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从“一场展”到“常年购” 泸州搭建全链条赋能生态圈
Si Chuan Ri Bao· 2025-09-22 07:57
泸州特产、国家地理标志产品——合江荔枝。 坚持传统白酒酿造技艺,"泸州老窖酒"入选《中欧地理标志协定》互认名录。图为老窖窖池生产场景。本篇稿件 均由泸州市委宣传部供图 第三届中外地理标志产品博览会上,外国嘉宾在了解中国国家地理标志产品——分水油纸伞制作工艺。 全球"地标好物"将再次集结泸州——9月26日至28日,以"强化地标赋能·惠享美好生活"为主题的第四届国际 地理标志产品博览会将在泸州国际会展中心举行,预计吸引800余家中外企业参与。 自2022年以来,这一展示中外地理标志产品的博览会已在泸州举办三届,累计吸引来自40余个国家和地区的 超2000家企业参展,展出超7000款展品。 本届博览会设有三大展馆共42个展区,同时精心策划18项配套活动,一桌色香味俱佳的国际地理标志产品盛 宴即将开席。 马来西亚是本届博览会的主宾国,主宾国馆将集中展示来自该国的咖啡、榴莲、燕窝等特色地标产品;全球 好物馆则集纳了来自海外17个国家和地区、近百家企业的多款特色好物。 国潮尖货馆将集中展示我国各地的特产。其中,四川重庆馆吸引了来自云贵川渝等省(市)的100余家企业入 驻,共谋地标产业贸易集散中心建设;叙永主题馆重点展示当 ...
泸州:高质量建设区域消费中心城市的“三新”实践
Si Chuan Ri Bao· 2025-07-14 22:43
Core Viewpoint - Luzhou is transforming its consumption ecosystem by leveraging its reputation as a "Chinese Liquor City" and integrating cultural tourism with commerce to create a globally influential destination for liquor culture tourism [5][6]. Group 1: Economic Development - Luzhou's total retail sales of consumer goods reached 60.56 billion yuan from January to May, marking a year-on-year growth of 6.8%, ranking third in the province [5]. - The city is investing 1.5 billion yuan in the construction of the China Baijiu Museum, which aims to enhance the city's appeal and extend visitor stay [5]. Group 2: Tourism and Cultural Integration - Luzhou is focusing on deepening the integration of culture, tourism, and commerce, aiming to create a leisure vacation area and a vibrant health zone [5]. - The city plans to develop themed commercial districts and enhance the night-time economy by promoting the "Night Tour of the Two Rivers" brand [5][6]. Group 3: Consumer Experience Enhancement - Luzhou is introducing diverse consumption experiences, such as immersive liquor culture tours and themed food festivals, to attract more visitors [6]. - The city is also developing outdoor sports and cultural events to boost local tourism and consumer engagement [6]. Group 4: Policy and Infrastructure Support - Luzhou's government is set to implement 19 policies aimed at enhancing consumer experiences and supporting local businesses, focusing on performance in entertainment, first-store economy, and consumer incentives [6]. - The Luzhou Wanxianghui shopping center has introduced over 80 first stores in the region, maintaining a high percentage of new brands to attract younger consumers [6].