元旦假期期间，全国餐饮市场迎来一轮消费热潮。在各大城市商圈，知名餐厅门庭若市，食客络绎不 绝，多地热门餐厅的跨年夜座位提前多日便已预订一空，展现出节日消费的强劲势头。 北京市商务局发布的元旦消费数据显示，1月1日至1月3日，重点监测的餐饮业态销售额日均同比增长 4.6%，其中正餐日均同比增长25.4%。元旦前两日，近30家餐饮类特色小店线上销售额累计240.5万元， 凸显假日餐饮消费的蓬勃活力。 巴奴毛肚火锅同样迎来消费高峰，跨年夜部分门店翻台率超10次，北京合生汇、朝阳大悦城等商圈门店 取号量达数百桌。西贝方面也向记者透露："元旦期间全国门店客流量约50万人次，整体客流未受补贴 停止影响。" 面对"宅家跨年"等新兴消费趋势，平台与餐饮企业共同发力线上渠道。大众点评相关负责人对《证券日 报》记者表示，平台联合全国超百万家高分餐厅发放4500万份消费券及"1V1急送"免费配送券，并推出 专属外卖包装，助力餐厅在假日高峰期间平衡堂食与线上订单压力，拓展服务半径与增长空间。 餐饮业作为促消费、惠民生、稳就业的重要基石，是衡量经济复苏活跃度的"风向标"。国家统计局数据 显示，2025年1月份至11月份，全国社会消费品 ...

Core Viewpoint - The "Beijing Deepening Reform to Boost Consumption Special Action Plan" aims to achieve an average annual growth of around 5% in total market consumption by 2030, establishing 2-3 new consumption landmarks worth over 100 billion yuan, and enhancing Beijing's role as an international consumption center [1] Group 1: Promoting Income Growth and Reducing Burdens - The plan emphasizes implementing an employment-first strategy to drive income growth for urban and rural residents, particularly focusing on supporting college graduates and flexible employment [2] - Measures will be taken to improve the minimum wage standards and promote agricultural income through modern agriculture and rural tourism [2] - A public service guarantee mechanism will be established to enhance elderly care services and support for child-rearing, alongside improving financial services for the elderly [2] Group 2: Optimizing Service Consumption Experience - The plan aims to explore new cultural and entertainment consumption by revitalizing historical cultural sites and supporting online performances and exhibitions [3] - It includes initiatives to develop new tourism consumption scenarios and promote major projects like the second phase of Universal Studios [3] - The focus will also be on enhancing sports consumption by cultivating high-value international and local events [3] Group 3: Enhancing Product Consumption Momentum - The plan seeks to elevate the "Jingcai Four Seasons" city consumption brand and promote themed consumption activities monthly [5] - It encourages the development of international food brands and supports the establishment of flagship restaurants in Beijing [5] - The initiative includes creating unique dining experiences and promoting the integration of dining with various public spaces [5] Group 4: Creating Diverse and Integrated Spaces - The plan emphasizes revitalizing commercial spaces through innovative operational models and mixed-use developments [7] - It aims to enhance the consumption capacity of the "dual hubs" by leveraging airport resources and expanding international passenger services [7] - Support will be provided for the expansion of duty-free shops and cross-border e-commerce initiatives [7]