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西夏陵景区向全国游客免首道门票
Xin Jing Bao· 2025-11-25 04:46
景区所售套票中,门票作为套票的赠送项目包含于套票整体价格之内。一经售出,套票中的门票部分不 予退换,且不进行找零处理。游客在购买套票前,应仔细了解套票包含的具体项目及相关规定。 新京报讯 据"西夏陵景区"微信公众号消息,2025年12月1日起至次年2月底,西夏陵景区向全国游客免 首道门票。景区内观光车、3D电影、4D电影、VR体验以及讲解服务等二次消费项目不包含在内。 游客需持本人有效身份证件在售票大厅换取入园凭证。团队游客需提前通过旅行社进行预约,按照团队 预约流程入园。 景区提醒,如遇游客高峰时段,可能会采取限流措施,请游客理解并配合景区工作人员安排。出行前请 关注景区官方发布的相关信息,包括天气、景区开放情况等,合理规划行程。参观游览过程中,请遵守 景区的各项规章制度,禁止吸烟、爱护文物古迹和自然环境,文明旅游。 ...
691家苏企亮相广交会 江苏“品牌出海”收获满满
Xin Hua Ri Bao· 2025-10-28 23:25
Core Insights - The 138th Canton Fair showcased the strength of "Jiangsu Manufacturing," with 691 Jiangsu enterprises and 1201 booths attracting global buyers and securing numerous orders [1][8] - Digital technology played a crucial role in enhancing brand influence, allowing overseas buyers to experience products remotely through innovative "cloud exhibition" services [2][8] Group 1: Digital Innovation and Sales Achievements - Jiangsu's trading group utilized digital tools to enhance brand visibility, including high-quality promotional materials and online platform integration for global reach [2] - A UK buyer placed a $600,000 order for a bathroom mirror after being impressed by its FSC-certified wood and low formaldehyde content [2] - A German buyer ordered $750,000 worth of custom-designed mirrors, facilitated by rapid 3D rendering and precise delivery promises [2] Group 2: Industry-Specific Innovations - Dream Lily Home Technology showcased smart health mattresses, attracting interest from buyers in Europe, Japan, and South Korea [3] - Nantong Jiuzheng Ergonomics successfully positioned itself as a key supplier of high-end electric sofas through ergonomic innovations [3] Group 3: Brand Development Strategies - Jiangsu's trading group implemented a systematic brand empowerment strategy, focusing on tailored support for enterprises at different growth stages [4] - The Xu Zhou sub-group developed a structured brand matrix to enhance the value of mature brands while protecting the rights of emerging companies [4] - The sub-group also guided small and medium enterprises in market positioning and operational processes to ensure steady growth [4] Group 4: Regional Focus and Market Adaptation - The Suqian sub-group emphasized brand awareness and transformation from product-focused to brand-centric strategies, enhancing market competitiveness [5] - Yancheng enterprises showcased products across 15 industries, aligning with global market demands and achieving significant order results [5][6] Group 5: Long-standing Enterprises and Market Engagement - Established companies like Gaochun Ceramics leveraged years of market experience to tailor products for emerging markets, resulting in increased customer inquiries [7] - Jiangsu's provincial commerce department aims to utilize the Canton Fair as a platform to connect with overseas markets and support enterprises in securing orders [7][8] Group 6: Overall Fair Success - The 138th Canton Fair set records with an exhibition area of 1.55 million square meters, 74,600 booths, and over 32,000 participating enterprises [8] - Jiangsu's participation also reached new heights with 3,454 enterprises, including 264 new exhibitors, showcasing the province's commitment to enhancing its global brand presence [8]
观展用上新科技,文化遗址添魅力
Ren Min Ri Bao· 2025-10-23 06:20
Core Insights - The integration of digital technology, particularly VR and AR, is transforming the visitor experience at the Liangzhu Ancient City Ruins Park, allowing for immersive and interactive historical exploration [1][2] - The park has received over 10 million visitors in the past five years, indicating a growing interest in cultural heritage and technology-driven experiences [1] Group 1: Technological Integration - The VR experience at the park is described as a "time tunnel" that reconstructs historical environments with high precision, utilizing advanced technologies such as spatial positioning and motion capture [2] - The use of AR glasses in the museum allows visitors to interact with artifacts in a dynamic way, enhancing their understanding of the cultural significance [2] Group 2: Visitor Engagement - Visitors are increasingly curious and engaged after experiencing VR and AR, often asking deeper questions about the historical context and details of the Liangzhu civilization [2] - The role of guides has evolved from traditional storytelling to facilitating a more interactive learning environment, where visitors explore complex historical narratives [2] Group 3: Cultural Heritage Promotion - The park aims to leverage technology to promote the understanding of ancient Chinese civilization, showcasing advanced architectural and agricultural practices from thousands of years ago [1] - The emphasis on technology in cultural tourism reflects a broader trend of increasing public interest in history and heritage, prompting companies to innovate in their offerings [2]
亚洲最大无人售货机、数字人模型生成,在北京感受满满科技味儿
Xin Jing Bao· 2025-09-22 03:25
Group 1: Beijing Cultural Development - Beijing has made significant progress in building a national cultural center by leveraging high-tech industries and innovation [1] - The Beijing Tongrentang Zhi Ma Health Zero Store is a new retail concept that combines traditional Eastern art with modern living, covering an area of approximately 4,700 square meters [1] - The Zero Store features Asia's largest unmanned vending machine capable of holding 9,000 products, showcasing a 24-hour service model with robotic delivery [1] Group 2: Technological Integration in Health Sector - The Zero Store incorporates cutting-edge technologies such as ELO screens, facial recognition, thermal imaging, and AI face diagnosis, creating an engaging health experience [2] - The "Modular World" ecosystem offers support for innovation projects, with over 150 companies applying for entry and an occupancy rate exceeding 80% [2] - Notable companies, including Hai Zhi Technology and Tengyun Tianxia, have established a presence in the "Modular World" [2] Group 3: Digital Culture and Content Development - The China Digital Culture Group focuses on immersive VR cinema experiences and has partnered with top institutions to enhance digital content offerings [3] - The group is developing a cultural digital asset evaluation center and a four-tier platform system to manage cultural digital resources [3] - Efforts are underway to build a comprehensive database of Chinese cultural heritage, including intangible cultural heritage and performing arts [3]
暑期一起下“馆”子
Hai Nan Ri Bao· 2025-07-30 01:09
Core Viewpoint - The article highlights the cultural exploration activities organized by Hainan Provincial Museum during the summer vacation, aimed at engaging children and families in interactive experiences that showcase Chinese civilization [2] Group 1: Activities Offered - Hainan Provincial Museum has launched a variety of engaging activities, including interesting artifact explanations, immersive VR experiences, pottery making, and ancient costume role-playing [2] - These activities are designed to provide children with an interactive way to appreciate and understand the charm of Chinese culture [2] Group 2: Audience Engagement - Many parents in Hainan are taking their children to the museum, indicating a strong interest in cultural education during the summer [2] - The involvement of teachers alongside parents suggests a collaborative effort to enhance children's learning experiences through cultural exploration [2]
内蒙古博物院(新馆)开馆试运行
Ren Min Wang· 2025-06-20 15:34
Core Points - The Inner Mongolia Museum (new hall) in Hohhot has commenced trial operations on June 20, featuring a total building area of 147,000 square meters and an exhibition area of 39,000 square meters [2][4][6] - The museum includes 10 basic exhibitions showcasing over 3,000 artifacts, including 633 precious cultural relics [7][9][10] - Advanced technologies such as holographic projection AI explanations, digital artifact interactions, robot guides, and VR experiences have been integrated to present the cultural charm of Northern China from multiple perspectives [12][14][15]
新消费场景解锁心动密码,“情绪经济”吸引年轻人为“感觉”消费
Sou Hu Cai Jing· 2025-06-03 04:47
Core Insights - The article highlights the rise of "emotional economy" in Wuhan, with various new commercial spaces attracting young consumers through immersive experiences and emotional engagement [19][20]. Group 1: Consumer Behavior - The newly opened Sam's Club in Jiang'an District sees an average of over 25,000 visitors daily during the Dragon Boat Festival, with consumers engaging in tasting and experiential activities [1][3]. - Young consumers are not just purchasing products but are seeking emotional resonance, identity recognition, and spiritual healing through their shopping experiences [3][12]. - The trend of "emotional consumption" is evident as consumers are willing to pay for experiences that provide emotional satisfaction, such as immersive VR experiences and themed entertainment [19][20]. Group 2: Commercial Innovations - New commercial spaces like "Tongcheng Yinxing" and "Xian'an Fang" are integrating cultural and experiential elements to attract younger demographics, with "Tongcheng Yinxing" reporting over 100,000 visitors in its first month [11][12]. - The "Xian'an Fang" project, managed by a state-owned enterprise, has seen a significant influx of visitors, averaging over 50,000 daily during the holiday period, showcasing the success of experiential retail [11][12]. - Traditional shopping districts are evolving by incorporating new experiences, such as music-themed areas and immersive cultural activities, to enhance consumer engagement and emotional connection [6][14]. Group 3: Market Trends - The overall foot traffic and revenue for both new and established commercial entities have seen significant increases during the holiday, indicating a robust market response to the emotional economy [8][11]. - The "Wuhan Tiandi" commercial area reported an 18% year-on-year increase in foot traffic, with younger consumers becoming the primary demographic [12][19]. - The shift towards emotional consumption is driving the transformation of traditional retail into more immersive and culturally rich experiences, reflecting a broader trend in consumer preferences [19][20].
“五一”假期西安文旅交出亮眼答卷
Xi An Ri Bao· 2025-05-07 03:09
Core Insights - During the 2025 "May Day" holiday, Xi'an's cultural tourism sector showed significant growth, with a total of 14.75 million visitors, representing a year-on-year increase of 5.2%, and total tourism revenue reaching 12.334 billion yuan, up 7.55% [1] Group 1: Cultural and Historical Attractions - Over 20 cultural and historical venues in Xi'an operated in "extended hours" mode, effectively increasing their capacity to receive visitors [2] - Major attractions like the Terracotta Army Museum, Shaanxi History Museum, and Xi'an Museum saw visitor numbers of 333,900, 69,200, and 83,800 respectively, with year-on-year growth rates of 16.1%, 19.9%, and 125.8% [2] - The overall reception of 3A-level and above scenic spots reached 7.8158 million visitors, a 2.4% increase year-on-year [2] Group 2: Performing Arts - A total of 803 performances were held across 19 major theaters, marking a 29.7% increase [3] - New productions like "The Legend of the Camel Bell" and "The Fire of the Ancient City" attracted significant audiences, with the latter receiving 44,000 visitors [3] - The "Chang'an Love" performance saw a 4.2% increase in attendance, with 56,000 visitors during the holiday [3] Group 3: Integrated Business Models - The Xi'an SKP mall hosted a non-heritage food festival and various promotional activities to enhance consumer engagement [6] - A "big gift package" was distributed during the auto show, which included discounts for scenic spots and performances, leading to over 19,000 vehicle sales [6] - New immersive experiences and XR products were well-received, with significant growth in the delivery of cultural tourism-related packages [6] Group 4: Collaborative Development - Measures such as visitor flow control in popular areas improved the overall visitor experience [7] - The Long'an Academy and "Reading+" initiatives hosted unique events that boosted tourism in their respective areas [7] - Tourist numbers in the Xixian New Area and other scenic spots saw substantial year-on-year increases, indicating a more balanced development in the cultural tourism landscape [7] Group 5: Urban Tourism Dynamics - Popular tourist streets and cultural districts like the Four Seas Tangren Street and North Courtyard Gate saw increased visitor interest [8] - The addition of new entrances to the city wall enhanced tourism around the area, contributing to a 5% revenue increase for surrounding commercial complexes [8] - Core areas in Lianhu District experienced over a 10% increase in foot traffic due to promotional activities [9]
“五一”假期江苏“赛博文旅”解锁新体验
Xin Hua Ri Bao· 2025-05-04 23:26
Group 1: Cultural and Technological Integration in Tourism - The integration of technology in cultural tourism is enhancing visitor experiences in Jiangsu, with examples like VR experiences and robotic performances [1][4][14] - Various locations are utilizing advanced technologies such as drones and robots to create immersive experiences, attracting large crowds [2][3][5] Group 2: Event Highlights and Visitor Engagement - The "Seven-Colored Clouds" drone and fireworks show in Qidong attracted over 25,000 visitors, showcasing a blend of traditional and modern entertainment [2][3] - The "Flying Phoenix" performance in Changshu combined water sports and traditional cultural elements, leading to a significant increase in visitor numbers and revenue [11][15] Group 3: Innovative Commercial Experiences - Changzhou's commercial centers saw record foot traffic during the holiday, with innovative events and experiences designed to attract younger consumers [6][7] - The introduction of themed areas and interactive experiences in shopping malls is transforming traditional retail into social entertainment destinations [6][7] Group 4: Night Tourism and Cultural Events - Night tourism is becoming increasingly popular, with various locations offering unique nighttime experiences that blend culture and technology [10][12][15] - Events like the "Dreamy Fishing Bay" and "Water Fire Symphony" in Huai'an are examples of how night tourism is being enhanced through creative performances and light shows [9][15]