Investment Rating - Industry Rating: Recommended [5] Core Insights & Investment Recommendations - The visit of Nvidia CEO Jensen Huang to China highlights the strategic value of the Chinese AI market, emphasizing Nvidia's commitment to optimizing chip products that comply with regulations, reflecting the global attractiveness of China's AI industry ecosystem [2][24] - The upcoming May Day holiday shows a significant increase in domestic flight ticket bookings, with over 3.33 million tickets booked, a year-on-year increase of approximately 36%, indicating strong potential for consumer spending in the tourism sector [2][25] - AI is positioned at the intersection of technology and domestic demand, supported by policies and structural transformation, with a cautious optimistic outlook on core Chinese AI companies, suggesting that leading firms with foundational technology capabilities will gradually demonstrate long-term investment value [3][25] Market Performance Overview - In the week of April 14-18, 2025, the Shanghai Composite Index rose by 1.19%, while the SW Media Index increased by 1.91%, ranking 6th among 31 industries [12][18] - The gaming, sports, and advertising sectors led the sub-industry performance, with increases of 3.17%, 2.73%, and 2.37% respectively [12][16] Sub-Industry Data - The top three box office films were "Sunshine Flowers," "My World Movie," and "The Love That Doesn't Speak," while the top three streaming films included "The Legend of the Condor Heroes: The Great Hero," "Murder 3," and "Breaking Hell" [4] - The top three games on iOS were "Honor of Kings," "Peacekeeper Elite," and "Dungeon and Fighter: Origin," with the Android rankings featuring "Heart Town," "Honkai: Star Rail," and "Ghost Valley" [7][19]

Investment Rating - The report maintains a "Recommended" investment rating for the media industry [7] Core Insights - The media industry has shown a weekly increase of 1.91%, ranking 6th among industries, outperforming the Shanghai Composite Index and Shenzhen Component Index [12][18] - The cultural industry is highlighted as a key driver for national soft power and domestic consumption, benefiting from the strategic goal of building a cultural strong nation by 2035 [3][37] - AI-native applications are rapidly growing, with monthly active users reaching 240 million in February 2025, marking an 88.9% increase [22] - The gaming sector continues to thrive, with top games like "Honor of Kings" and "Endless Winter" leading sales, and new titles showing promising performance [27][29] - The film industry reported a total box office of 220 million yuan in the latest week, with "Sunshine Flowers" leading the charts [35] Summary by Sections Market Performance - The media industry saw a weekly increase of 1.91%, with various sub-sectors, except publishing, experiencing growth [12][18] - Notable performers included companies like Dazhong Media and Ciweng Media, with significant weekly gains [18] Key Industry Data AI Applications - The market for AI-native applications is expanding, with significant user growth and reduced costs for AI model usage [22][23] Gaming Data - "Delta Action" achieved over 12 million daily active users, and new games are performing well in the market [27][28] Film Data - The domestic box office reached 220 million yuan, with "Sunshine Flowers" leading the weekly box office [35] Key Industry Events and Announcements - President Xi Jinping emphasized the importance of cultural development in a recent article, outlining strategies for enhancing national cultural strength [3][37] - OpenAI announced several advancements in AI models, including the release of new versions and features [38][39][40] - The launch of new games and AI applications by major companies indicates a vibrant and competitive landscape in the media sector [45][46]