在年初出版的《伴侣动物宣言》一书中，被誉为"赛博格之母"的先锋理论家唐娜·哈拉维从人和狗的故 事出发，想象一种跨越物种的共生关系，思想市场围绕本书对人与动物的关系进行了多角度的探索。 在"哈拉维《伴侣物种宣言》：仅靠'爱'和'权利'无法解决生态危机"一文中，姚云帆谈到，在处理"训 犬"这一棘手现象时，哈拉维指出，由于不加训练的犬类无法在人类主宰的生态系统中承担特定功能， 会被人类中心主义者"无条件的爱"所异化，陷入自身生存和生态生存的双重危机，因此"宠物犬"恰恰是 伴侣物种危机的重要表征。此书试图说明，"伴侣物种"的意义并不是让人们理解动物和爱护特定或所有 动物，而是为了让人理解资本主义自然-社会生态系统本身。后者的复杂性在于，在塑造动物界的自然 和社会等级制的同时，也借由人类社会与动物种群的关系，塑造了人类内部的"种族"和"等级"。 【编者按】2025年即将过去，短短一年间，我们见证了太多的变化。在这个信息爆炸的时代，人工智能 的发展加速模糊了现实与虚拟的边界，不断涌现出的媒介形式争先恐后地抢夺着我们的注意力，无处不 在的社交媒体已经开始影响青少年的心理健康。数码时代改变了我们的语言，甚至能操控情感……智通 ...

Core Insights - The plant-based food category is entering a rapid development phase, with the national vegetarian dining market expected to approach 8 billion yuan by 2025 [1][4][31] - There are currently 2,505 vegetarian-related enterprises in China, with over 4,000 vegetarian restaurants, but 95.1% of these brands have fewer than three locations, indicating significant potential for chain expansion [1][4][34] - The distribution of vegetarian restaurants is concentrated in economically developed regions such as East China (32.7%) and South China (27.9%), with a notable presence in new first-tier (23.9%) and second-tier cities (21.6%) [1][4][42] Market Overview - The vegetarian food category has evolved through stages of emergence and commercialization, now entering a phase of rapid growth since 2020, driven by new-style vegetarian brands [1][4][13] - The core consumer groups include those focused on animal welfare, health management, social dining, and family-oriented dining, each with distinct preferences [1][4][49] - Pricing is primarily affordable, with 33.3% of restaurants in the 20-40 yuan range, while high-end options (over 100 yuan) account for 15.6% [1][4][31] Future Trends - Demand for vegetarian food is expected to continue growing, with restaurant models evolving towards diversification, scene-based dining, and youth-oriented concepts [2][4][39] - The supply chain is anticipated to accelerate local sourcing and high-quality collaboration, with local procurement and organic ingredients becoming mainstream [2][4][39] - Brands are expected to break traditional channel limitations, achieving deep integration of online and offline operations, with community-based marketing becoming a growth engine [2][4][39] Social Media Influence - The vegetarian food category has gained significant traction on social media platforms, with the "vegetarian" topic on Douyin (TikTok) reaching 3.7 billion views, and related topics on Kuaishou and Weibo also showing high engagement [1][4][10][12] - The search index for "vegetarian" on Douyin has shown multiple peaks from January 2024 to October 2025, indicating growing consumer interest [10][12] Brand Dynamics - Leading brands like "Sumanxiang" focus on self-service dining while expanding into delivery and retail, accumulating over 400,000 members and covering 14 provincial-level regions [2][4][43] - New-style vegetarian brands are characterized by diverse positioning and innovative dining experiences, appealing to younger consumers and moving away from traditional religious associations [2][4][44] - The competitive landscape includes both affordable brands like "Sumanxiang" and mid-to-high-end brands that cater to health-conscious and social dining preferences [2][4][43][44]

Group 1 - The core argument of the article is that the rise of vegetarianism in Germany, particularly in universities and urban dining establishments, is driven more by capital logic and cost-cutting measures than by genuine ethical or environmental concerns [1][4][24] - The institutionalization of "vegetarian days" in university cafeterias has led to a division among consumers, creating a conflict between vegetarians and non-vegetarians, which is exacerbated by economic disparities among students [4][5][22] - The article highlights that the promotion of vegetarianism often serves as a facade for cost optimization, with institutions using environmental narratives to justify reduced options for low-income students [5][8][24] Group 2 - The vegetarian movement in Germany has transitioned from a niche lifestyle to a mainstream consumption pattern, with approximately 10% of the population adhering strictly to vegetarian or plant-based diets, and over 35% identifying as "flexitarians" [9][10] - Major food corporations, such as Nestlé and Unilever, have increasingly integrated plant-based products into their offerings, indicating a shift towards commercial interests overshadowing ethical motivations [10][11] - The article discusses how organic certification systems, originally intended to promote sustainable practices, have been co-opted by capital interests to enhance profit margins, often leading to a disconnect between marketing claims and actual practices [11][13] Group 3 - The operational efficiency of vegetarian menus in university cafeterias and popular bakeries is often prioritized over ethical considerations, as these menus simplify management processes and reduce compliance risks [15][20] - The article points out that the shift towards vegetarian options is not solely based on ethical choices but is also a strategic move to minimize operational costs and risks associated with handling animal products [20][24] - The narrative surrounding vegetarianism has transformed it into a moral symbol, where consumers are categorized as either "progressive" vegetarians or "backward" non-vegetarians, leading to a loss of genuine choice and increased social tension [21][22][25]