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广东启动“广货行天下”春季行动,家电打头阵
Zhong Guo Xin Wen Wang· 2026-01-16 02:54
Group 1 - The "Guangdong Products Going Global" spring action was launched on January 15 in Foshan, marking the beginning of the 2026 promotional activities for Guangdong products [1] - The spring action covers 12 major categories including home appliances, mobile phones, clothing, food, smart terminals, automobiles, beauty and daily necessities, cultural tourism, and agriculture, attracting over 6,000 participating enterprises [1] - The first event focused on home appliances, featuring over 1,900 large-scale home appliance companies in Guangdong, with 55 well-known brands such as Midea, Gree, Galanz, and Hisense showcasing quality products and conducting live-stream sales [1] Group 2 - The promotional campaign is structured around a multi-layered discount system involving government subsidies, enterprise discounts, and platform support, providing consumers with various benefits including government "national subsidies," brand direct discounts, platform exclusive live prices, and consumer vouchers [2] - The Guangdong Provincial Department of Industry and Information Technology stated that the "Guangdong Products Going Global" initiative aims to enhance the market exposure and influence of high-quality industrial products from Guangdong, promoting online sales and contributing to economic stability [2] - The department plans to hold 12 online promotional events in a "one product per week" rhythm leading up to the Spring Festival, focusing on advantageous industries such as mobile phones, clothing, and food [2]
广东启动“广货行天下”春季行动 家电打头阵
Zhong Guo Xin Wen Wang· 2026-01-15 11:55
Group 1 - The "Guanghuo Xing Tianxia" spring action has been launched, marking the beginning of the 2026 online promotion activities for Guangdong products, covering 12 categories including home appliances, mobile phones, clothing, food, smart terminals, automobiles, beauty and daily chemicals, cultural tourism, and agriculture [1][2] - The first promotional event focused on home appliances, with over 1,900 large-scale home appliance enterprises in Guangdong participating, including 55 well-known companies such as Midea, Gree, Galanz, and Hisense, showcasing quality products and conducting live-streaming sales [1] - A multi-layered discount system has been established, combining government subsidies, enterprise discounts, and platform support, allowing consumers to enjoy various promotions including government "national subsidies," brand direct discounts, platform exclusive live prices, and consumer coupons [1] Group 2 - The Guangdong Provincial Department of Industry and Information Technology stated that the "Guanghuo Xing Tianxia" initiative aims to enhance the market exposure and influence of high-quality industrial products from Guangdong, promoting breakthroughs in online sales and supporting economic growth [2] - The department plans to hold 12 online promotional events in a weekly rhythm leading up to the Spring Festival, focusing on advantageous industries such as mobile phones, clothing, and food, to help Guangdong industrial products sell nationwide and globally [2]