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【直播倒计时1天】重构文旅竞争力,智脑赋能价值跃迁
艾瑞咨询· 2025-08-13 00:06
Core Insights - The article discusses the transformation of the cultural tourism industry from resource harvesting to IP traffic fission, highlighting a new growth trajectory driven by intelligent data [2][3]. Group 1: Industry Transformation - The cultural tourism industry is at a crossroads of value reconstruction due to the ongoing homogenization of experiences [3]. - The shift from traditional resource-based models to innovative IP-driven approaches is essential for sustainable growth [2]. Group 2: Intelligent Empowerment - The article emphasizes the role of intelligent data in driving a three-tier growth flywheel involving government, scenic spots, and industry participants [2]. - The integration of smart technologies is crucial for enhancing operational efficiency and customer engagement in the cultural tourism sector [2].
文旅融合,怎样做到“津”韵悠长
Zhong Guo Jing Ji Wang· 2025-08-12 09:06
Group 1 - The cultural and tourism economy in Tianjin is experiencing significant growth, with domestic tourist arrivals reaching 134.84 million and spending totaling 143.76 billion yuan in the first half of the year, marking a 3.9% and 12.1% increase year-on-year respectively [1] - A series of policies have been introduced to stimulate cultural and tourism consumption, including 18 specific measures aimed at fostering new growth points in the sector [1] - The focus is on nurturing consumer demand in cultural tourism, emphasizing the importance of integrating culture into travel experiences to enhance cultural confidence and achieve both social and economic benefits [1] Group 2 - The principle of "guarding tradition while innovating" is crucial for the integration of culture and tourism, as exemplified by the Yangliuqing woodblock New Year paintings, which combine traditional techniques with modern aesthetics [2] - The application of new technologies such as big data and virtual reality is transforming cultural tourism projects, enhancing visitor experiences and making historical culture more engaging for younger audiences [2] - The shift in consumer expectations is evident, with a growing interest in experiential and immersive cultural activities rather than traditional sightseeing, as seen in the interactive presentations at historical sites like the Ji Hongchang Former Residence [3][4] Group 3 - The continuous innovation in the cultural tourism market is expected to enhance consumption quality and expand the market, contributing to a richer and more fulfilling lifestyle for consumers [4]
好评中国|文旅融合,怎样做到“津”韵悠长
Zhong Guo Jing Ji Wang· 2025-08-12 08:18
Group 1 - The cultural and tourism economy in Tianjin is experiencing significant growth, with domestic tourist arrivals reaching 134.84 million in the first half of the year, a year-on-year increase of 3.9%, and tourism spending amounting to 143.76 billion yuan, up 12.1% [2] - A series of policies have been introduced to stimulate cultural and tourism consumption, including 18 specific measures aimed at nurturing new growth points in the sector [2] - The integration of culture and tourism is emphasized, with a focus on enhancing cultural confidence through travel experiences that reflect Chinese culture [2] Group 2 - The principle of "staying true to tradition while innovating" is crucial for the development of cultural tourism, as demonstrated by the Yangliuqing woodblock New Year paintings, which blend traditional techniques with modern aesthetics [3] - The application of new technologies such as big data and virtual reality is transforming cultural tourism projects, making experiences more interactive and engaging for visitors [3] - The shift in consumer demand towards experiential and immersive tourism is evident, with attractions like the Ji Hongchang Former Residence using interactive performances to bring history to life [4] Group 3 - The deep integration of culture and tourism is driven by evolving consumer expectations, moving from mere sightseeing to a desire for cultural and historical experiences [4] - The continuous innovation in the cultural tourism market is expected to enhance consumption quality and expand the market, contributing to a richer quality of life [4]
用运动魅力点燃消费活力 “全民健身日”主题活动暨暑期体育消费季启动
Sou Hu Cai Jing· 2025-08-12 07:44
Group 1 - The core event of the "National Fitness Day" in Henan Province was held on August 11, 2023, at the Ruyi Lake Cultural Square, featuring various fitness performances and activities to promote public engagement in sports [1][3] - The theme for this year's event is "National Fitness, You and I Together," aiming to integrate scientific fitness, enjoyment of events, culinary experiences, and travel into the fitness culture [3][5] - The event coincides with the summer sports consumption season, which is designed to stimulate sports consumption and promote the integration of the sports industry with cultural tourism and service sectors [3][5] Group 2 - A series of pre-event activities, including jump rope, martial arts, and square dancing, took place in Zhengzhou starting from August 3, 2023, to build anticipation for the main event [5] - The first batch of sports consumption vouchers was officially released on the evening of August 8, 2023, coinciding with the launch of the theme activities [5] - The event featured various interactive activities such as pickleball, three-on-three football, and dry-land dragon boat racing, along with a market for sports goods, summer drinks, and cultural products to cater to public interests [5][8] Group 3 - Zhengzhou plans to host several major international and domestic events in the latter half of the year, including the ITF International Tennis Masters and the 2025 F1 MotoGP World Championship [8] - The city is also focusing on developing brand events like the 2025 Shandu Basketball Super League and the Zhengzhou Marathon to enhance its cultural tourism appeal [8] - Collaborative efforts with local scenic spots aim to offer discounts on tickets, accommodation, and dining for participants during the events, promoting tourism alongside sports [8]
特色赛事释放城乡魅力 文体旅融合激发消费热情
Xin Hua She· 2025-08-12 02:27
今年暑假期间,全国多地开展极具特色的体育赛事,游客们不仅能在赛事现场感受运动的激情与活力,还通过丰富的文旅活动,深入感受当地 文化魅力。这种"赛事+"模式有效延长赛事经济链条,实现体育产业与文旅相关产业的共赢。 7月20日,内蒙古自治区第十一届少数民族传统体育运动会在内蒙古赤峰市开幕。赛事期间,各项活动的累计观演人数突破10万人次。新华社 发(康文魁摄) 7月19日,龙舟队伍在镇远县?阳河上比赛。新华社发(龙建睿摄) ■8月初,"苏超"(江苏省城市足球联赛)淮安主场对阵苏州的比赛,吸引了来自全国各地的3万余名球迷现场观赛。美团旅行数据显示,8月2 日-3日,徐州、镇江、淮安等赛事主场目的地城市文旅预订量均同比增长超20%。 球迷在江苏淮安"苏超"市集品尝美食特产。新华社记者 李博 摄 ■在浙江,"浙BA"(浙江省城市篮球联赛)各区赛程持续推进。赛场外,浙江各地抓住赛事热度,推出了特色集市、凭球票享文旅优惠等活 动,借势推广当地文化,拉动旅游经济发展。 7月19日,浙江省城市篮球联赛(浙"BA")绍兴市预选赛决赛现场。新华社发(郭斌 摄) ■在云南罗平,2025云南省乡村摩托嘉年华罗平站比赛,吸引来自全国各地的 ...
干在实处 闯出新路(前沿观察·挑大梁 看担当)
Ren Min Ri Bao· 2025-08-11 22:01
Group 1: Economic Development and Industrial Upgrading - Guangdong's economic total exceeded 6.8 trillion yuan in the first half of the year, reflecting the proactive spirit and work ethic of local party members and cadres [6][9] - The province's industrial scale accounts for about one-eighth of the national total, with all 31 manufacturing categories represented, emphasizing the importance of traditional manufacturing transformation and upgrading [6][9] - Industrial technology transformation investment in Guangdong increased by 1.8% year-on-year, accounting for over 30% of industrial investment, indicating steady progress in industrial upgrading [9] Group 2: Support for Emerging Industries - The establishment of a dual power supply system with two 220 kV substations in the Shaoguan Intelligent Computing Center ensures stable electricity supply for data processing [10][11] - Local government initiatives focus on talent acquisition and retention to support the growth of emerging industries, with successful recruitment of professionals from major cities [12] - New industrial clusters in Guangdong, such as the Guangzhou International Bio-Island and the Zhuhai Aviation Industrial Park, are becoming significant forces in promoting high-quality development [12] Group 3: Foreign Investment and Business Environment - The successful establishment of the ExxonMobil Huizhou Ethylene Project highlights the importance of tailored government support and efficient service in attracting foreign investment [13][14] - Guangdong saw the establishment of 12,000 new foreign-funded enterprises and actual foreign investment of 50.84 billion yuan from January to May 2025, showcasing the province's enhanced investment appeal [16] - Local governments are actively optimizing the business environment to facilitate foreign investment, as seen in various projects across the province [15][16] Group 4: Rural Revitalization and Agricultural Development - The implementation of high-standard farmland construction in Nanhua City has led to increased agricultural efficiency and collective income growth for local villages [18][19] - The transformation of the Zinan Village into a cultural tourism hub demonstrates the potential for rural areas to leverage tourism for economic development, with projected collective income exceeding 130 million yuan in 2024 [19] - The "Hundred Counties, Thousand Towns, and Ten Thousand Villages" initiative aims to activate the development potential of rural areas through reforms and innovation [19]
让乡村有“颜值”更有“产值”|市委书记抓乡村振兴(2025.08.04-08.10)
Nan Fang Nong Cun Bao· 2025-08-11 14:01
让乡村有"颜 值"更有"产值"| 市委书记抓乡村 振兴 (2025.08.04- 08.10)_南方+_ 南方plus 8月4日-8月10 日,梅州强调, 要推动特色农产 品产业化规模化 发展,深化农文 旅融合,加快第 三批典型镇村培 育建设及省际交 界处建设。中山 指出,要依托岸 线优势发展海洋 经济,推动农房 风貌管控提升和 人居环境整治。 江门提出,要做 大做强特色产 业,探索农 村"长者饭堂"模 式,加强村(社 区)党组织"头 雁"队伍建设。 阳江明确,要发 展现代农业和海 洋水产鱼苗产 业,打造全国海 洋种业高地,壮 大现代海洋渔业 等产业。湛江要 求,推进典型村 培育和"万村清 洁"行动,发挥 党建引领作用, 探索农文旅融合 等特色发展路 径。茂名要 以"大景区"定位 推进美荔天地运 营,发展特色产 业,加强文旅活 动及"村BA"等 引流。肇庆提 到,要推动三次 产业协同发展, 促进城镇村三级 协同建设,深化 改革。云浮则表 示,要攻坚"三 清三拆三整 治"等,发展特 色农业,聚焦做 好"扩绿、兴 绿、护绿"文 章。 梅州市委书记马 正勇: 加快第三批典型 镇村培育建设 8月5日,梅州市 委常委会 ...
GDP超7800亿元的扬州加入!沿沪宁产业创新带“加速跑”
Guo Ji Jin Rong Bao· 2025-08-11 11:21
Core Viewpoint - The article highlights the collaboration between Putuo District in Shanghai and Yangzhou City in Jiangsu Province to promote the development of the Yangtze River Delta integration and the construction of the Yangtze River Delta Industrial Innovation Belt [1][4]. Group 1: Strategic Collaborations - Yangzhou and Putuo District signed a memorandum to jointly advance the construction of the Yangtze River Delta Industrial Innovation Belt [1]. - A strategic cooperation agreement was signed between Yangzhou's Big Data Industrial Park and Putuo's Wuning Technology Park, focusing on innovation and industrial integration [3]. - The collaboration marks Yangzhou's formal entry into the "circle of friends" of the Yangtze River Delta Industrial Innovation Belt [5]. Group 2: Economic Growth and Projections - Yangzhou's GDP is projected to grow from 604.83 billion yuan in 2020 to 780.96 billion yuan in 2024, with expectations to exceed 820 billion yuan by 2025 [5]. - The partnership aims to enhance Yangzhou's role as a vibrant industrial and technological innovation city within the Shanghai metropolitan area [4]. Group 3: Collaborative Initiatives - Since February 2025, Putuo has engaged with several cities along the Yangtze River Delta, signing cooperation memorandums focused on industrial collaboration and talent cultivation [6]. - Putuo District has initiated a resource, demand, and cooperation inventory to identify and leverage various advantages across cities [7]. - Collaborative projects in cultural tourism have already begun, with successful initiatives like the "Traveling Along the Yangtze River Delta" tourism product [8]. Group 4: Innovation and Technology Development - Putuo District is developing an "online market" mini-program to gather enterprise needs and technological resources, aiming to enhance innovation and technology transfer [9]. - The district is also exploring the establishment of a talent pool to facilitate cross-regional talent development and service [9].
眉山深化文旅融合提升打造“东坡故里·天府眉山”品牌矩阵 将三苏文化基因植入城市肌理
Si Chuan Ri Bao· 2025-08-11 07:29
【成长画像】 中央城市工作会议要求,"着力建设崇德向善的文明城市""完善历史文化保护传承体系""保护城市 独特的历史文脉、人文地理、自然景观""加强城市文化软实力建设"。眉山以建设文旅深度融合特色发 展先行市为目标,将三苏文化基因植入城市肌理,通过提升打造"东坡故里·天府眉山"品牌矩阵,让三 苏文化、东坡文化浸润城市,厚植城市文化底蕴。 【城市故事】 "这段时间几乎没有休息,从开馆讲到闭馆。"8月7日一大早,对着梳妆镜,眉山三苏祠博物馆讲解 员郑小利仔细整理盘起的发髻,穿上汉服后大步朝三苏祠盘陀像走去。 今年是郑小利在三苏祠博物馆讲述东坡故事的第18年。"每次讲解,就感觉东坡先生在看着我讲述 他的故事。"郑小利说,暑假期间,三苏祠格外火爆,研学的学生和前来打卡的各地"苏迷",让这座千 年古祠焕发出新活力。 眉山东坡宋城文化旅游发展有限公司总经理叶雷蕾介绍,像郑小利这样的讲解员,最多每天要带6 个团,常常是一个团刚结束,下一个团的游客已在门口翘首以盼,"正是这样的忙碌,让我们看到了三 苏文化在当代的强大生命力。" "一滴水可以见太阳,一个三苏祠可以看出我们中华文化的博大精深。我们说要坚定文化自信,中 国有'三苏 ...
持续推进跨境贸易和投融资便利化
Liao Ning Ri Bao· 2025-08-11 01:24
Group 1 - The State Administration of Foreign Exchange (SAFE) Liaoning Branch focuses on supporting the real economy and enhancing cross-border trade and investment facilitation to provide strong financial support for high-quality foreign economic development [1] - In the first half of the year, foreign-related enterprises utilized RMB foreign exchange derivatives to manage exchange rate risks amounting to 3.22 billion USD, with a foreign exchange hedging ratio of 22.3% and 97 new enterprises engaging in exchange rate hedging for the first time [1] - The cross-border financial service platform has seen 7 banks assist 26 enterprises in conducting RMB foreign exchange derivative transactions, with a total signed amount of 130 million USD, improving the efficiency of these transactions [1] Group 2 - The SAFE Liaoning Branch promotes banks to provide foreign exchange settlement and related fund payment services for cross-border e-commerce enterprises, enhancing the convenience of foreign exchange settlements in this new trade format [2] - In the first half of the year, 17 direct export cross-border e-commerce transactions were processed, totaling 31,180 USD [2] - The branch has established 5 demonstration zones for payment services for foreign visitors, with 2,046 bank outlets and 53 authorized currency exchange institutions available to meet various cash exchange needs [2]