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台青扎根茶乡:美人茶沏出两岸“同心味”
Zhong Guo Xin Wen Wang· 2025-06-24 14:13
Core Insights - The article highlights the innovative efforts of Taiwanese tea entrepreneur Peng Anyuan in promoting and modernizing the traditional tea industry in Daitian, Fujian, China, particularly through the production of Oriental Beauty tea [1][2][3] Group 1: Company Development - Peng Anyuan has been instrumental in developing new tea products, such as flower-scented tea, to attract younger consumers, reflecting a shift towards modern consumer preferences [1][2] - The tea company established by Peng's father has evolved into a 4A-level tourist attraction, producing "Jiangshan Beauty" tea, which has received over 30 awards in various tea competitions [2] - The annual production of Daitian Beauty tea has reached 4,300 tons, accounting for 70% of the national market share, with products exported to Europe and Southeast Asia [2] Group 2: Cultural Integration - The tea industry in Daitian serves as a bridge for cultural exchange between Taiwan and mainland China, with Peng's initiatives fostering collaboration and skill development among tea artisans from both regions [2][3] - The "Tea Industry Bridge" program has been running for ten years, providing training for tea masters and enhancing the quality of tea production through the involvement of Taiwanese experts [2] Group 3: Innovation and Technology - Peng Anyuan has introduced a "smart tea garden" management system, establishing a traceable production process to ensure quality and transparency [2] - The company is developing new products like cold brew tea and concentrated tea to cater to the preferences of younger consumers, indicating a strategic focus on innovation [2]