Investment Rating - The report assigns a "Buy" rating to the company [4] Core Insights - Junting Hotels is a leader in mid-to-high-end hotel management, leveraging strong operational capabilities to create a business and leisure service matrix [1][14] - The company is expanding its franchise business and collaborating with international hotel giants to enhance inbound tourism and business travel demand [2][3] - The company aims to transform into a hotel management platform, with multiple revenue streams expected to contribute to growth [8] Company Overview - Junting Hotels operates under three main brands: Junting, Junlan, and Jinglan, with a focus on unique cultural characteristics and tailored services [1][14] - The company has established a joint venture for franchise operations, targeting a thousand stores within three years, covering key urban areas and tourist cities [3][14] Financial Performance - The company has experienced revenue growth, with projected revenues of 806 million, 1.062 billion, and 1.437 billion yuan for 2025, 2026, and 2027 respectively, reflecting year-on-year growth rates of 19.2%, 31.8%, and 35.3% [8][10] - The net profit is expected to reach 64 million, 128 million, and 230 million yuan for the same years, with corresponding EPS of 0.33, 0.66, and 1.18 yuan [8][10] Industry Context - The hotel industry is entering a phase of stock competition, with an increasing focus on mid-range and high-end hotel chains, while luxury hotel chain growth is under pressure [41][44] - The demand for high-quality service experiences is rising, leading to a shift in consumer preferences towards mid-range and high-end hotels [41][44]