央视网消息：随着春节临近，鲜花也迎来销售旺季。在天津的花卉市场上，已经能感受到浓浓的春意。2026年北方花卉有哪些新品 种，价格如何？ 这里是天津西青区的曹庄花卉市场，这里有3万多平方米的大型花卉展销厅，700多个摊位和底商。从元旦开始，这里的2000多个花 木品种就已经以娇艳的身姿迎接八方宾朋。这里每天人流量达到3万多人，有南来北往的商贩，也有零售的散客。 这家店铺有80多种蝴蝶兰的品种，蝴蝶兰在北京、天津、河北都有规模型的种植基地。依托北京国际鲜花港等交易枢纽，实现"种 植—销售—流通"一体化，而且目前京津冀种植的蝴蝶兰品种已经远销俄罗斯、越南等地。 商贩来进货无需跨区域奔波，就可"一站式"完成品种筛选、价格比对、批量采购。物流12小时覆盖华北，这样大幅降低进货成本与 时间成本，更重要的是让鲜花真正做到"鲜"。 "云端"选花 直播带花 拓宽销售渠道 花卉市场的工作人员介绍，2026年总体花卉产量和价格与2025年持平。蝴蝶兰是春节花卉中比较名贵的品种，这两年品质也在不断 提升，比较受欢迎的就是这种"印染"蝴蝶兰。 新品种添彩新春 "印染"蝴蝶兰飘香 在花卉市场里很多商贩是线上线下齐开工，打破"坐等客来"的 ...

t 124 g p n T III In 2025年12月24日，顾客（左）在二师铁门关市丝路香街店内选购鲜花。 兵团日报常驻记者 李嘉成 摄 2025年12月25日，游客在十师一八七团友盛丰庆景观花卉基地选购鲜花，并拍照留念。 兵团日报常驻 记者 李正虎 通讯员 袁鹏程 摄 2025年12月26日，在十三师红星一场花贝花市，负责人赵延新（左）为顾客讲解康乃馨的养护知识。 兵团日报常驻记者 李欣奕 摄 花贝花市负责人赵延新告诉记者，差不多每年的这个时候，花市的人流量都会变大，尤其是春节前夕， 几乎来这儿的每个人都会买一两盆花回家。"2025年，花市引入了多款新品花卉，如密叶猴耳环、洒金 龟背竹等，这些花卉以往在哈密市难得一见，如今直接引进市场，大家可以实地挑选心仪的品种。"赵 延新说。 面对花卉市场的广阔前景，兵团各师团主动调整产业结构，将鲜花作为特色经济作物种植。由于鲜花种 植对温度、湿度、光照等环境条件要求苛刻，传统露天种植难以保证品质和产量。近年来，随着兵团大 力推动设施农业升级，鲜花产业迎来了快速发展。 在二师二十九团万润丰蝴蝶兰产业基地的标准化智能温室大棚内，智能化的水肥管理系统根据蝴蝶兰的 生长特 ...

花卉种植基地负责人周丽珍介绍，目前，他们的销量比较稳定，全国各地订单都有，国外像马来西亚、新加坡、越南。 央视网消息：随着元旦假期临近，全国各地年宵花市场逐步升温。在福建宁德的周宁县，多种特色花卉订单火爆，走俏国内外市场，创意 定制服务成为2025年消费的新趋势。 在周宁县的一家花卉种植大棚里，3000多盆大花蕙兰花头硕大饱满、含苞待放。这批大花蕙兰花期能达3个多月，是2025年年宵花市场的"抢手 货"。 除了丰富创意产品线，当地还为顾客提供个性化定制服务，从花盆样式、多肉品种搭配到祝福贺卡、主题场景定制，满足不同消费群体的多样 化需求。 花卉种植基地经理刘林介绍，目前，园内的工人都在赶工制作这一块的产品，一边在做一边都在卖，手上能制作出来的产品基本上都已经在线 销售走了。 在山东枣庄，花卉市场也推出了不少新品种、新搭配，还有不少种类的鲜切花、盆栽等，满足消费者多元需求。 在山东枣庄市中区一家花卉市场，蝴蝶兰、仙客来等各色花卉绿植错落摆放，姹紫嫣红间尽显生机，吸引不少市民挑选。 像蝴蝶兰、北美冬青等色彩艳丽、寓意吉祥的品类，契合了元旦节庆氛围，成为选购热门。此外，绿萝、君子兰、文竹等具有净化空气、调节 室内湿 ...

(乡村行·看振兴)浙江平湖：统战赋能"花经济" 同心共富绘就"花田喜事" 中新网嘉兴12月5日电(黄彦君 胡戴靓)初冬时节，走进浙江省平湖市新埭镇的长三角花卉电商产业园， 温室大棚内温暖如春、花香四溢。在这里，自动化播种设备高效运转，物联网系统精准调控温湿度与光 照，一座"花卉智能工厂"每小时可完成16万株种苗的播种。 该地鲜花经济的"盛放"，离不开统战力量赋能。多年来，平湖市不断找准乡村振兴与同心共富的统 战"坐标系"，以发展本地特色花卉产业为抓手，整合基层统战资源、汇聚生态产业力量，实现了花卉产 业从种植、销售、物流到品牌打造、产业带动、文旅融合的全链条发展。 "自动耕种、智能温室、长三角物流'当日达'几乎已经成为园内每一家花卉企业的标配，实现定时开 花、定时结果、延长花期也早已不是新鲜事，研发新奇品类、拯救濒危花卉、打造特色品牌、实现网 络'破圈'才是这里的潮流。"长三角花卉电商产业园的负责人介绍道。 浙江平湖，智能温室大棚内栽种的鲜花(资料图)。平湖市委统战部供图 为让科技赋能"鲜花经济"，平湖市委统战部主动牵线搭桥，不断擦亮"农心汇"特色品牌。 一方面，激活新侨、新的社会阶层人士等领域资源，充分挖掘 ...

Core Insights - The Suzhou Pavilion showcased at the 8th China International Import Expo, featuring a cultural experience centered around the osmanthus flower, attracting global visitors [1][2] - The pavilion includes three themed exhibition areas: "Seasonal Flavors of Suzhou," "Osmanthus Gathering," and "Suzhou Selections," highlighting local delicacies and traditional crafts [1][2] Group 1 - The "Osmanthus Gathering" area offers a cultural experience with osmanthus tea and handcrafted accessories, emphasizing the integration of traditional craftsmanship and modern aesthetics [1][2] - The "Seasonal Flavors of Suzhou" section displays seasonal delicacies such as Yangcheng Lake hairy crabs and Biluochun tea, allowing international guests to experience Suzhou's culinary culture [2] - The "Suzhou Selections" area features popular items like the "Ruyi" Song brocade scarf gift box and "Fushan" silk ornaments, which have become sought-after gifts for visitors [2] Group 2 - Since its debut in 2021, the Suzhou Pavilion has expanded from 12 categories and 36 masterworks to over 20 categories and nearly 1,000 art pieces, becoming a key platform for understanding Jiangnan culture [2] - The pavilion aims to promote the philosophy of elegance and harmony with nature through interactive experiences and immersive settings, enhancing the visibility of intangible cultural heritage [2]

Group 1 - The upcoming Qixi Festival is driving a surge in flower sales, with beautifully packaged bouquets becoming a popular choice for expressing love. Some stores report order volumes increasing by over three times compared to normal days [2] - Many flower shops have prepared in advance by launching limited edition gift boxes and creative floral designs, with online reservations continuing to rise. There is a notable increase in sales of mid-to-high-end bouquets, particularly those priced between 100 to 300 yuan [4] - This year, there is a greater emphasis on personalized arrangements, with customers requesting mixed bouquets that include handwritten cards and plush toys. The enthusiasm for purchasing flowers remains strong, contributing to a boost in holiday consumption [6]

Group 1 - The "flower economy" in Yunnan is thriving, especially on e-commerce platforms, with live streaming contributing nearly 70% to the growth of flower trading in the past three years [1] - The Kunming Dounan Flower Trading Market hosts over 80% of Yunnan's fresh-cut flowers, attracting a large number of tourists and consumers [1] - The Kunming International Flower Auction Trading Center sees daily flower trading volumes exceeding 7 million stems, with the highest single-day volume surpassing 11 million stems [2] Group 2 - Many new live streaming studios have been established near the Kunming International Flower Auction Trading Center, where hosts sell flowers on various e-commerce platforms [4] - The sales revenue driven by Douyin live streaming for a local company exceeded 60 million yuan in the first seven months of this year, with daily sales surpassing 500,000 yuan recently [4] - Live streaming e-commerce has become a significant driving force for the growth of Yunnan's flower industry, with Douyin's average daily sales reaching 550,000 orders [5]

Group 1 - Dou Nan is a small town in Kunming, Yunnan, but it hosts Asia's largest and the world's second-largest fresh-cut flower trading market, with over 40,000 of its 70,000 residents working in the flower industry [1] - In the first five months of this year, Yunnan Province exported fresh-cut flowers worth 460 million yuan, a year-on-year increase of 53.2%, with exports to Central Asian countries reaching 59.3 million yuan, up nearly 9.8 times [1] - Kazakhstan is increasingly importing fresh-cut flowers from China, with imports valued at 7.5 million USD for a total of 1,100 tons in 2024, representing a year-on-year growth of nearly 13 times, making China the third-largest flower supplier to Kazakhstan [1] Group 2 - The flower economy in China is thriving, with nearly 220,000 seedling and flower enterprises generating an annual output value of over 520 billion yuan, establishing China as the world's largest flower producer [1] - The total value of China's flower import and export trade is projected to reach 782 million USD in 2024, a year-on-year increase of 10%, with exports expected to be 516 million USD, reflecting a growth of 17.78% [1]

Core Insights - Douyin E-commerce released the 2025 Peony Consumption Report, highlighting the sales performance and consumer preferences for fresh-cut peonies during the current season [1] - The platform's initiative "National Color Heze, Peony Rhythm of the East" aimed to meet the growing demand for flowers, featuring discounted peony varieties from Heze, Shandong, and implementing cold chain logistics for direct delivery from the origin [1][4] - The report indicates a significant increase in peony sales, with transaction volume up 54% and order volume up 40% from April 1 to May 13 [4] Sales Performance - Over 10,000 videos related to "Heze Peony" were posted on Douyin, accumulating over 22.75 million views and 66.38 million topic reads [1] - The peony season saw participation from over 4,500 Douyin creators promoting Heze peonies [4] - The platform organized training sessions for merchants to enhance their sales strategies, resulting in a surge in business for several peony vendors [6] Consumer Trends - Key consumer demographics for peony purchases include white-collar workers, middle-class individuals, mothers, and the "post-95" generation, with the latter showing a staggering 365% increase in order volume [8] - Major cities such as Shanghai, Beijing, Chengdu, Hangzhou, and Shenzhen are leading in peony purchases, with Shanghai consumers making the highest number of orders [10] Popular Varieties - The report identifies six popular peony varieties during the season: Blue Fuji, Blue Dream, Phoenix Feather Falling Pool, Baizila, Girl Makeup, and Hawaiian Coral [11] Economic Impact - The fresh flower economy is recognized as a significant driver for rural revitalization and local economic development, with Douyin E-commerce committed to building reliable sales channels for quality agricultural products [14]

Group 1: Core Insights - The "flower economy" is emerging as a new highlight in the consumer market, driven by consumption upgrades and changing consumer attitudes, expanding from gifts to daily consumables and integrating with various industries [1][2] - The scale of China's flower e-commerce market surpassed 100 billion yuan in 2022, with consumers increasingly purchasing flowers for daily use rather than just special occasions [2][3] Group 2: Industry Developments - The "flower + food" model is creating new growth points in the market, with products like rose jam and flower cakes significantly increasing their value; for instance, the rose processing products in Yunnan have seen a 300% value increase, reaching an output value of over 1.2 billion yuan in 2023 [3] - The "flower + tourism" model is enhancing consumer experiences and driving the upgrade of the tourism industry, with the "flower sea economy" contributing over 400 billion yuan in revenue nationwide in 2023, a 25% year-on-year growth [4]