Group 1: Core Insights - The "14th Five-Year Plan" has effectively promoted high-quality economic and social development through the advancement of cultural and tourism sectors [1] - The cultural and tourism system has achieved significant milestones, enhancing public cultural services and expanding tourism product offerings [3][4] Group 2: Cultural and Artistic Development - The period has seen a flourishing of artistic creations, with notable performances and a growing number of high-quality works that resonate with the public [2] - Initiatives like the "Cultural into Thousands of Homes" program have facilitated the accessibility of excellent artistic works to rural and urban communities [2] Group 3: Tourism Sector Growth - The introduction of 58 new 5A-level tourist attractions and approximately 2,600 new A-level attractions has increased the total to 16,500, with a county-level coverage rate of 97% [3] - The tourism industry has rebounded quickly post-pandemic, with a notable increase in domestic travel and spending [4] Group 4: Economic Impact of Cultural and Tourism Industries - By 2024, the cultural industry is projected to achieve a revenue of 19.14 trillion yuan, reflecting a 37.7% increase since 2020 [4] - The integration of culture and tourism has created new growth drivers, with various cultural tourism activities gaining popularity [4] Group 5: International Cooperation and Cultural Exchange - The number of overseas Chinese cultural centers and tourism offices has increased to 73, with cultural cooperation agreements signed with over 150 countries [5][6] - In 2024, inbound tourists are expected to reach 132 million, a year-on-year increase of over 60%, while outbound tourism from mainland residents is projected at 123 million, up by 40% [6]

Core Insights - The article discusses the achievements and developments in the cultural and tourism sectors during the "14th Five-Year Plan" period in China, highlighting significant growth in public services, cultural heritage protection, and tourism recovery. Group 1: Public Cultural Services - By the end of 2024, there will be 3,248 public libraries and nearly 44,000 community cultural institutions across the country, with over 40,000 new public cultural spaces [5] - The number of visitors to public libraries is expected to increase by 440 million, a growth of 49% compared to 2019 [5] - More than 95% of cities and districts have established a system of cultural centers and libraries to enhance the coverage and effectiveness of public cultural services [5] Group 2: Cultural Heritage Protection - The fifth batch of national intangible cultural heritage representative projects includes 325 items and 942 inheritors [8] - 31 provinces and regions have enacted local laws for the protection of intangible cultural heritage, fostering a stronger protective environment [10] - Over 12,900 intangible cultural heritage workshops have been established, creating job opportunities for more than 1.2 million people [12] Group 3: Cultural Industry Growth - The cultural industry is projected to achieve a revenue of 19.14 trillion yuan in 2024, a 37.7% increase from 2020 [12] - The number of large-scale cultural enterprises has risen to 78,000, an increase of 1,300 since 2020 [12] - Domestic tourism is recovering rapidly post-pandemic, with 3.285 billion trips and total spending reaching 3.15 trillion yuan in the first half of 2025, setting new records [12] Group 4: International Cooperation - China has expanded its international cultural cooperation, establishing 73 overseas cultural centers and tourism offices [14] - Agreements for cultural cooperation have been signed with over 150 countries, and tourism agreements with more than 140 countries and regions [14]

（文章来源：央视新闻） 发布会上介绍，2024年文化产业实现营业收入19.14万亿元，比2020年增长37.7%；规上文化企业7.8万 家，比2020年增加1.3万家。2025年上半年，国内居民出游32.85亿人次、总花费3.15万亿元。 今天下午，国新办举行新闻发布会，介绍"十四五"时期文化和旅游高质量发展成就并答记者问。 ...

Group 1: Cultural and Tourism Industry Development - The cultural and tourism industry is experiencing significant growth, with increasing audience engagement in theaters and the integration of intangible cultural heritage into daily life [1] - The "red culture" is highlighted as a vital part of national identity, with efforts to make historical narratives resonate with younger generations through immersive experiences [1] - The Chongqing Hongyan Revolutionary History Museum aims to attract 10.2 million visitors in 2024, emphasizing the importance of storytelling that connects emotionally with the audience [1] Group 2: Community Engagement in Cultural Activities - The Dongguan Cultural Center operates as an "open cultural center," providing year-round access for residents to engage in performances, exhibitions, and artistic learning [2] - The center's mission is to enhance public access to the arts and promote the inheritance of traditional culture, aiming to elevate the artistic literacy of the community [2] - The increasing audience for performances indicates a growing appreciation for traditional culture, as expressed by performers who find fulfillment in cultural resonance with the audience [2] Group 3: Tourism and Local Craftsmanship - Tour guides play a crucial role in enhancing the visitor experience by sharing engaging stories about local history and culture, thereby representing the image of the tourism destination [3] - The integration of traditional crafts, such as bamboo weaving, into modern markets is exemplified by local artisans who leverage their skills to create products that appeal to contemporary aesthetics [3][4] - The bamboo weaving industry not only preserves cultural heritage but also contributes to local economic development by providing employment opportunities [4]

Core Viewpoint - The article emphasizes the importance of transforming the enthusiasm for culture and tourism into a deeper cultural appreciation among the public, as shared by grassroots cultural and tourism workers during a press conference held by the State Council Information Office [1][3]. Group 1: Cultural and Tourism Development - The grassroots cultural workers are actively engaged in promoting high-quality development in culture and tourism to enrich people's lives [3]. - Huang Xiaoli, the director of the Dongguan Cultural Center, describes the cultural center as a "central kitchen" for community culture, providing over 1,000 cultural products through an online platform, and ensuring a diverse range of cultural offerings [3]. - The cultural center has established a network of branches and cultural spaces throughout Dongguan, likening them to convenience stores for easy access to cultural resources [3]. Group 2: Red Tourism and Storytelling - Gu Yue, a guide at the Hongyan Revolutionary History Museum, focuses on making revolutionary stories relatable to younger audiences through immersive experiences [4]. - He shares a poignant story of a young girl who, after participating in an immersive project, expressed her understanding of the courage of historical figures, highlighting the emotional connection that storytelling can create [4]. - The article notes a growing appreciation for traditional Chinese culture, with trends like "Guochao" (national tide) gaining popularity [4]. Group 3: Audience Engagement in Performing Arts - Meng Qingyang, a dancer with the China Oriental Performing Arts Group, observes a rising interest in traditional Chinese culture among audiences, with many young people attending performances in traditional attire [5]. - The article mentions the phenomenon of audiences traveling across cities to watch performances multiple times, indicating a strong cultural engagement [5]. Group 4: Cultural Interpretation and Tourism - Cao Zhen, a tour guide with 17 years of experience, notes that modern tourists seek deeper cultural insights rather than superficial sightseeing [5]. - Tourists increasingly view guides as "cultural translators," transforming complex historical narratives into engaging stories [5]. - The emotional reactions of tourists upon learning about their country's rich history reflect a growing pride in cultural heritage [5]. Group 5: Preservation of Traditional Crafts - Yang Changqing, a representative inheritor of bamboo weaving, discusses integrating traditional crafts into modern markets while supporting rural revitalization [6]. - She outlines three strategies: combining traditional crafts with design, developing a cooperative model for industry growth, and creating tourism experiences centered around bamboo [6]. - The emphasis is on ensuring that development serves as the best form of cultural preservation at the grassroots level [6].