8月15日，皇家加勒比游轮官宣成为2025年上海劳力士大师赛官方指定赞助商，旨在向更广泛的追求多 元生活方式的城市客群传递海上度假概念。 (皇家加勒比游轮) 据悉，作为大师赛官方指定赞助商，皇家在9月29日-10月12日赛事期间，冠名了专属大师训练场并联动 线上线下（300959）打造了一系列活动，如大师训练场粉丝专属互动、品牌快闪店等。 ...

（原标题：专访维京中国董事总经理唐博文：以人文深度和精准营销打开银发旅游经济新格局） 夜色缓缓洒落在多瑙河的水面，一艘北欧风格的游轮静静泊岸，船上流淌着舒缓的古典乐，几位银发旅 客在甲板上低声交谈。不是每一次旅行，都要热烈喧哗；也不是每一次旅程，都需要不断追逐打卡。 这是维京游轮所描绘的旅程图景，也是唐博文希望带给中国银发旅客的理想体验。 维京游轮中国区董事总经理唐博文(Brendan Tansey) 在中国银发经济的大潮下，维京游轮坚持深耕细作，专为那群有着好奇心、生活经验与审美修养的旅 客，构建一条独特的精神航线。而作为这一变革的掌舵者，唐博文并不以攻势强烈著称，相反，他更像 是用"微水细流"的方式，将维京的品牌精神，悄然渗透入每一位旅人的心中。 01 寻世界文明，与自我重逢 面对中国市场日益激烈的竞争环境，维京没有走传统的"信息轰炸"路线。相反，品牌选择用细腻的触角 去"发现用户"，而不是"追逐用户"。 维京在中国市场的品牌形象，从2016年进军中国时最早的"欧洲河轮专家"开始，就始终坚持"以目的地 为核心"的深度人文之旅定位。无论是差异化的中小型游轮产品，还是为中国市场定制的策略，维京始 终坚持走一条 ...

Core Viewpoint - The article highlights the increasing popularity of Yangtze River cruise tours in Hubei during the summer travel peak, with efforts to enhance the experience for tourists and convert "transit passengers" into "deep experience guests" [1] Group 1: Industry Trends - The Yangtze River Three Gorges cruise has become a popular travel choice for many families in Hubei as the summer tourism season approaches [1] - Local initiatives include the introduction of new experiences such as the Three Gorges Dam ship lift, extended cruise routes, and integration with classic onshore attractions [1] Group 2: Performance Metrics - From January to May, over 40 cruise ships on the Yangtze River Three Gorges completed a total passenger volume exceeding 430,000 [1] - The average passenger load factor for these cruises reached 78.64% during the same period [1]

Core Viewpoint - The tourism market's recovery has significantly boosted the performance of Three Gorges Tourism, with a focus on its core tourism business after divesting from automotive and supply chain operations [1][2][3] Financial Performance - In Q1, Three Gorges Tourism reported total revenue of 141 million yuan, a year-on-year increase of 7.56%, and a net profit attributable to shareholders of 16.6488 million yuan, up 75.73% [1][3] - The company's gross margin improved to 23.89%, an increase of 3.64 percentage points year-on-year, and net cash inflow from operating activities reached 16.2019 million yuan, a significant increase from the previous year [3] - For 2024, the company anticipates a revenue of 741 million yuan, a decrease of 53.7% year-on-year, but a net profit of 118 million yuan, down 9.3% [3] Strategic Focus - Three Gorges Tourism aims to become a leader in the Yangtze River Three Gorges tourism and a pioneer in China's inland cruise tourism, having restructured to focus solely on tourism [1][2] - The company is enhancing its tourism offerings by integrating resources from the "Two Dams and One Gorge" route, which includes major attractions like the Three Gorges Dam and Gezhouba Dam [2] Future Developments - The company plans to launch its first two self-built inter-provincial cruise ships in June and December 2026, operating routes from Yichang to Chongqing [4][5] - A second batch of two inter-provincial cruise ships is expected to be operational by June 2028, with projected annual revenue of 395 million yuan and net profit of 100 million yuan upon reaching full capacity [5] - Future routes may include connections from Chongqing to Wuhan, Nanjing, and Shanghai, expanding the cruise product matrix [5]

Group 1: Company Growth and Strategy - The company aims to become the leader in tourism in the Yangtze River Three Gorges area and a pioneer in domestic river cruise tourism, leveraging the "One Area Drives" and "One Belt Links" strategies [2][3]. - The first two inter-provincial cruise ships are set to launch in June and December 2026, with a projected annual revenue of CNY 395 million and a net profit of CNY 100 million upon reaching full capacity [3][4]. Group 2: Financial Performance - During the "May Day" holiday in 2025, the company received 122,200 visitors, a 16.83% increase compared to 2024, achieving a new record for daily and overall visitor numbers [5][14]. - In 2024, the company reported a total revenue of CNY 741.32 million, a decrease of 53.68% year-on-year, while net profit fell by 9.29% to CNY 117.59 million. However, excluding the impact of divested businesses, revenue increased by 9.74% and profit rose by 37.94% [10][13]. Group 3: Market Expansion and Product Development - The company is constructing inter-provincial cruise ships to operate routes from Yichang to Chongqing, with future plans to consider additional routes based on market demand [3][4]. - The company has been actively expanding its product matrix, including plans for educational tourism and wellness cruises, having already served over 60,700 students in educational trips by 2024 [11][12]. Group 4: Shareholder and Asset Management - The company has completed the divestiture of non-core assets, such as automotive sales, to focus on its main business of cruise tourism [7][10]. - The indirect controlling shareholder, Hubei Three Gorges Cultural Tourism Holdings, acquired 100% of Hubei Three Gorges Cultural Tourism Co. through a non-compensatory transfer of state-owned equity, maintaining the company's direct controlling shareholder and actual controller [3][4]. Group 5: Safety and Compliance - The company has implemented comprehensive safety measures for its cruise operations, including regular inspections and emergency drills, to ensure passenger safety [11][12]. - The company is committed to adhering to regulatory requirements and enhancing operational management in response to safety incidents in the tourism sector [11][12].

Group 1 - The core viewpoint of the articles highlights the strong performance of Sanxia Tourism in the first quarter of 2025, with a total operating revenue of 141 million yuan, a year-on-year increase of 7.56%, and a net profit attributable to shareholders of 16.6488 million yuan, up 75.73% year-on-year [1] - The company's gross profit margin improved to 23.89%, an increase of 3.64 percentage points compared to the previous year, and the net cash inflow from operating activities turned positive, reaching 16.2019 million yuan, an increase of 56.9739 million yuan year-on-year [1] - The growth in performance is attributed to the company's focus on the tourism sector and innovative breakthroughs, with a 16.01% increase in the number of visitors for cruise products compared to the previous year [1] Group 2 - In 2024, Sanxia Tourism reported an operating revenue of 741 million yuan, a decrease of 53.7% year-on-year, and a net profit attributable to shareholders of 118 million yuan, down 9.3% year-on-year [1] - Excluding the impact of automotive sales and supply chain businesses, the operating revenue for 2024 increased by 65.7715 million yuan, a year-on-year growth of 9.74%, and total profit increased by 42.419 million yuan, a year-on-year increase of 37.94% [2] - Sanxia Tourism operates the "Two Dams and One Gorge" tourism route, which includes significant attractions such as the Three Gorges Dam and Gezhouba Dam, and has been recognized in various national tourism initiatives [2] Group 3 - Sanxia Tourism is a pioneer in the application of new energy in the cruise tourism industry, with plans to introduce new energy cruise ships and yachts in 2025, following the successful operation of the first new energy cruise ship [3] - The company is advancing its plan to build luxury hybrid cruise ships, with the first two expected to be operational by June and December 2026, respectively, and a second batch planned to utilize methanol and battery hybrid systems to enhance environmental performance [3] - To support normal operations and project construction, Sanxia Tourism plans to apply for a comprehensive credit line of up to 3.1945 billion yuan from banks in 2025 [3]