产地直采

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罗森青岛首店开业;余惠勇回应百果园水果太贵
Sou Hu Cai Jing· 2025-08-11 21:27
今日多条要点,一起来看详情↓ ↓ ↓ 罗森青岛首店开业首批7家门店同步启幕 8月8日,罗森青岛1号店在市北区国际航运中心开业,首批7家门店同步启幕。据山东总部透露,未来计划在全省开设1000家门店,目前已开业近40家。本 次进驻青岛,被视为其山东扩张战略的重要节点。 图:罗 森 百果园董事长谈水果贵:教消费者成熟 8月10日消息,百果园董事长余惠勇发视频回应水果贵问题。他表示,百果园坚持高品质路线,认为好水果供不应求。余惠勇强调,商业有两种模式,一 是利用消费者无知,二是教育消费者成熟,百果园选择后者。他称,尽管有降价空间,但绝不牺牲品质。百果园拥有几千万会员,表明有消费者认可其价 值。他强调,消费者在不了解情况下只能选便宜,百果园希望告知消费者,让他们自主选择。 泡泡玛特泰国新店被指"撞脸"名创优品 8月11日,泡泡玛特泰国店被指"撞脸"名创优品的话题,登上热搜。8月8日,泡泡玛特在泰国曼谷ICONSIAM购物中心开出全球最大品牌旗舰店,760平方 米的超大沉浸式空间,将艺术、文化和生活方式融合一体。有人觉得,该店的装修设计风格与名创优品MINISOLAND全球壹号店相似,目前,泡泡玛特 和名创优品都尚未对 ...
推动新疆鲜果直达全国餐桌 龙岗首家“胖永辉”开业
Shen Zhen Shang Bao· 2025-08-08 16:45
Core Points - The article highlights the launch of the "Xinjiang Good Fruits Yonghui Fresh Delivery" event by Yonghui Supermarket, aimed at bringing fresh Xinjiang fruits directly to Shenzhen consumers within 72 hours [1] - Yonghui Supermarket has committed to purchasing no less than 3 billion yuan worth of Xinjiang products over the next three years [1] Group 1 - The event features a variety of Xinjiang fruits such as plums, winter jujubes, grapes, and melons, emphasizing the freshness and quality of the produce [1] - Yonghui Supermarket employs a direct sourcing model, with a professional procurement team working closely with local cooperatives and farms in Xinjiang to eliminate unnecessary intermediaries [1] - The new store in Longgang District, which is the first "Fat Donglai" model store in the area, incorporates immersive shopping experiences and cultural elements from Xinjiang [1]
永辉超市:未来三年将采购不少于30亿元新疆产品
Shang Hai Zheng Quan Bao· 2025-08-08 05:44
8月8日,永辉超市2025新疆水果节正式启动,在全国门店同步上新多款从新疆原产地直采的特色鲜果。 永辉超市副总裁兼首席产品官佘咸平表示,永辉超市采取"产地直采"模式,直接对接新疆优质合作社和 种植基地,通过高效的全程冷链物流直达全国门店。"未来三年,永辉超市将采购不少于30亿元的新疆 产品。" 同日,永辉超市深圳市龙岗区首家胖东来模式调改店——星河WORLD·COCO Park店正式开业。此次调 改店焕新升级,主要聚焦商品力、服务力和员工力三大核心领域,延续了永辉超市不收会员费、商品小 包装的模式。 永辉超市相关人士表示,未来,永辉超市将持续深耕商品、服务和供应链,探索更优质的零售融合模 式。根据规划,永辉超市门店调改目标计划在今年9月底前达到208家,在2026年农历春节前达到300 家。 (文章来源:上海证券报) ...
京东七鲜上新桂味荔枝,开发的自有品牌荔枝冰酿、气泡酒等新品受热捧
Zhong Jin Zai Xian· 2025-06-27 06:42
Core Insights - JD Seven Fresh has launched a variety of lychee-related products during the peak season of lychee ripeness, enhancing consumer experience with unique culinary offerings [1][3][7] Group 1: Product Innovation - The company has developed innovative products such as lychee ice brew, which preserves the fresh taste and aroma of lychee while providing a refreshing experience [3][5] - Lychee sparkling wine creatively incorporates whole lychees, offering a unique flavor profile that enhances summer gatherings [5] - The lychee rose box cake combines the sweetness of lychee with the fragrance of rose petals, providing a rich and layered taste experience [5][7] Group 2: Supply Chain and Freshness - JD Seven Fresh employs a direct sourcing model from Guangdong, ensuring same-day harvesting and shipping of lychees, maintaining temperature-controlled transport [1][7] - The introduction of frozen "Meizi Xiao" lychees utilizes freezing technology to lock in flavor and nutrition, allowing consumers to enjoy fresh lychees even outside the peak season [7] Group 3: Consumer Engagement - The company has created a direct sales area in its stores, attracting customers with fresh lychees at competitive prices, enhancing the shopping experience [3] - The efficient 1+N model (1 central store + N satellite stores) allows for rapid delivery, with products reaching consumers in as little as 30 minutes [7]
全程锁鲜直达全国“餐桌”,美团广东荔枝产地直采销量翻番
Guang Zhou Ri Bao· 2025-06-18 16:24
Group 1 - Meituan has launched the "Linking Hundred Cities · Meili Xingnong" initiative to enhance the sales of Guangdong lychee, signing cooperation agreements with local agricultural groups and cooperatives [1] - The sales volume of Guangdong lychee has doubled, with Meituan leveraging its nationwide instant delivery network to create a digital channel for direct consumer access [1] - The search volume for "lychee" on Meituan has increased by 179% year-on-year, indicating a growing consumer interest in this fruit [2] Group 2 - Meituan has formed a strategic partnership with Guangdong Zhongli Agricultural Group to extend the lychee harvest season through new variety research and a comprehensive freshness preservation system [2] - The Guangdong Zhongli Agricultural Group, previously focused on exports, is now shifting towards domestic sales due to global market fluctuations, aiming to stabilize income for local farmers [3] - The collaboration with Meituan allows Zhongli to enhance product quality and service, benefiting nearly ten thousand farmers associated with their cooperative orchards [3]
甜蜜“助荔”高考生!京东七鲜邀你1分钱尝鲜广东荔枝
Zhong Jin Zai Xian· 2025-06-11 09:08
Group 1 - The core idea of the news is that JD Seven Fresh is offering a promotional event called "Sweet Assistance for Lychee" for high school graduates, allowing them to redeem fresh lychees for just 1 cent with their exam admission tickets from June 13 to June 15 [1] - During the promotional period, students can visit any JD Seven Fresh supermarket to receive a coupon for a box of approximately 450 grams of fresh lychees sourced directly from Guangdong [1] - The event aims to provide a refreshing treat for students after their exams, while also promoting the abundance of lychee production in Guangdong, which is expected to exceed 1.5 million tons this year, marking a 30% year-on-year increase [3] Group 2 - JD Seven Fresh has established partnerships with quality orchards through a "package garden cooperation" model, ensuring direct sourcing of lychees and maintaining temperature-controlled logistics to preserve freshness [3] - The company has optimized its logistics with a 1+N model (1 central store + N satellite stores), allowing for efficient delivery of lychees to customers within "as fast as 30 minutes" [3] - During the 618 shopping festival, JD Seven Fresh is offering various discounts on lychee products, such as 3 kg of Guangdong Feizixiao lychees for only 27.8 yuan and other promotional deals [4]
“东方爱情果”广东荔枝在京东销售额翻了5倍多
2 1 Shi Ji Jing Ji Bao Dao· 2025-06-06 09:46
Core Insights - Guangdong is the largest lychee production area globally, with a stable planting area of approximately 4 million acres, accounting for over half of China's and one-third of the world's lychee production. The expected yield for this year is over 1.5 million tons, a 30% increase compared to 2024 [1] - JD.com has initiated the largest-scale promotional campaign for Guangdong lychee, achieving significant results with a year-on-year sales increase of over 560% as of June 5 [1][2] Group 1 - JD.com's supply chain capabilities are demonstrated through "direct sourcing from production areas + direct dispatch from sources + efficient logistics + multi-channel sales" [2] - The company has launched a 10 billion yuan agricultural subsidy program specifically for Guangdong lychee, collaborating directly with local farmers and cooperatives to enhance benefits for both farmers and consumers [2] - In Baijiao Village, Maoming, JD.com accounts for 30%-40% of the total lychee procurement, showcasing its impact on local production [2] Group 2 - JD.com ensures that lychees are delivered fresh to consumers through a cold chain logistics system, maintaining suitable temperatures during transportation [2] - During the 618 shopping festival, JD.com is increasing subsidies and offering discounts on lychee purchases through its delivery service in major cities [2] - The company is engaging customers through interactive games, live streaming from lychee production areas, and celebrity endorsements to enhance the visibility of Guangdong lychee [3]