"今年双节期间，我们每天都要接待大量顾客，生产车间在持续加单，主要是儿童款汉服特别受欢迎。"曹县有爱云仓汉服基地负责人姚驰行 告诉记者，双节期间曹县汉服销量可观，"这段时间忙完，我们还要'备战'春节市场，推出更多款式的汉服，让更多顾客穿着汉服拍照打卡。" 2023年，曹县汉服火爆全网，迎来了井喷式发展。时至今日，曹县依旧用"硬核数据"证明汉服产业热度不减：2025年1至6月，曹县汉服销售 额达61.4亿元，同比增长10.27%。目前，曹县拥有汉服生产企业2700多家、网店1.5万余个，汉服产业从业者近10万人。 新华社济南10月8日电（记者丛佳鑫）节假日里，身着汉服，衣袂飘飘，穿梭在大街小巷的游客，成为不少人流如织的景区里独特的一道风 景。提起汉服，就少不了要讲山东曹县的故事。在这里，每天有超2万名主播身穿汉服直播带货；全国90%的5A景区引入曹县汉服租赁与体验服 务；每到大型节假日，曹县汉服工厂几乎要把缝纫机"踩到冒烟"…… 带着这样的思考，陈龙开始着力聚焦校企合作，尝试为曹县汉服产业打开发展新路径。 "我们将校徽与牡丹花结合作为服装的底纹，挑选校花等学校的代表性元素作为主体图案。云肩设计为上、中、下三层， ...

Core Insights - The article highlights the cultural and tourism development model of Caoxian, Shandong, which is leveraging its rich historical heritage to promote cultural transmission and industrial upgrading through the "Hanfu+" strategy [1] Cultural and Tourism Integration - Caoxian is constructing a cultural tourism development framework characterized by "one core leading, three belts linking," focusing on Shang Tang culture, red culture, and intangible cultural heritage [1] - The county has established one 4A-level scenic area and one 3A-level scenic area, with three provincial-level tourism strong towns and eleven characteristic tourism villages, receiving over 3 million visitors annually [1] Development Strategies - The county is implementing a "Cultural Gene Decoding Project" to identify and industrialize cultural elements, aiming to attract investment and cultivate leading cultural tourism enterprises [2] - Key initiatives include upgrading scenic areas, expanding the research travel market, and creating a series of cultural tourism festivals to enhance brand recognition [2] Hanfu Industry - Caoxian's Hanfu industry accounts for a significant portion of the national market, with 2,753 enterprises forming a complete ecosystem covering design, manufacturing, and application [3] - The projected sales for Hanfu in 2024 are expected to reach 8.75 billion, with a 90% market share in the ancient-style scenic area Hanfu supply market [3] Market Expansion - The county is capitalizing on the "Hanfu craze" by creating new cultural tourism scenarios that integrate Hanfu with makeup and photography [4] - Collaborations with well-known ancient-style scenic areas across the country have been established, achieving a 90% market share for Caoxian Hanfu in 72 5A-level ancient-style scenic areas [4] Promotion Activities - A series of promotional activities have been organized to enhance the visibility of Hanfu culture, including themed events and exchanges in various scenic areas [5] - The county's promotional video has gained national attention, further expanding the reach and influence of Caoxian Hanfu [5]