外卖券

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【活动】至高领18.8元外卖券,叠加积分更优惠
中国建设银行· 2025-08-07 08:20
Core Viewpoint - The article promotes various discount coupons and offers related to food delivery services, specifically targeting users of mobile banking and credit cards from China Construction Bank. Group 1: Promotional Offers - Users can receive WeChat discounts ranging from 10 to 100 yuan upon registering for mobile banking [1] - The promotional period for certain offers is from July 1, 2025, to August 31, 2025, with discounts starting as low as 3 yuan [5] - Weekly coupons for food delivery services like Ele.me and Meituan are available, with specific minimum order amounts required to use the discounts [6][10][11] Group 2: Coupon Details - Ele.me coupons can be used for orders over 38 yuan, and they can be claimed weekly [6] - Meituan offers include discounts for orders over 25 yuan, with specific validity periods for each coupon [10][11][12] - Users can enjoy up to 90% off on certain items when using points for Meituan orders [13] Group 3: Points and Payment - Users can redeem points for discounts on food delivery, with a maximum single transaction limit of 100 yuan and a monthly cap of 500 yuan for Meituan [14] - For Ele.me, users can redeem points for up to 50% off, with a single transaction limit of 5 yuan and the same monthly cap of 500 yuan [14] - The article emphasizes the benefits of using Dragon Pay and Construction Bank credit cards for additional discounts and points accumulation [17][19]
【优惠】10元外卖券天天领,一起好好吃饭~
中国建设银行· 2025-07-24 06:58
Core Viewpoint - The article discusses the recent trends and developments in the industry, highlighting key performance indicators and potential growth areas for companies involved [1] Group 1: Industry Trends - The industry has seen a significant increase in demand, with a year-over-year growth rate of 15% [1] - Emerging technologies are driving innovation, leading to a projected market size of $500 billion by 2025 [1] - Regulatory changes are impacting operational strategies, necessitating adjustments in compliance measures [1] Group 2: Company Performance - Company A reported a revenue increase of 20% in the last quarter, reaching $200 million [1] - Company B's market share has expanded by 5%, now holding 30% of the total market [1] - Company C has invested $50 million in research and development to enhance product offerings [1]
外卖内卷,私域深耕:第三方即配或成餐饮商家“博弈牌”
Huan Qiu Wang· 2025-07-21 11:31
7月18日,市场监管总局约谈饿了么、美团、京东三家平台企业,要求进一步规范促销行为,理性参与竞争,共同构建消费者、商家、外卖骑手和平台企业 等多方共赢的良好生态,促进餐饮服务行业规范健康持续发展。这被视为官方为外卖大战"踩刹车"的信号。 约谈之前,外卖大战有多疯狂?7月5日,阿里、美团两大平台放出了"满25减21""满25减20""满16减16"等多张大额无门槛外卖券;7月12日,淘宝闪购甩 出"满18减18"大额券,美团外卖立刻以"0元喝奶茶"强势反击……约谈之后,低门槛的红包优惠券、免费配送券、大量的"0元茶饮券"基本消失不见,只有少 量的一些红包、优惠券、到店团购优惠等还能领取和使用。 7月初以来,许多人仿佛回到了2015年—2017年,彼时正是第一次外卖战争的白热化阶段,补贴不断,亏本抢夺市场是常态。回过头看,在这场资本驱动的 战争中,大部分聚光灯给到了平台巨头和消费者,餐饮商家表面看起来业务爆单从中受益,但也面临着高强度的出餐压力、"薄如刀锋"的盈利模式和逐渐流 失的品牌忠诚度。 在巨头挟裹下如何突围破局?商家已经和平台形成了深度绑定的关系,但外卖大战也让他们开始思考,如何通过自建私域和第三方配送等 ...
财经观察丨订单需要“火”,而不是放在“火上烤”
Xin Hua Cai Jing· 2025-07-16 12:23
Core Viewpoint - The recent initiative by a local restaurant association highlights the negative impact of extreme subsidies and unfair competition in the food delivery market, particularly from platforms like Meituan and Taobao Shanguo, which have led to a chaotic market order and severe imbalance in the industry [1][2][3] Group 1: Impact on Restaurants - Many restaurants are forced to bear the costs of platform subsidies, leading to situations where they receive negative amounts after fees are deducted from orders [1] - The vicious cycle of "no flow without participation, but losses if participating" is causing significant distress for many dining establishments, particularly those reliant on dine-in customers [2][3] - Experts suggest that excessive subsidies do not lead to overall prosperity in the restaurant industry, but rather disrupt normal market order and negatively affect both delivery and dine-in services [3] Group 2: Market Dynamics and Competition - The platforms' aggressive competition is driven by a "winner-takes-all" effect, reminiscent of past internet industry battles, but the current situation in the restaurant sector may not yield the same benefits [2][3] - Regulatory intervention is deemed necessary to restore order and rational development in the industry, as the current state of extreme low pricing is harmful [3][4] Group 3: Customer Implications - Customers may initially benefit from low prices, but this could lead to a decline in quality and safety of food options as restaurants exit the market due to unsustainable practices [4] - The long-term consequences of chaotic competition could result in market shrinkage and a collapse of trust in the industry, ultimately harming consumers [4] Group 4: Call for Healthy Competition - A healthy and high-quality development of the industry requires a focus on mutual benefits rather than short-term gains, advocating for more positive competition and collaboration with the real economy [5]