Core Viewpoint - The real estate market in Qingdao is experiencing a surprising resurgence in new home sales despite a long-term decline in property prices, particularly in the second-hand market [1][2]. Group 1: Market Dynamics - Since 2018, property prices in Qingdao have been on a downward trend, with second-hand home prices declining significantly, leading to a loss of confidence among residents [2][5]. - Recent new home launches, particularly high-quality projects, have seen strong demand, with instances of over 200 buyers competing for just 64 units [2][5]. - The scarcity of land available for new developments has created a supply-demand imbalance, resulting in a situation where new homes are in high demand [5][28]. Group 2: Product Features - The design of new homes, such as those in the Haixin Jinsandian project, is highlighted as innovative, with efficient use of space leading to larger functional areas compared to traditional second-hand homes [7][10]. - The project boasts a net usable area exceeding 100%, which is significantly higher than the typical 25% common area in high-rise buildings, making it attractive to buyers [10][19]. - The emphasis on spacious and well-designed layouts, including features like high ceilings and optimized room arrangements, enhances the living experience [19][20]. Group 3: Location and Development - Haixin Jinsandian is strategically located near the "Asia's No. 1 Beach," making it a highly desirable property due to its proximity to natural coastal resources [26][28]. - The project benefits from Qingdao's strict land development regulations, making such prime locations rare and valuable [28][29]. - The combination of a prime location and the developer's experience in high-quality construction positions Haixin Jinsandian as a standout offering in the current market [29].

Core Insights - The Kunming real estate market experienced a decline in transaction volume but an increase in prices, driven by the sales of upgraded residential products with zero public area [1][3] - The first fourth-generation residential project, Yicheng·Danxia Cuiyu, launched with an average transaction price exceeding 20,000 yuan per square meter [1][10] - The latest LPR remained unchanged, with the one-year LPR at 3.1% and the five-year LPR at 3.6% [15] Market Performance - Last week, Kunming's real estate market saw a total supply of 13,100 square meters, a 17% decrease week-on-week, while transactions reached 51,900 square meters, a slight 3% decline [1] - The average transaction price was approximately 13,341 yuan per square meter, reflecting a 4% increase compared to the previous week [1] - The top-selling fourth-generation residential project, Bangtai·Guanyun, achieved a sales amount of about 78 million yuan, with an average transaction price of approximately 18,892 yuan per square meter [3] Project Launches - The Yicheng·Danxia Cuiyu project sold 190 high-rise units with a total sales of 350 million yuan during its initial launch, achieving a take-up rate of about 24% [5][10] - The project emphasizes zero public area and features a fully intelligent community, integrating advanced technology with high-quality residential offerings [12] - Another project, Zhuoyue Dianchi Qingcui A3, launched 126 units with a take-up rate of approximately 41% and an average transaction price between 10,500 and 12,000 yuan per square meter [13] Land Transactions - Only one commercial land parcel was sold last week, measuring approximately 23.43 acres, acquired by Kunming Rail Transit Group for 86.22 million yuan, with a floor price of about 3,450 yuan per square meter [5] Policy Updates - The new housing purchase subsidy policy was implemented across five districts in Kunming, allowing for refunds up to 30,000 yuan [15]