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Soul App发布《2025年轻人减肥报告》:近六成年轻人把减肥当成自我管理方式
Zheng Quan Ri Bao Wang· 2025-08-29 11:17
Core Insights - The "Weight Management Year" initiative launched by the National Health Commission in 2025 has made weight loss a national topic of discussion, particularly among the younger generation [1] - A survey conducted by Just So Soul Research Institute revealed that nearly 80% of young respondents have weight loss intentions, with over 50% actively taking steps to lose weight [1][2] - The primary motivation for weight loss remains "appearance anxiety," but there is a growing trend towards health-focused weight loss among the youth [2][3] Group 1: Survey Findings - Approximately 60% of young people prefer exercise as a method for weight loss, with the average expenditure on weight loss being 1,487 yuan [2] - Over 20% of young individuals seek AI assistance for weight loss, while more than 60% abandon their weight loss efforts within three months [2] - The criteria for successful weight loss have shifted from merely achieving a target weight to feeling more confident and healthier [2][3] Group 2: Changing Attitudes - Young people are increasingly viewing weight loss as a means of self-management and regaining control over their lives, with 59.7% considering it a form of self-management [2][3] - The average ideal weight for women is reported to be 101.5 jin, while for men it is 133 jin, indicating a shift in perceptions of ideal body weight [3] - The focus on health and self-confidence as indicators of successful weight loss is becoming more prominent, with 44.2% prioritizing personal comfort and confidence over weight metrics [3] Group 3: Social Media Influence - Social platforms play a crucial role in providing motivation and support for weight loss, with 70% of young people engaging in social interactions to enhance their weight loss journey [4] - A significant portion of youth (34%) actively document their weight loss progress on social media, while 21.2% seek AI companionship during their weight loss efforts [4] - Young individuals are learning to balance their lifestyle, work, and health through their weight loss experiences, fostering a better relationship with their bodies [4]