Core Viewpoint - The article discusses the transformation of abandoned real estate projects in Zhengzhou into short drama filming locations, highlighting the intersection of the real estate and entertainment industries, and the economic opportunities arising from this trend [2][14][49]. Group 1: Real Estate Situation - The "养生谷" project in Zhengzhou, originally intended to provide a comprehensive health and wellness community, has faced significant delays, with some units overdue by over 1000 days [6][10]. - The project, which was supposed to include various health services, has largely failed, leading to many buildings being left unfinished [9][10]. - The area has seen a shift from real estate development to short drama filming, with the abandoned buildings being repurposed for creative projects [14][41]. Group 2: Short Drama Industry Growth - Zhengzhou has become a hub for the short drama industry, with over 4,000 professionals and more than 800 companies involved in the sector [30][38]. - The short drama market is projected to reach 500 billion yuan by 2024, surpassing the national box office for films [38]. - Filming costs in Zhengzhou are 30%-40% lower than in first-tier cities, making it an attractive location for production [30][38]. Group 3: Economic Implications - The repurposing of abandoned properties for short drama filming is seen as a way to revitalize the local economy, with local governments encouraging such initiatives [41][43]. - The short drama industry is characterized by low investment and high efficiency, allowing for rapid production cycles and quick returns on investment [39][49]. - Real estate companies are increasingly engaging with the short drama sector, seeking to leverage their properties for filming opportunities [47][50].

图据图虫创意 据悉，这份联合《声明》的背后，是行业内部对近年来演员片酬飙升态势的反应。据多位业内人士透 露，微短剧行业早期，主演大部分是素人，他们普遍以个人身份参与拍摄，一般直接拿片酬。按单日片 酬计算，主演普遍在几百到千元区间。然而，伴随市场爆发式增长和资本涌入，当下头部演员的单日片 酬已飙升至数万元。一些重要配角的单日片酬也水涨船高，高的甚至达到单日六七千元的水平。 近日，一份由原上慕光、丰行文化、于今无量等85家头部微短剧制作企业联合发出的声明，引发业内关 注，在这份《关于规范短剧行业灵活从业人员个人所得税缴纳的联合声明》（以下简称《声明》）中， 企业认为，"税后片酬"导致成本剧增，也暗藏税务风险，倡议今后行业内灵活从业者依法自行承担个 税。 据悉，"税后片酬"就是要求制作方在支付演员约定报酬之外，还需额外承担演员应缴纳的个人所得 税。"税后片酬"将导致制作成本剧增，挤压其他环节预算，更模糊了纳税主体的法律责任，潜藏显著税 务风险。 ...