Core Viewpoint - Molson Coors Beverage Company (TAP) has outperformed the industry and broader market due to its focus on premiumization, innovation, and brand revitalization, resulting in a stock price increase of 10.8% over the past three months compared to the industry's 5.2% growth [1]. Stock Performance - TAP stock closed at $61.58, approaching its 52-week high of $69.18, raising investor interest regarding future growth potential [3]. - The stock is trading above its 50-day and 200-day simple moving averages of $58.02 and $55.42, respectively, indicating a continued uptrend and positive market sentiment [4]. Growth Strategy - The company is committed to growing its market share through premiumization and innovation, focusing on its above-premium portfolio [6][9]. - Core brands like Coors Light and Miller Lite have maintained strong market share gains in the U.S., with Coors Banquet showing impressive growth [10]. - In Canada, Coors Light remains the leading light beer, while the Molson family of brands has seen sustained share growth [10]. - The company is implementing targeted expansion plans in the U.S. and has seen success in the U.K. and EMEA/APAC regions through premiumization efforts [11]. Financial Projections - For 2025, the company expects sales growth in the low single digits, with underlying earnings per share (EPS) rising in the high single digits and operating profit growing in the mid-single digits [13]. - Planned price increases of 1-2% in North America and adjustments in other markets are anticipated to contribute to margin expansion [13]. - The company has retained a significant portion of its share gains and is focused on premiumization across its portfolio [14]. Investment Rationale - Molson Coors' strategic focus on premiumization, strong brand positioning, and expansion into non-alcoholic beverages positions it for sustained growth [16]. - The company is expected to benefit from continued pricing power and operational improvements, making it a compelling investment opportunity [16].

Company Insights - Sprouts Farmers Market Inc (SFM) is offering holiday-themed products such as Irish Soda Bread, Irish Butter, and Corned Beef for St. Patrick's Day, with an estimated earnings growth rate of 24.3% for this year and a Zacks Rank 1 (Strong Buy) [10][11] - Molson Coors Beverage Company (TAP) is a global manufacturer of beer, with core brands including Blue Moon and Coors Light, and has an estimated earnings growth rate of 6.5% for this year, holding a Zacks Rank 2 (Buy) [11][12] - McDonald's Corporation (MCD) has reintroduced the Shamrock Shake and Oreo Shamrock McFlurry for the holiday, with an estimated earnings growth rate of 4.4% for this year and a Zacks Rank 3 (Hold) [13][14] - Jack in the Box (JACK) is promoting its Lucky Mint Trio drinks for St. Patrick's Day and currently holds a Zacks Rank 3 [15] - Restaurant Brands International Inc (QSR), formed from the merger of Tim Hortons and Burger King, is participating in the celebrations by offering free onion rings to Royal Perks members, with an estimated earnings growth rate of 11.4% for this year and a Zacks Rank 3 [16][17] Industry Trends - St. Patrick's Day is one of the largest beer-drinking holidays in the U.S., with 38.7 million pints of Guinness expected to be consumed, leading to an expenditure of $421.6 million [3] - Consumers are projected to spend $7 billion on St. Patrick's Day this year, a slight decline from $7.2 billion last year, with an average spend of $44 per person [6] - 33% of U.S. consumers plan to celebrate St. Patrick's Day, with 92% intending to purchase items for the holiday, primarily food (56%) and alcoholic beverages (46%) [4][6]

Financial Data and Key Metrics Changes - Consolidated EBITDA grew by 11.4% organically and 12.1% excluding Argentina [21] - Normalized profit declined by 2.3% due to increased tax deductibility issues in Brazil, with nearly 60% of net value added going to taxes, up from 53% the previous year [22] - Free cash flow to equity increased by 37%, totaling nearly R$18 billion [15][25] - Gross margin expanded by 170 basis points organically and EBITDA margin expanded by 200 basis points organically [23] Business Line Data and Key Metrics Changes - Volumes excluding Argentina grew by 1.4%, with mega brands increasing by 7.6% [14] - In Brazil, beer industry volumes increased by 0.6%, with core brands growing by low teens, while Skol volumes declined [17] - Non-alcohol beer segment grew by 20%, led by Corona Cero and Budweiser Zero [18] Market Data and Key Metrics Changes - In Argentina, the beer industry declined by low 20s, but market share remained stable [19] - Dominican Republic volumes grew by mid-single digits, driven by the Presidente family of brands [19] - In Canada, total volumes declined by 3.1%, despite a positive performance in Q4 [20] Company Strategy and Development Direction - The company aims to lead and grow the beer category, digitize and monetize its ecosystem, and optimize its business for sustainable value creation [35][38] - Focus on expanding margins and improving earnings per share while continuing to invest in organic growth opportunities [27][78] - Emphasis on productivity and revenue management to overcome cost inflation challenges [75][76] Management's Comments on Operating Environment and Future Outlook - Management acknowledged the competitive landscape in Brazil, emphasizing that competition strengthens the category [126] - The company sees potential for growth in per capita consumption and opportunities to develop the beer category in various occasions [120][123] - Management is committed to margin expansion despite cost headwinds, particularly in Brazil [27][128] Other Important Information - The company has executed approximately 45% of its current share buyback program and approved R$2 billion in intermediary dividends to be paid in April [16][26] - Digital transformation has been a key enabler, with over 88% of gross revenues transacted through the BEES platform [11] Q&A Session Summary Question: Insights on Skol's performance and its importance - Management acknowledged Skol's decline in 2024 and emphasized its priority for 2025, highlighting its significance in the portfolio and market [41][50] Question: Regional performance differences in Brazil - Management confirmed that regions like the North and Northeast led in volume growth, consistent with overall trends [53] Question: Position of mega brands and pricing strategies - Management discussed the importance of a diverse portfolio and the need for strategic pricing to maintain competitiveness [56][112] Question: Inorganic growth opportunities - Management stated that organic growth remains the priority, but they are open to inorganic opportunities that align with strategic goals [71][78] Question: Marketing investments and distribution costs outlook - Management indicated a commitment to continue investing in marketing while managing distribution costs effectively [86][88] Question: Update on BEES marketplace and profitability - Management reported a 47% year-over-year growth in GMV for BEES, emphasizing the importance of partnerships and distribution capabilities [101][106]