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冰城聚势、暖心同行,长城汽车冰雪欢乐周绘就技术与人文共生图景
Zhong Guo Jing Ji Wang· 2026-02-09 07:37
Core Viewpoint - The event "Ice and Snow Carnival Week" organized by Great Wall Motors in Harbin emphasizes the integration of technology, culture, and user experience, showcasing the brand's commitment to safety and innovation in extreme winter conditions [1][11]. Group 1: Event Overview - The Ice and Snow Carnival Week was held in Harbin, featuring the theme "Enjoy Ice and Snow with Lao Wei, Safe Travel with Great Wall" [1]. - The event served as a platform for Great Wall Motors to connect with car enthusiasts nationwide, highlighting the brand's philosophy of "technology for good and user-centric" [1][11]. Group 2: Safety and Performance - The event showcased the safety features of Great Wall vehicles on the icy surface of the Songhua River, with a display of vehicles forming the "Guiyuan" formation, symbolizing industrial aesthetics [3]. - Chairman Wei Jianjun emphasized the importance of safe driving practices and professional support in winter conditions, reflecting the company's commitment to user safety [3][5]. Group 3: Technological Innovation - Great Wall Motors demonstrated its Hi4 technology system, which adapts well to extreme cold, ensuring safe travel across various winter terrains [8]. - The Hi4 system includes features for intelligent four-wheel drive and torque distribution, enhancing stability and performance in snowy conditions [8][10]. Group 4: Cultural Engagement - The event included interactions with artisans of intangible cultural heritage, fostering a dialogue about craftsmanship and dedication across different industries [8]. - Wei Jianjun highlighted the shared values of patience and respect in both automotive manufacturing and traditional crafts, reinforcing the brand's commitment to quality [8]. Group 5: Community and Social Responsibility - Great Wall Motors announced the establishment of a rescue fund to support car owners engaged in community service, enhancing the brand's social responsibility [10]. - The company also introduced warm service initiatives at over 20 transportation hubs, providing free supplies to enhance user comfort during winter travel [10]. Group 6: Future Commitment - The Ice and Snow Carnival Week exemplified Great Wall Motors' dedication to blending technology with cultural values and social responsibility, aiming to create a safer and more enriching travel experience for users [11]. - The company plans to continue refining its products and services while exploring new avenues in technology and social responsibility [11].
技术向善,温暖向前:长城汽车冰雪欢乐周开启
Xin Lang Cai Jing· 2026-02-07 13:32
Core Viewpoint - The event "Ice and Snow Fun Week" organized by Great Wall Motors emphasizes the integration of automotive technology with cultural heritage, showcasing the brand's commitment to user engagement and regional culture [1][3]. Group 1: Event Highlights - The Ice and Snow Fun Week took place on the frozen Songhua River, featuring a display of Great Wall vehicles arranged to form the character "归元," symbolizing the connection between the brand and its users [3]. - Chairman Wei Jianjun interacted with car owners, discussing their experiences in snow rescue operations and highlighting the importance of professional safety measures [3]. - The event included a driving experience on ice, demonstrating the vehicles' stability and control in low-traction conditions, reinforcing the theme of safety [3]. Group 2: Cultural Engagement - Wei Jianjun visited the Ice and Snow World, engaging with intangible cultural heritage practitioners and emphasizing the shared values of craftsmanship in both vehicle manufacturing and traditional art forms [5]. - The discussions with artisans highlighted the patience and dedication required in both ice sculpture creation and automotive production, underscoring the brand's cultural responsibility [5]. Group 3: Technological Strength - Great Wall Motors' Hi4 technology system provides a reliable safety platform for users in extreme cold conditions, enhancing stability and performance during winter commutes [6][7]. - The company has established a "three-in-one" off-road grading system to define capability boundaries and risk levels, ensuring standardized safety measures for winter driving [6]. Group 4: Commitment to Safety and Community - The establishment of a rescue fund aims to support car owners in need during emergencies, reflecting the brand's commitment to social responsibility [10]. - Great Wall Motors plans to set up service stations across over 20 major transportation hubs, offering essential supplies to all drivers, thereby enhancing customer service during winter [10]. - The company's initiatives demonstrate a commitment to creating a safer and more reliable travel experience for users, reinforcing its reputation as a trusted partner [10].
科技驱动、用户为本:顺丰同城荣膺香港市务学会PowerBrand权威品牌大奖
Zhong Jin Zai Xian· 2026-01-16 09:22
Core Insights - SF Express City has been awarded the "China PowerBrand in Delivery Services" for its outstanding service quality and technological innovation in the instant delivery sector [1] Group 1: Award and Recognition - The award was presented at the 9th PowerBrand Authority Brand Awards 2024/2025 organized by the Hong Kong Institute of Marketing (HKIM) [1] - The HKIM, established in 1982, is a prominent marketing organization in Hong Kong that promotes industry standards and recognizes outstanding brands through various awards [3] Group 2: Company Strengths - SF Express City excels in emotional connection with consumers, leveraging technology for innovative applications, and focusing on customer experience [3] - The company is the largest third-party instant delivery platform in China, covering a wide range of services including food delivery, local retail, and near-field e-commerce [3][4] Group 3: Business Strategy - SF Express City provides comprehensive services to major clients, enhancing their private channels and ensuring efficient order fulfillment across platforms [4] - The company has introduced unique services in the cultural tourism sector, such as luggage delivery and traditional clothing rental, to create differentiated experiences [5] Group 4: Financial Performance - SF Express City achieved profitability in the first half of 2023, with net profits doubling in subsequent financial periods, making it one of the few companies in the instant delivery sector to maintain high growth in both revenue and net profit [5] - In the first half of 2025, the company’s revenue surpassed 10.236 billion, marking a 48.8% year-on-year increase, while adjusted net profit reached 160 million, up 139.0% year-on-year [5] Group 5: Future Outlook - The company plans to deepen its business presence in Hong Kong and Macau, launching the SoFast brand to provide all-scenario, round-the-clock services [5] - SF Express City aims to enhance its local service network and brand localization, contributing to the evolution of the industry towards quality and refinement [5]