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探寻人民城市的杨浦实践
人民网-国际频道 原创稿· 2025-09-23 07:32
Core Viewpoint - The Yangpu District in Shanghai is emerging as a significant hub for innovation and cultural technology, showcasing a blend of historical heritage and modern development, attracting both local and international attention [1][12]. Group 1: Innovation and Development - The Yangpu District is home to renowned universities such as Fudan and Tongji, along with nearly 4,500 cultural and technology enterprises within an area of 8.2 square kilometers [1]. - The Dazhongzhi Innovation Development Demonstration Zone is recognized as a national cultural industry demonstration park and is a core area for Shanghai's innovation and entrepreneurship culture [3][12]. - The V Gathering Space is pivotal in promoting a comprehensive ecosystem for internet content creation, enhancing opportunities for creators [5]. Group 2: International Engagement - International journalists experienced innovative technologies like AR/VR and the metaverse, highlighting the practical applications of these technologies in office settings [3]. - The visit by the international media team to Yangpu showcased the district's commitment to integrating innovation with cultural heritage, providing a platform for global storytelling [12]. Group 3: Urban Renewal and Quality of Life - The Yangpu Riverside area, once an industrial zone, has transformed into a leisure destination, reflecting the successful urban renewal efforts [6][8]. - The Longbai 228 neighborhood has evolved from a historical workers' village into a cultural and commercial complex, blending old stories with new developments [10]. - The district exemplifies a model of high-quality development that enhances the quality of life for its residents, aligning with the "People's City" concept [12].
在落实市“沪九条”基础上 黄浦区推出实施细则 推动优质内容创作者集聚 活动引流 资源对接 生态共荣
Jie Fang Ri Bao· 2025-09-17 01:45
记者 唐烨 在现场,黄浦区人才局负责人介绍,知名博主"萧大业"、BANGMEDIA合伙人等已顺利通过市级部 门审核,将成为"沪九条"的001、002号落沪人员。 一批互联网优质内容创作者与企业关心的问题,正在有序解决、推进中。如针对企业关注的版权保 护需求,区委网信办联合多部门举办"亮剑沪网·E心为民"网络法治服务日活动,通过案例剖析、合规指 导,为近50家互联网企业筑牢法律"防火墙"。又如,黄浦区正联合小红书推动"专项职业能力认定"试 点,拟将小红书备案为社会化职业技能评价机构,开展"产品种草营销"专项职业能力考核,填补行业职 业认证空白。 "互联网优质内容创作者目前没有精准的职业定义。黄浦区人社局贯彻落实'沪九条'中'完善职业发 展通道'的要求,探索互联网新就业形态下的职业认定,为创作者群体铺就职业发展新路径。"区人社局 负责人透露,"未来,'种草营销师'可能将能评定国家层面认可的初级、中级甚至副高级职称。"在现 场,MCN企业上海邦维负责人杨勇听到这个信息很高兴,他告诉记者,企业曾有一些优秀员工离职, 有的就是因为看不到未来的职业前景。"职业认定让互联网优质内容创作者有了归属感,有了奔头。" 外滩FTC ...
云浮文化强市建设 35条措施引才兴业
Nan Fang Ri Bao Wang Luo Ban· 2025-08-26 09:38
Core Viewpoint - Yunfu City has launched a "policy package" consisting of 35 measures across four key areas to support cultural development and attract quality cultural enterprises and talents [1] Group 1: Policy Measures - The policy package focuses on four main areas: artistic creation, film industry, digital cultural new formats, and internet content creation [1] - Eight measures are introduced in the artistic creation sector, including the establishment of a premium topic library and an incentive reward system [1] - The film industry receives 15 measures aimed at support incentives, industry construction, service guarantees, and talent cultivation, with plans to announce 100 filming locations [1] - Six measures in the digital cultural new formats focus on creating new cultural tourism consumption scenarios and supporting the gaming and esports industries [1] - The internet content creation sector outlines six measures to build a vertical content matrix around three major trillion-yuan industry clusters and five international communication IPs [1] Group 2: Implementation and Future Plans - The relevant departments have responded regarding the implementation paths of the policies, emphasizing the continuation of the "Every Town Has a Voice" project to promote agricultural products [1] - Plans are in place to develop immersive products such as "scripted tours" and "live performances" [1]
上班族副业:尝试用AI生成美女口播视频一天也能进账1000加
Sou Hu Cai Jing· 2025-08-23 08:28
Core Insights - The article discusses the operational pathways and profit models of AI voice-over video projects, highlighting the commercial value demonstrated by participants achieving monthly commission income of 16,000 yuan and stable daily earnings around 500 yuan, making it a noteworthy direction for side hustlers [1][3]. Group 1: Project Advantages - The core advantage of the project lies in technological empowerment, which eliminates the need for real-life appearances and complex editing, significantly lowering the content creation barrier [3][7]. - The traditional model relies on live hosts to connect with fans, which imposes strict requirements on personal capabilities, equipment, and environment, thus filtering out many potential creators [4]. Group 2: Operational Process - The entire production process can be broken down into three standard operating procedures (SOPs): 1. AI Image Generation: The goal is to create a visual image that aligns with the account's positioning, such as a mature, knowledgeable female character for emotional content [8]. 2. Static Image to Dynamic Video: This step involves uploading the selected image to an AI tool to add basic dynamic effects [9]. 3. Audio-Driven Lip Syncing: This crucial step synchronizes the audio with the video, using AI algorithms to match lip movements with the spoken content [10]. Group 3: Differentiation Strategy - To avoid content homogenization and platform restrictions, a differentiation strategy is essential, which includes regularly updating the virtual character's appearance while maintaining core facial features [12][14]. Group 4: Monetization Methods - The profit loop of the project consists of three main methods: 1. Content-driven sales, promoting emotional and psychological books or related paid products through video content [15]. 2. Revenue sharing through platform creator incentive programs based on view counts [15]. 3. Knowledge monetization by packaging the methodology into courses or training camps to convert followers into students [15]. Group 5: Execution Considerations - Three key points need attention in execution: 1. The effectiveness of AI-generated images depends on the optimization of instructions, requiring patience in adjustments [16]. 2. Free or basic AI tools often have video length limitations, necessitating professional digital human services for longer videos [16]. 3. All project information should be treated as decision-making references, and independent applicability assessments must be conducted before operation [16].
为什么在中国“很少会灵感枯竭”
Ren Min Ri Bao· 2025-08-13 02:53
Group 1 - Shanghai is launching a nationwide "Health RAP Show" science popularization innovation competition to promote health knowledge through rap music, addressing topics like weight management and chronic disease prevention [1] - The initiative aligns with the recently released "Nine Measures" policy aimed at supporting high-quality internet content creation in Shanghai, enhancing public health literacy and content dissemination [1] - The integration of trendy formats with medical content tests participants' professional skills and creativity, catering to the growing demand for health knowledge among the public [1] Group 2 - The development of quality content creation is linked to a robust industrial ecosystem, with Shanghai providing shared office spaces, professional live streaming studios, and comprehensive services like tax consulting and policy application [2] - The content creation industry is seen as an "industrial interface" that connects various sectors such as automotive, health, and technology, contributing to the growth of both the digital and real economies [2] - Shanghai's investment in quality content creation is supported by its platform economy, cultural resources, and international talent, fostering a conducive environment for the content industry [2] Group 3 - The content ecosystem reflects the dynamism and confidence of a region or country, welcoming overseas creators while supporting local cultural products to go global [3] - The narrative emphasizes the importance of presenting a positive image of China to the world, highlighting the certainty and potential within the country [3] - The focus is on the ongoing progress and strength of China's development, encouraging a perspective that sees the country as a vibrant and innovative place [3]
为什么在中国“很少会灵感枯竭”(评论员观察)
Ren Min Ri Bao· 2025-08-12 22:15
Group 1 - The core viewpoint emphasizes the confidence in China's development, highlighting both certainty and potential in the current landscape [1][3] - Shanghai is innovating health education through programs like "Health RAP Show," aiming to engage the public in health management and chronic disease prevention using popular culture [1] - The "Nine Measures" initiative in Shanghai supports quality content creation, enhancing the health literacy of the public and fostering a better industry ecosystem [1][2] Group 2 - The article discusses the importance of a robust content creation ecosystem, linking it to various industries such as automotive, health, and technology, thereby expanding both digital and physical economies [2] - Shanghai is investing in shared office spaces and providing comprehensive services to support content creators, which is seen as a way to strengthen the local economy [2] - The narrative highlights the dynamic nature of China's development, showcasing examples from different regions that illustrate innovation and cultural vibrancy [2][3]
杨浦发布“YOUNG立方”18条,打造互联网内容创作强磁场
Sou Hu Cai Jing· 2025-07-21 08:20
Core Insights - The article highlights the launch of "V聚场" in Yangpu, which aims to attract prominent content creators and internet companies to foster a vibrant creative ecosystem [1][10] - Yangpu District has introduced the "YOUNG立方" support policy system, focusing on six dimensions to create a competitive environment for quality internet content creation [3][5] Group 1: Policy Measures - The "YOUNG立方" policy includes 18 targeted measures to address the pain points of content creators, such as full rent exemption for the first year and 75% exemption for the second year [5] - Financial support includes a maximum of 500,000 yuan in "live streaming vouchers" per company and awards up to 100,000 yuan for outstanding creations [5] - A 1 billion yuan investment fund has been established in collaboration with leading platforms to support content creation [5] Group 2: Talent and Infrastructure - Recognized quality content creators will receive priority residency qualifications and up to 2 million yuan in subsidies for purchasing their first home in Yangpu [5] - The district plans to enhance the implementation of policies and develop a comprehensive layout for quality content creation, including "one building, one street, one park, and one area" [10] Group 3: Ecosystem Development - The unique ecosystem in Yangpu, characterized by the collaboration of universities, major companies, and content creators, supports nearly 20% of Shanghai's digital economy [10] - The district aims to transform its resource advantages into a robust industrial ecosystem, ensuring that policies are accessible and understandable for creators [10]
厚植互联网内容创作沃土
Zhong Guo Jing Ji Wang· 2025-07-20 22:48
Core Insights - The BW2025 event in Shanghai showcased the vibrant landscape of China's Generation Z culture, attracting 400,000 visitors and featuring 167 global exhibitors and over 30,000 cosplayers, highlighting the deep demand in the internet content creation industry [1][2] - The evolution of content creation from "anime" to "full scene" and the transformation of creators from "digital nomads" to "cultural ambassadors" indicate a shift in the industry's focus on nurturing a healthy environment for creators [1] Group 1: Growth Environment for Creators - An open and inclusive environment is essential for the growth of creators, as evidenced by over 30 million monthly active users aged 60 and above on Xiaohongshu and over 60% of Bilibili's top creators being born in the 1990s and 2000s, demonstrating that quality content transcends age barriers [1] - The establishment of innovation ecosystems, such as Shanghai's "V Gathering" and Bilibili's new headquarters, aims to create a "creative community" that integrates office space, training, and live streaming, allowing creators to focus on content rather than tools and traffic concerns [1] Group 2: City Empowerment and Cultural Influence - Urban empowerment serves as a source of inspiration for creators, with high-profile events like BW, the World Artificial Intelligence Conference, and the China International Import Expo providing a rich repository of stories for creators, facilitating mutual empowerment between cities and creators [2] - The internet content creation landscape has evolved into a significant vehicle for cultural international influence, necessitating collaborative efforts across regions to enhance this impact [2] - A commitment to an open and inclusive mindset is crucial for breaking down regional barriers, optimizing services for creators through policy support, venue guarantees, copyright protection, and traffic support, enabling them to create freely and passionately [2] - The promotion of innovative ecosystems is vital, encouraging the integration of "content + technology" and "content + scenarios," and supporting creators in utilizing new technologies like AI and VR for immersive content experiences [2] - Upholding a positive energy baseline is essential, guiding creators to tell global stories from a Chinese perspective and ensuring that platforms amplify the narrative of China effectively [2]
外滩FTC揭牌,上海黄浦区打造互联网内容创作新地标!
Sou Hu Cai Jing· 2025-07-19 08:27
Core Insights - The "Bund FTC" has officially opened in Huangpu District, Shanghai, serving as a new landmark for internet content creators, attracting numerous influencers and content creators due to its prime location and rich cultural heritage [1][3] Group 1: Infrastructure and Facilities - The "Bund FTC" spans over 4,700 square meters across seven floors, equipped with various facilities including shared workspaces, private offices, meeting rooms, a roadshow center, live streaming rooms, reception areas, and multifunctional halls [1] - It aims to be a creative community that integrates fun, trendiness, and creativity, providing an inspiring space for content creators [1] Group 2: Support and Policies - The recent policy initiative titled "Shanghai's Measures to Support Quality Internet Content Creation" has garnered significant attention, encouraging platform companies and MCN organizations to sign foreign internet content creators and facilitating visa processes for them [3][4] - Huangpu District plans to collaborate with Xiaohongshu to provide exclusive traffic support for content creators and will open historical buildings and cultural facilities as creative resources, along with financial subsidies and rewards [4]
城记|一周聚焦:从线上到线下,长三角城市积极拥抱“流量入口”
Xin Hua Cai Jing· 2025-07-18 14:02
Group 1 - The article emphasizes the importance of online and offline traffic as two interconnected aspects that shape the perception of urban vitality, highlighting that managing and expanding traffic is crucial for economic development in cities [1] - The "Shanghai Nine Measures" aims to support high-quality internet content creation, fostering a creative ecosystem to enhance the city's soft power and improve its image [2] - The initiative focuses on developing content creation hubs in Huangpu and Yangpu districts, leveraging local resources and existing industry strengths to attract leading internet content creators [2] Group 2 - A successful test flight of a low-altitude transportation route connecting Suzhou Kunshan and central Shanghai marks a significant milestone in the development of the Yangtze River Delta's low-altitude traffic network [3] - This new route reduces intercity commuting time to one-third during peak hours and integrates various travel modes, enhancing connectivity within the region [3] - The opening of Lishui Airport, a 4C-level civil-military dual-use airport, addresses transportation challenges that have hindered tourism development in Lishui, a city rich in tourism resources [4][5] - The airport's inaugural flight connects to major cities like Beijing and Shanghai, with plans to expand to over 10 routes by the end of the year, further integrating Lishui into the national tourism network [5]