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一天开四店、SKU达5000支 京东折扣超市落地宿迁
Bei Jing Shang Bao· 2025-08-30 03:29
在选址上,四家新店均位于当地核心商圈或社区商业中心。其中,泗洪吾悦广场店、沭阳中央商场店入驻大型购物中心,与多业态互补;经开区希望城店、 泗阳润迪.阳光里生活广场店则贴近居民区,主推日常高频消费,构建便民社区商业场景。 依托京东供应链体系,京东折扣超市实现了多款特色商品产地直采、源头直发,尽可能消除中间环节溢价。宿迁京东折扣超市四店同样上线了七鲜等多款京 东自有品牌商品。宿迁消费者不仅能在门店即时选购提货,还可通过京东App线上下单,下单后最快30分钟送达。 京东折扣超市采用"大店型、多SKU"模式。四家新店店均面积超5000平方米,通道比8月16日开业的京东折扣超市涿州店更宽敞,可容纳更多客流量。店内 商品覆盖日用百货、生鲜食品、快消品、酒水饮料等超5000支SKU,迎合家庭"一站式购齐"的消费需求。 北京商报讯(记者赵述评)8月30日,四家京东折扣超市在江苏宿迁开业,分别位于宿迁经开区希望城小区、沭阳中央商场(600280)、泗洪吾悦广场及泗阳 润迪.阳光里生活广场。 ...
刘强东现身宿迁:逛京东折扣超市,明日四店同开
Xin Lang Ke Ji· 2025-08-29 14:33
责任编辑:刘万里 SF014 据悉,刘强东今日逛的京东折扣超市,是国内首家大型折扣超市业态,与传统折扣超市不同,京东折扣 超市依托京东供应链核心优势,采用的是"大店型、多SKU"运营模式,汇集日用百货、生鲜食品、快消 品、酒水饮料等各个品类。 8月16日,京东折扣超市全国首店在河北涿州开业。这座5000平方米的全国首家大型折扣超市,开业仅 两日便接待顾客超10万人,以涿州当地常住人口计算,相当于这座城市近六分之一市民前来购物。两日 销售额远超此前京东折扣超市北京试点开业期的两倍,创下京东折扣业态门店销售新高。这也创造目前 市场上折扣超市业态的纪录。开业近两周,每日客流量持续爆满,呈现出供销两旺、持续火爆的良好态 势,成为涿州零售市场的一大亮点。 据悉,8月30日,京东折扣超市将在宿迁四家同开,门店也均为面积超5000平米、SKU超5000个的规 模,且相比涿州店面积更大。四家门店分别位于经开区希望城、沭阳中央商场、泗洪吾悦广场、泗阳阳 光里,均是宿迁本地商业地标,或是背靠人口密集居民区,消费需求旺盛。 另外,七鲜等多款京东自有品牌商品,凭借亲民的价格、出色的口感和干净的配方,在涿州京东折扣超 市上架后销售持续 ...
伪需求的社区团购大撤退,风头正盛的即时零售是会不会成为下一个?
Tai Mei Ti A P P· 2025-06-30 05:23
Core Insights - The community group buying model, once favored by capital, is facing decline as major players withdraw from the market, leading to speculation about its sustainability and the rise of instant retail as a new battleground [1][3][4] - Instant retail is emerging as a response to consumer demand for immediacy, with major companies like Meituan, JD, and Alibaba investing heavily to capture a share of this trillion-yuan market [1][6][11] Community Group Buying - Community group buying combines online ordering with offline pickup, aiming to reduce costs by eliminating intermediaries and lowering logistics expenses [2] - The model saw massive capital influx starting in late 2020, with companies like Meituan and Pinduoduo offering substantial subsidies to attract users, leading to unsustainable growth [2][3] - The decline is attributed to overestimation of market potential, underestimation of costs, and low customer loyalty due to reliance on price-sensitive consumers [3][4] Instant Retail - Instant retail focuses on meeting the immediate needs of consumers, offering delivery within 30 minutes, and is projected to exceed 1 trillion yuan by 2025 [6][11] - Major players are establishing clear strategies in instant retail, with Meituan leading the market, followed by Alibaba and JD, all leveraging their logistics and supply chain strengths [6][7][9] - Instant retail addresses real consumer demand for speed and convenience, particularly in fresh produce and daily necessities [6][11] Challenges and Opportunities - Instant retail faces challenges such as high delivery costs and low profit margins, similar to community group buying, with intense competition leading to price wars [8][10] - The market is expected to consolidate, with smaller retailers struggling to survive, while larger chains may expand through acquisitions [9][10] - To thrive, instant retail platforms must focus on optimizing supply chains, enhancing service quality, and shifting towards higher-priced offerings to improve margins [11][12]