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网络主播架起服装专业市场商家与采购商之间的“数字桥梁”
Guang Zhou Ri Bao· 2025-08-11 02:00
Core Insights - The article highlights the evolution of the live streaming profession in the fashion industry, particularly focusing on the role of professional streamers like Yu Xiongsheng in connecting merchants and buyers through live broadcasts [2][4][8] Group 1: Industry Overview - The Guangzhou White Horse Clothing Market is a well-known hub for fashion business, attracting buyers from across the country and even overseas [3][4] - In 2020, the market faced a decline in offline buyers, prompting a shift towards online channels to drive sales [3][8] - The number of professional streamers in China reached 15.08 million by December 2023, indicating a significant growth in the industry [8][9] Group 2: Role of Streamers - Streamers like Yu Xiongsheng serve as a bridge between merchants and buyers, requiring high levels of professionalism and product knowledge [2][4][6] - The live streaming sessions are designed to showcase products effectively within a limited time frame, emphasizing the need for thorough preparation and product selection [4][6] - Streamers engage with their audience to build loyalty and trust, often emphasizing transparency in pricing and product quality [6][7] Group 3: Professional Development - The profession of live streaming has become more specialized, with experienced streamers earning substantial incomes, while newcomers earn significantly less [7][8] - The inclusion of live streaming in the national new occupation directory signifies a move towards professionalization and standardization within the industry [8][9] - The evolving nature of the profession has led to a diversification of roles, including content creation, technical support, and marketing [10][11] Group 4: Market Transformation - The rise of live streaming is transforming traditional wholesale models, enabling brands to reach wider audiences and adapt to fast fashion demands [8][9] - The integration of real-time feedback from streamers is enhancing supply chain flexibility and efficiency [8][9] - The White Horse Clothing Market is leveraging live streaming to empower brands and reshape the relationship between products and consumers [8][9]
新点软件×华为云 | 再签合作备忘录,加速行业数智化升级
Sou Hu Cai Jing· 2025-04-12 06:50
Group 1 - The signing of the memorandum between Xindian Software and Huawei Cloud marks the beginning of a new chapter in their global strategic cooperation, focusing on cloud computing, AI technology, and applications in the government sector [2][4] - The collaboration aims to leverage Huawei Cloud's technological advantages in cloud computing and AI, combined with Xindian Software's expertise in industry-specific solutions, to create a more efficient and secure digital service system [4] - The partnership will enhance the intelligent upgrade of various industries, providing a more agile and smarter transformation experience [4] Group 2 - Xindian Software's general manager shared the "Xindian Software Ascend Government Model Comprehensive Solution," highlighting the shift in government services from passive response to proactive prediction [6] - The collaboration will utilize Huawei's Ascend, DeepSeek, and Xindian's government model to build a knowledge engineering system for government services, improving the efficiency of public services [6] - This partnership represents a significant milestone in their cooperation journey, aiming to deepen collaboration, promote technological integration, and contribute to the modernization of China's digital economy [6]