转自：新华财经 周末，张先生一家三口推着堆成"小山"的超市购物车来到收银台前。他熟练地打开农行手机银行付款 码，只听"嘀"的一声，"满100减20"的优惠就到手了。 类似"满减优惠"这样的日常生活"小确幸"，正越来越多地发生在内蒙古。在这里，农行内蒙古分行通过 多重促消费"组合拳"，将金融服务融入多元生活场景，让消费活力"热"起来。 精准发力 满足多元生活需求 "我用农行贷款顺利完成了房屋装修，现在家电也配置齐全，明年初就能举办婚礼了。"家住赤峰市红山 区的李静然高兴地说。 李静然几年前在市区购买了新房，可由于手头资金紧张，迟迟没有装修和购置家电。偶然间，他看见了 农行"网捷贷"的宣传广告，随即联系了当地农行。本以为要等一段时间才能办好贷款，没想到通过全流 程线上操作，第二天19万元贷款就到账了，而且还能循环使用，随用随借。"这种用款方式帮我减少了 不少利息支出，方便实惠。"李静然笑道。 为激活消费热度，满足市民房屋装修、家电换新等多样化消费资金需求，农行赤峰分行创新"个贷经营 中心+营业网点"管理模式，打通与住房公积金数据直连，提高信贷审批投放效率，减少客户等"贷"时 间。同时，加大个人消费贷款推广力度，提 ...

Core Insights - The Agricultural Bank of China (ABC) Jinan Wangyue Branch emphasizes a customer-centric service approach, particularly focusing on the needs of elderly clients during the digital transformation era [1] Group 1: Customer Service Initiatives - A 78-year-old elderly client visited the ABC Jinan Wangyue Branch to inquire about her pension, facing difficulties due to mobility issues and lack of familiarity with mobile banking [1] - The branch manager provided personalized assistance by demonstrating how to use the mobile banking app, ensuring the elderly client could access her pension information easily [1] - The introduction of a large-font version of the mobile banking app caters specifically to the needs of older customers, enhancing their banking experience [1] Group 2: Bridging the Digital Divide - The ABC Jinan Wangyue Branch's approach of "slow service" aims to help elderly clients overcome the "digital divide," making technology more accessible and user-friendly for them [1] - The initiative reflects the bank's commitment to integrating technology with a warm, caring service, ensuring that financial services remain convenient and supportive for the elderly [1]

Core Insights - Agricultural Bank of China (ABC) is actively engaging with rural communities to promote financial inclusion and the activation of social security cards, particularly during the wheat subsidy distribution season [1] Group 1: Financial Services - ABC staff provided on-site assistance to over 60 villagers, activating 45 social security cards and demonstrating how to use mobile banking services [1] - The introduction of the "Huinongtong" service point allows villagers to check subsidy status and manage their finances without traveling to town [1] Group 2: Community Impact - Villagers expressed appreciation for the convenience of financial services being brought directly to their homes, highlighting the reduction in time and effort required to access banking services [1] - The village leader noted a significant change in perception regarding the usability of social security cards, emphasizing their newfound understanding of the card's benefits [1]