中新网杭州1月24日电(鲍梦妮)2026年，杭州将打造全国文化"新三样"高质量发展引领地和出海示范 地。 杭州市十四届人大六次会议正在此间举行。杭州市市长姚高员在作政府工作报告时如上表示。 杭州市十四届人大六次会议开幕。法鑫 摄 近年来，以网络文学、网络影视剧、网络游戏为代表的文化"新三样"成为中华文化出海的重要载体。 在"十五五"开局之年，杭州提出上述目标，"引领""示范"字眼无不彰显其谋划领跑之意。 杭州的文化"新三样"成果有许多高光时刻。 2024年，游戏《黑神话：悟空》成为全球现象级作品。 2025年，影视剧《藏海传》破圈出海，登陆海外190个国家和地区。 2026年，微短剧《盛夏芬德拉》凭借亮眼表现被写入浙江省政府工作报告。 据统计，"十四五"期间，杭州全市入选国家文化出口重点企业31家(次)、项目9个，累计分别达95家 (次)、54个，居全国同类城市首位。同时，688部杭产网络剧片获发行许可，其中杭产网络动画491部、 占全国比重的31%，居全国同类城市第一。目前，从杭州出发的文化"新三样"覆盖海外用户数已超过10 亿人。 1月23日，《黑神话：悟空》IP吸引大量游人参观。吴君毅 摄 近日，浙江华 ...

Group 1: Overview of Cultural "New Three Samples" Going Global - The cultural "New Three Samples" of China, represented by online literature, online film and television dramas, and online games, have rapidly risen and gained popularity in overseas markets [1][3] - By 2025, the transformation of these cultural exports is shifting from scale expansion to "value cultivation" [1] Group 2: Online Literature Evolution - Online literature is moving away from reliance on "爽文" (light and entertaining stories) to creating "cultural interfaces" that resonate globally [3][4] - As of 2025, there are approximately 200 million active overseas users of Chinese online literature, covering over 200 countries and regions [3] - The "Beautiful China International Writing Plan" aims to support 20 outstanding online literature works over two years, attracting global creators [4] Group 3: Micro-Short Dramas Development - The micro-short drama industry is evolving beyond "cultural fast food" to focus on content quality, industry clustering, and integration [7] - The establishment of a vertical screen drama operation center in Hengdian Film Base supports the creation of high-quality micro-short dramas [7] - Industry leaders emphasize the importance of capturing the real temperature of life and deep cultural values in short narratives [7] Group 4: Online Gaming Transformation - The Chinese gaming industry is transitioning from creating "hit products" to deeply exploring traditional cultural IPs and building global influence [9][10] - As of 2025, Zhejiang has implemented 20 specific measures to support the internationalization of the gaming industry, enhancing the global dissemination of Chinese traditional culture [9][10] - The gaming ecosystem in Zhejiang consists of over 1,500 related enterprises, promoting a healthy collaborative environment for game exports [12]

Core Viewpoint - The Shandong Provincial Government is promoting the development of online Shandong dramas as a means to enhance the province's economic, social, and cultural prosperity through a focus on realistic themes, innovative presentation methods, and international outreach [3][4]. Group 1: Focus on Realism - The industry should prioritize the creation of realistic themes in online Shandong dramas, reflecting the province's diverse industrial sectors and technological innovations [3]. - Creators are encouraged to engage with ordinary people's daily lives to produce relatable and grounded narratives [3]. Group 2: Innovation in Presentation - The online drama industry is urged to adopt new technologies such as AIGC and virtual production to enhance artistic expression and production quality [3]. - There is a call for a fresh perspective in storytelling to create thought-provoking and artistically refined online Shandong dramas [3]. Group 3: International Outreach - The industry should leverage international communication strategies to create content suitable for global audiences [4]. - Successful examples include the online drama "Imperfect Victim," which was made available in multiple languages and reached over 190 countries, highlighting the potential for Shandong dramas to tell local and national stories on an international stage [4].