在江苏无锡拈花湾，铁花飞溅，火龙穿行，约旦游客阿尔舒尔曼连连惊叹。 在江西上饶望仙谷，来自美国的马尔库斯第一次接触傩舞，在体验中感受到这门古老艺术所承载的历史厚度。 0:00 / 4:06 今年春节期间，全国多地非遗景区、文化体验空间成为文旅消费热点，越来越多的外国游客通过参与式体验感受中国文化。 在安徽黄山宏村，来自挪威的科尔曼手提鱼灯，与当地村民一道行走在石板路上。鼓声阵阵，灯影映入水面，他表示曾在视频 中看过这样的表演，但真正身临其境时，氛围完全不同。 在广东潮州古城，来自西班牙的贝尼特斯近距离体验英歌舞，坦言现场的舞蹈充满活力与力量感，远远超出来之前的预期。 在古村、戏台、民俗舞蹈之间，外国游客们表达了再次到访中国的期待。科尔曼表示愿意向朋友推荐这段旅程，马尔库斯也希 望将来能带更多朋友亲身感受中国文化的魅力。 业内人士认为，非遗正加速融入文旅消费体系。未来，随着更多可参与、可感知的文化场景落地，"老外"变"老乡"的故事，还 将不断上演。 监制：马宝军 王璐 编辑：周楠 许亮 张璇 新媒体编辑：杜利伟 中国新华新闻电视网（CNC）出品 统筹：张璇 记者：丁汀 李海伟 黄培锋 白斌 周密 赵紫羽 通讯员 ...

新春开局即红火，长春新区将马力全开，持续推动文旅产业高质量发展，为实现首季"开门红"、推动新区高质量发展注入更强文旅动能。（来源：长春新区 新闻中心） 长春新区推出中商世界里"马踏福来·新春禧市"、北湖吾悦"神马好市·年俗大集"、龙嘉机场"马上吉市"、青禾园"人参科技大集"等6大特色市集集群，形成覆 盖全域、差异定位的节日供给体系。同步策划"企鹅村过大年"、亲子雪地拓展等八大类近30项文旅活动，以多彩体验吸引游客、聚集人气，为后续消费转化 奠定客流基础。 文旅街区消费旺盛，中商世界里接待游客33万人次，成为假期人气聚集地；栖乐荟购物中心接待游客9.5万人次、北湖城市印象步行街接待游客14万人次， 国泰RioMall接待游客3.5万人次，欧亚汇集接待游客8万人次，有效带动冰雪运动体验消费。文旅街区的火爆人气，有力拉动了区域商业、餐饮等关联消 费。 与此同时，长春新区文旅品牌酒店及新兴业态同步受益。北湖鸿居酒店接待游客5600人次，高新洲际酒店接待游客5000人次，中商亚朵酒店接待游客2000人 次，高新假日酒店接待游客1500人次。新兴业态方面，青禾园植物美学馆接待游客5000人次，未知数科学乐园接待游客520 ...

Group 1 - The core viewpoint emphasizes the importance of leveraging comparative advantages in sectors such as minerals, ecology, cultural tourism, digital intelligence, and human resources for Guizhou's high-quality development [1] - Comparative advantages evolve with changes in regional resource endowments, particularly influenced by technological innovation and industrial transformation, leading to new competitive highlights in the industry [1] - The implementation of the "rich mineral and refined extraction" strategy in mineral resource development has opened new growth spaces for resource-based industries, particularly in lithium batteries, electric vehicles, and photovoltaic glass products, creating new export growth points for Guizhou [1] Group 2 - Guizhou's early start in the big data industry has allowed it to cultivate new comparative advantages through the development of intelligent computing scale and data standards [1] - In the context of intense regional and industrial competition, it is crucial to recognize the unique value of "Guizhou ecology" and stimulate the coupling and linking effects of the ecological economy [1] - The need to seize new consumer policy opportunities and trends in consumption upgrades is highlighted, along with the innovation of "Guizhou cultural" expressions and experience models to boost demand in the cultural economy sector [1][2]

Group 1 - The core message emphasizes the proactive approach of various regions in Sichuan to set development goals and policies during the "New Spring First Meeting," indicating a strong commitment to economic growth and industrial development [1] - Leshan's meeting focused on five key actions to stabilize growth, strengthen industry, promote cultural tourism, improve people's livelihoods, and enhance governance, aiming for a successful start to the 14th Five-Year Plan [1] - Nanchong's meeting highlighted the importance of aligning with the central government's directives and ensuring effective implementation of economic and social development strategies for the 14th Five-Year Plan [1] Group 2 - Chengdu's meeting prioritized high-quality development of key industrial chains, aiming to enhance the industrial output value and transform advantages into developmental strengths [1] - Yaan's meeting discussed the importance of green industry development and the role of industrial parks in achieving high-quality growth, focusing on specific projects and initiatives [1] - The meeting in Zigong set a goal for enhancing agricultural productivity and promoting rural development, emphasizing the importance of integrating urban and rural economies [1] Group 3 - The continuous focus on optimizing the business environment was evident in multiple meetings, with specific measures being proposed to enhance the industrial ecosystem and address enterprise needs [1] - Yibin's meeting reiterated the commitment to improving living standards through ten major welfare actions, with a significant increase in funding allocated for these initiatives [2] - The emphasis on a unified blueprint for development across various regions reflects a strategic approach to achieving long-term economic goals and enhancing regional competitiveness [1][2]

Core Viewpoint - Xiangyuan Cultural Tourism (600576.SH) reported significant growth in tourist reception and revenue for the 2026 Spring Festival compared to 2025, indicating a strong recovery and positive outlook for the tourism sector [1] Group 1: Tourist Reception - The company expects to receive 1.1428 million visitors during the 2026 Spring Festival, a 44.36% increase from 791,700 visitors in 2025 [1] - The average daily visitor count for the 2026 Spring Festival is projected to be 127,000, reflecting a 28.32% increase from the 99,000 daily visitors in 2025 [1] Group 2: Revenue Performance - The anticipated revenue for the 2026 Spring Festival is 70.9237 million yuan, representing a 42.89% increase from 49.6366 million yuan in 2025 [1] - The average daily revenue for the 2026 Spring Festival is expected to be 7.8804 million yuan, which is a 27.01% increase compared to the 6.2046 million yuan average daily revenue in 2025 [1]

Core Viewpoint - Qingdao has innovatively developed a ticket-root economy model, enhancing the cultural and tourism market during the Spring Festival by linking various consumption scenarios through movie ticket stubs [4][5] Group 1: Ticket-Root Economy - Qingdao is one of the first 16 cities in China to implement the "Movie+" consumption model, allowing ticket stubs to serve as a "money-saving pass" for citizens and tourists [4] - By February 28, 2026, moviegoers in Qingdao can enjoy various cultural and tourism discounts by presenting their tickets from specific films, enhancing the dual experience of watching movies and traveling [4] - The ticket-root economy merchant alliance has expanded from over 200 to more than 700 businesses, broadening the discount offerings from movie tickets to include train tickets, flight tickets, and highway tickets [4][5] Group 2: Cultural and Tourism Activities - During the Spring Festival, Qingdao launched 312 key cultural and tourism activities, with over 700 alliance merchants providing new year benefits, creating a synergistic effect between ticket-root economy and various cultural tourism activities [5] - The ticket-root economy facilitates a seamless travel consumption chain, integrating "Movie+" with cultural tourism consumption, thereby enriching the Spring Festival experience and unlocking new possibilities for local tourism [5]

Core Viewpoint - Xiangyuan Cultural Tourism (600576.SH) reported significant growth in tourist reception and revenue during the 2026 Spring Festival compared to 2025, indicating a strong recovery and increasing consumer interest in tourism [1] Group 1: Tourist Reception - The company expects to receive 1.1428 million visitors during the 2026 Spring Festival, a 44.36% increase from 791,700 visitors in 2025 [1] - The average daily visitor count for the 2026 Spring Festival is projected to be 127,000, reflecting a 28.32% increase from the 99,000 daily visitors in 2025 [1] Group 2: Revenue Performance - The anticipated revenue for the 2026 Spring Festival is 70.9237 million yuan, representing a 42.89% increase from 49.6366 million yuan in 2025 [1] - The average daily revenue during the 2026 Spring Festival is expected to reach 7.8804 million yuan, which is a 27.01% increase compared to the 6.2046 million yuan average daily revenue in 2025 [1]

钟鸣辞旧岁，新春启锦程。丙午马年春节期间，首钢园"水岸秀场·马上跃新"系列活动盛大开启，为市 民游客奉上了一场融合工业美学、非遗匠心、冰雪激情与国潮风尚的多维度新春嘉年华。百年钢城在浓 郁年味中沸腾，绘就了一幅传统佳节与现代场景交融的活力画卷。2026年2月15日至2月23日（腊月二十 八至正月初七），首钢园累计入园客流30万人次，同比提升2.3%，总消费额约2000万元，同比提升 1.2%。 首钢园本次新春活动得到了央广网、新华社、《北京日报》等主流媒体及各大网络平台的报道，全网热 度持续攀升。央广网《北京石景山区永定河集变身热闹冰雪世界》生动描绘了"两园一河"滨水空间在春 节期间成为家庭游客嬉雪热门目的地的盛况；新华社客户端发布报道《追光｜打卡北京冬奥遗产 奔赴 新春冰雪之约！》，将首钢滑雪大跳台等标志性冬奥场馆誉为持续吸引市民的"热门打卡点"，浏览量高 达116.8万，显著提升了活动的公众关注度与传播广度。《北京日报》客户端《"春晚同款"机器人！就 在融石广场》，聚焦融石广场内"陶朱新造局"机器人体验店的科技魅力……这些报道从冰雪体验、冬奥 遗产、年味市集到前沿科技，多角度呈现了园区的节日盛况，共同彰显 ...

Group 1 - The 2026 CCTV Spring Festival Gala showcased a "robotic feast," featuring martial arts performance "Wu BOT" and the heartwarming skit "Grandma's Favorite," highlighting the extraordinary charm of "Made in China" [1] - During the Spring Festival holiday, intelligent robots from the gala were present at the Xiangtan Wanda Plaza, integrating with the city's consumption promotion policies under the theme "Smart Start to the New Year, Enjoying the Lotus City" [1][3] - The event featured robots replicating martial arts moves and engaging with visitors, acting as "cultural tourism ambassadors" to introduce local attractions in Xiangtan using the local dialect [3] Group 2 - Xiangtan City, as one of the first pilot cities for prize invoices, injected strong market momentum with approximately 150 million yuan in central government subsidies and over 20 million yuan in special Spring Festival consumption vouchers [3] - Nearly 1,000 merchants at Xiangtan Wanda Plaza participated in the consumption voucher redemption and prize invoice activities, creating a one-stop new year consumption loop that included watching robot performances, shopping, winning prizes, and exploring local scenery [3] - The Xiangtan Cultural and Tourism Bureau emphasized that 2026 is a crucial year for high-quality development in the cultural tourism industry, aiming to build Xiangtan into a modern consumption center city that combines technological elements with cultural heritage [3]

Core Insights - The article highlights the vibrant atmosphere and significant tourist influx in Shenyang during the Spring Festival, with visitor numbers reaching 510,000 on the first day, nearly 600,000 on the second day, over 810,000 on the third day, and peaking at 870,000 on the fourth day [3][4]. Group 1: Visitor Experience - Shenyang's attractions, such as the Shenyang Palace Museum and traditional shopping streets, are bustling with activity, showcasing a blend of historical and modern experiences [6][7]. - The presence of volunteers providing assistance and warmth to visitors enhances the overall experience, with over a hundred volunteers actively engaged in various locations [4][5]. Group 2: Cultural and Entertainment Offerings - The afternoon features a mix of technology and traditional customs, with attractions like the XR project "Qin Tide Awakening" drawing young crowds eager for interactive experiences [9][10]. - Evening events include immersive theater experiences at the East Three Provinces Governor's Mansion, which have become popular among visitors, reflecting a trend towards experiential entertainment [11][12]. Group 3: Nighttime Activities - The nighttime scene is characterized by a vibrant lantern festival, with significant installations like the 28-meter "Purple Qi East Coming" dragon light, attracting families and tourists alike [12][13]. - Despite the late hour, essential services such as sanitation and security remain active, ensuring a safe and clean environment for visitors [13][14].