近日，省文化广电和旅游厅公布第一批2025年度文旅创新创优案例， 庆元县报送的《打好"浙BA+文旅"组合拳 驱动山区小县消费提振》，成功入选 15个 文旅促消费优秀案例。这一认可，标志着庆元县探索的山区县消费提振新模式，为全省文体旅融合与消费升级提供了具有借鉴意义的实践样板。 庆元县在2025年紧紧抓住浙BA赛事举办契机，以"场内打精神、场外打精彩"为总体思路，突破区位制约，创新性地 将体育赛事、地方文化与消费提振深 度融合，成功实现县域消费能级的跨越式提升。案例显示，赛事期间全县接待游客 31万余人次，同比增长超14%，带动综合消费3200余万元； 国庆中秋 假期游客量同比增长37.4%，创历史新高，住宿、餐饮业营业额增速位居丽水市前列。 庆元县将赛事球队"菇勇者"的称谓巧妙升华为地域文化符号，通过改编流行歌曲、创作 AI短视频、主动为对手城市加油等新颖方式，引发全网情感共 鸣，相关话题传播量超15亿次。同时，把 廊桥、香菇、竹编等非遗文化植入赛事场景，推动线上流量向线下体验转化。在消费转化环节，创新推出"一城 一品"乡土礼物互赠、打造主题市集、实施"票根抵现"及专项消费券等政策，构建了 "观赛－逛集－消费 ...

Core Insights - The Zhejiang Basketball Association (Zhejiang BA) has become a significant driver of economic activity, generating a total of 4.2 billion yuan in comprehensive cultural, sports, and tourism consumption during the National Day holiday [2] - The event has attracted widespread participation, with ticket sales reaching 60,800 at the Linping competition area alone, generating ticket revenue of 1.1937 million yuan [2] - The event has successfully integrated sports with local commerce, leading to increased consumer engagement and spending in surrounding businesses [3][4] Economic Impact - The Zhejiang BA has stimulated a total consumption of 4.2 billion yuan during the city championship phase, showcasing its economic significance [2] - The event has led to a 35% increase in sales for participating vendors at themed markets, with total market consumption reaching 528.8 million yuan [3] - Local businesses have reported a 50% increase in foot traffic and a 30% increase in sales due to the "Zhejiang BA ticket root rights" activities [3] Consumer Engagement - The popularity of the event has resulted in a high demand for tickets, with many fans experiencing difficulty in purchasing them, indicating strong consumer interest [2] - Local enterprises have leveraged the event to introduce new products, such as cultural creative items, resulting in significant sales and new orders [4] - The event has transformed consumer behavior from merely attending games to engaging with local culture and experiences, enhancing the overall visitor experience [6] Future Prospects - The Zhejiang BA is part of a broader strategy to explore and innovate new sports consumption models, aiming to meet diverse consumer demands and drive high-quality urban development [5] - The integration of sports with local culture and commerce is expected to continue, creating new opportunities for businesses and enhancing the attractiveness of the city [5]

全市经常参加体育锻炼人口比例达50%，9300余处全民健身场地设施星罗棋布—— 运动健身成日照市民生活常态 11月10日，国家体育总局发布《体育总局关于表彰2021-2024年度全国群众体育先进单位和先进个 人的决定》，日照11个集体和7名个人获全国群众体育先进单位、先进个人称号。这份沉甸甸的荣誉， 是对日照深耕体育事业、践行"以体兴城、以体惠民"理念的高度肯定，更是这座现代化海滨体育名城活 力迸发的生动注脚。 厚植体育人才沃土，日照创新构建"1+7+N"青少年体育后备人才培养体系，以市体校为核心，7个 区县新型体校为基础，学校与青少年俱乐部为补充，推行"市队校办、市队俱乐部办"等多元培养模式。 目前，全市布局田径、游泳等32个竞技体育大项，培育帆船、帆板等特色项目，累计走出4名世界杯及 世锦赛冠军、3名亚运会冠军，日照市体校获评国家重点高水平后备人才基地。 深化体教融合改革，日照聚焦"小胖墩""小眼镜"问题，探索体育育人新路径。全市中小学推行体育 课"走班选课+班级授课"模式，实现"每天一节体育课"向"全时段运动锻炼"升级，打造"一校一品""一校 多品"特色体育品牌，确保每个学生掌握两项以上运动技能。构建青 ...

Core Viewpoint - The article emphasizes the importance of effectively expanding high-quality consumer supply and adapting to consumer needs through innovative manufacturing and service models [1] Group 1: Consumer Supply and Demand - The article advocates for enhancing the adaptability of consumer goods supply and demand [1] - It suggests promoting flexible and customized manufacturing models to efficiently respond to individual consumer demands [1] - The application of artificial intelligence across the entire consumer goods industry is encouraged to improve efficiency [1] Group 2: Green Consumption and Product Development - There is a focus on adapting to the trends of green and low-carbon consumption, promoting the expansion and iteration of green products [1] - The article highlights the potential for growth in automotive aftermarket consumption, including modifications and RV camping [1] - Development of interest-based consumer products such as pet-related items, anime, and trendy clothing is also emphasized [1] Group 3: Service Consumption Enhancement - The article calls for improving and expanding service consumption by relaxing entry restrictions and promoting business model integration [1] - It highlights the importance of developing the silver economy and promoting the smart health and elderly care industry [1] - The establishment of a coordinated elderly care service system that integrates community institutions and health services is recommended [1] Group 4: Diverse Consumption Integration - The article encourages the development of community-based childcare services and integrated care for children [1] - It promotes the fusion of online and offline consumption across various sectors, including travel, culture, and sports [1] - Support for increasing the supply of quality sports projects and unique sporting events is also mentioned [1]

Core Viewpoint - The city will host a series of cross-year activities themed "Chiming Bells and Drums, A Colorful New Journey" from December 21, 2025, to January 3, 2026, aimed at enhancing the festive atmosphere and stimulating the holiday economy [1][2]. Group 1: Event Highlights - The main event will occur on New Year's Eve, featuring the Yongle Bell at Dazhong Temple and a large drum performance at the Great Wall of Juyongguan, creating a "Chiming Bells and Drums" experience [2]. - Over 20 museums will remain open until the early hours of January 1, 2026, to welcome the New Year [1]. Group 2: Pre-New Year Activities - A series of pre-warm-up activities will take place leading up to New Year's Eve, including the 10th China Beijing International Art Biennale showcasing nearly 600 artworks from 119 countries and regions [1]. - The "Beijing Style New Year" music series and the third season of the "Beijing Flavor Fireworks" short video competition will also be launched [1]. Group 3: Diverse Cross-Year Activities - The cross-year activities will include themed events at 26 museums, extended movie screenings at nearly 100 cinemas, and various events at over 30 shopping malls, enhancing the festive experience for citizens [3][4]. - Activities will span multiple areas, including climbing events, ice sports, and cultural exhibitions, catering to diverse audience interests [4]. Group 4: Interactive Consumer Engagement - An interactive mini-program will be launched to enhance consumer engagement, allowing citizens to participate in the "Chiming Bells and Drums" ceremony and receive electronic cards for discounts at various venues [6][7]. - The mini-program will connect with platforms like Meituan and Taopiaotiao, offering coupons and promotional activities to boost consumer participation [6][7].

本次收官活动延续"健康第一"的核心理念与"科普+体验+干预"一体化模式，将优质体育资源精准下沉至 校园，体质测试、体适能跑酷、"榜样课堂"、近视防控四大特色板块多点发力，助力构筑全方位成长平 台。 现场。赛事主办方供图。 图为活动 中新网北京12月15日电 15日，"奔跑吧·少年"2025年北京市青少年科学健身指导普及暨青少年体质促进 趣味运动会年度收官赛事在北京通州通运街道北京小学举行。作为全年7场覆盖城乡专项活动的最后一 站，千余名师生在趣味竞技与专业指导中挥洒汗水。 仪式过后，首钢青年队运动员与两所学校的篮球队员们共同开展友谊赛，赛场上小队员们奋勇拼搏、默 契配合，专业队员们则耐心传授战术、示范动作。小队员们表示，能与专业队员同场竞技、交流切磋， 既提升了球技，更坚定了坚持体育梦想的信念。学校老师则认为，这样的沉浸式交流与实践体验，对孩 子们是莫大的鼓励，将成为他们体育道路上的宝贵财富。 图为活动 现场。赛事主办方供图。 北京市体育局相关负责人介绍，2025年"奔跑吧·少年"系列活动已走进多地。本年度活动在既有基础 上，创新融入了优秀运动队进校园志愿服务，有效推动了科学健身知识的普及与优质体育资源的下沉 ...

Group 1 - During the "14th Five-Year Plan" period, Zhuhai's industrial investment increased by over 60%, with the total industrial output value exceeding 500 billion yuan and 600 billion yuan consecutively [1] - The total foreign trade import and export volume reached over 1.5 trillion yuan, with cross-border e-commerce import and export scale growing at an annual rate of over 100% [1] - R&D expenditure in Zhuhai increased by over 80%, with the number of invention patents per 10,000 people doubling and the number of high-tech enterprises growing by over 40% [1] Group 2 - Over the past five years, Zhuhai has focused on the "Macau + Hengqin" new positioning, with over 30,000 Macau residents and more than 7,600 Macau-funded enterprises settling in Hengqin [2] - The Zhuhai port of the Hong Kong-Zhuhai-Macao Bridge has seen nearly 100 million passenger trips, with an import and export value exceeding 1.2 trillion yuan, highlighting the "Golden Passage" effect [2] - Zhuhai's foreign investment enterprises account for 9.67% of the total number of enterprises, and the city's major open platforms have continuously improved their capabilities [2]

Core Insights - The article discusses the initiatives taken by the Youth League of Sanmen County, Taizhou City, Zhejiang Province, to promote the "Sports + Industry" high-quality development strategy, aligning with provincial directives and focusing on youth engagement and community involvement [1] Group 1: Youth Perspective in Sports Development - The Youth League has contributed to top-level design and planning for the "Sports + Industry" initiative, participating in various consultation meetings to provide insights and strategies for large-scale projects [2] - New consumption models such as "Sports Weekend" and "Performance Economy" have been successfully implemented, enhancing commercial engagement during sports events like the Zhejiang East Football Super Cup [2] - Innovative promotional strategies have been employed, utilizing popular media to expand the reach of sports activities and drive sales through live broadcasts during events [2] Group 2: Organizational Strength and Community Engagement - The Youth League has facilitated opportunities for local youth businesses by coordinating support from various departments, distributing 100,000 yuan in consumer vouchers, and attracting over 100 small shops to participate in events [3] - Sports activities have been integrated with youth-focused initiatives, providing ample resources for young participants through collaborations with organizations like the Youth Entrepreneurs Association [3] - A "Sports Youth Volunteer Alliance" has been established, with over 1,000 members contributing to various aspects of sports events, enhancing community service and engagement [3] Group 3: Comprehensive Integration of Sports and Youth Development - The article highlights the innovative integration of youth activities with sports, such as the establishment of a basketball-themed educational wall to enhance youth engagement in sports and community activities [4] - A public welfare program for youth during autumn breaks has been organized, benefiting over 50 young participants and promoting physical health through diverse sports-themed courses [4] - The "Huan Zhejiang Trail Series" has attracted over 3,000 young participants, fostering a strong community around outdoor activities and enhancing social interactions beyond regular hours [4]

（文章来源：人民日报） 经过激烈角逐，F9A—A项目中，安徽易飞1队获得冠军，上海彼航1队获得亚军，上海彼航2队获得季 军；F9A—B项目中，深圳奥斯塔1队获得冠军，上海彼航3队获得亚军，安徽易飞3队获得季军；F9A— C项目中，深圳奥思塔3队获得冠军，深圳奥思塔4队获得亚军，威海文登区蓝梦小将4队获得季军。 12—14日，2025年中国无人机足球联赛（镇江站）在江苏省镇江市体育会展中心举行，比赛吸引了121 支参赛队伍。 赛事共设F9A—A（无刷动力400直径无人机足球）、F9A—B（无刷动力200直径无人机足球）、F9A— C（有刷动力100直径无人机足球）3个项目，覆盖成年与青少年队伍，其中青少年队伍占比近九成。 ...

Core Insights - The event highlighted the integration of sports, healthcare, and tourism in the development of the Qionghai medical and wellness tourism industry [5] - The examination of advanced medical technologies and products at the "Everlasting International Innovation Medical Equipment Exhibition" showcased the vitality of the Hainan Free Trade Port's medical industry [3] Group 1: Event Overview - On December 13, a delegation visited the Boao Lecheng International Medical Tourism Pilot Zone during the 2025 Qionghai Boao Marathon, discussing cooperation opportunities in the medical wellness sector [3] - The delegation included representatives from various medical wellness enterprises and labor union representatives, emphasizing the charm of Qionghai's medical wellness offerings [3] Group 2: Key Participants' Perspectives - The chairman of Huapin Hui International Travel Agency expressed positive impressions of Lecheng, highlighting its ecological environment and integrated services for employee health [4] - The chairman of Shandong Blue Innovation Health Technology Group noted the introduction of world-class medical equipment and technology in Lecheng, aiming to enhance healthcare solutions for complex medical issues [4] Group 3: Promotion and Collaboration - The event served as a platform for promoting Qionghai's medical wellness resources and establishing connections between government and enterprises [5] - The integration of "sports + healthcare + tourism" was a focal point of discussion, with plans for future collaborations on employee sports events [5]