本次监测周期内，宠物品牌蓝氏、麦富迪、诚实一口以1.85、1.81和1.77的综合热度位列榜单综合热度 前三。 | 世研指数 CRC INDEX | | 世研消费指南计系列榜单 | | | | --- | --- | --- | --- | --- | | | 品牌消费热门指数榜 | | | Vol.69 - 宠物用品行业 | | alla 排名 | | 品牌 | 6 综合热度 指数 | 价 韩音变化 | | 01 | LEGEND THE LE | 蓝氏 | 1.85 | ▲ 1 | | 02 | Mytodie | 妻富迪 | 1.81 | A 1 | | 03 | HONESTBITE | 诚实一口 | 1.77 | ▲ 4 | | 04 | · START ROYAL CANIN | 皇家 | 1.72 | 1 | | 05 | THE NOURSE | 卫住 | 1.72 | ▲ 8 | | OR | 49网易严选 | 网易严选 | 1.59 | V 2 | | 07 | STERETHIS | 疯狂川词 | 1.55 | NEW | | 08 | | 淘宝 | 1.51 | ▼ 3 | | 09 ...

Core Insights - The "pet economy" is emerging as a new growth area, driven by diverse consumption scenarios and a favorable market outlook [1][2][3] Industry Overview - The domestic urban pet consumption market is projected to reach 300.2 billion yuan by 2024, with young pet owners (those born in the 1990s and 2000s) making up a significant portion of the market [2][8] - The pet food market is the largest segment within the pet industry, expected to reach 158.5 billion yuan in 2024, accounting for 52.8% of the total pet consumption market [4][8] Market Dynamics - The pet consumption market is experiencing explosive growth due to factors such as an aging population and rising disposable income [3][4] - The competition landscape in the pet food sector is rapidly evolving, with domestic brands surpassing foreign brands in online sales by 2024 [7][8] Innovation and Trends - Domestic pet food brands are focusing on innovation and quality, with a significant improvement in product standards over the past five years [6][7] - The shift in consumer demand is moving from basic needs to a focus on quality, with expectations for the pet market to exceed 350 billion yuan by 2025 and potentially reach 1.15 trillion yuan by 2028 [8]