本次监测周期内，宠物品牌蓝氏、麦富迪、诚实一口以1.85、1.81和1.77的综合热度位列榜单综合热度 前三。 | 世研指数 CRC INDEX | | 世研消费指南计系列榜单 | | | | --- | --- | --- | --- | --- | | | 品牌消费热门指数榜 | | | Vol.69 - 宠物用品行业 | | alla 排名 | | 品牌 | 6 综合热度 指数 | 价 韩音变化 | | 01 | LEGEND THE LE | 蓝氏 | 1.85 | ▲ 1 | | 02 | Mytodie | 妻富迪 | 1.81 | A 1 | | 03 | HONESTBITE | 诚实一口 | 1.77 | ▲ 4 | | 04 | · START ROYAL CANIN | 皇家 | 1.72 | 1 | | 05 | THE NOURSE | 卫住 | 1.72 | ▲ 8 | | OR | 49网易严选 | 网易严选 | 1.59 | V 2 | | 07 | STERETHIS | 疯狂川词 | 1.55 | NEW | | 08 | | 淘宝 | 1.51 | ▼ 3 | | 09 ...

| 证券代码：300673 | 证券简称：佩蒂股份 | 公告编号：2025-044 | | --- | --- | --- | | 债券代码：123133 | 债券简称：佩蒂转债 | | | | 佩蒂动物营养科技股份有限公司 | | 本公司及董事会全体成员保证公告内容的真实、准确和完整，没有虚假记载、误导 性陈述或者重大遗漏。 佩蒂转债的上市时间为2022年1月21日，债券简称：佩蒂转债，债券代码：123133， 转股起止日期：自发行结束之日（2021年12月28日）满六个月后的第一个交易日（2022 年6月28日）起至到期日（2027年12月21日）止。 二、募投项目基本情况 根据《佩蒂动物营养科技股份有限公司创业板向不特定对象发行可转换公司债券 募集说明书》，本次发行募集资金总额预计不超过72,000.00万元（含72,000.00万元）， 扣除发行费用后，募集资金净额拟投资于以下项目： | 项目名称 | 投资总额（万元） | | 募集资金承诺投资总额（万元） | | --- | --- | --- | --- | | 新西兰年产3万吨高品质宠物湿粮项目 | | 28,800.76 | 23,650.00 ...

Core Viewpoint - Gansu Agricultural Reclamation Group's subsidiary, Lanzhou Zhuangyuan Pastoral Co., Ltd., has launched a new pet food brand "Safiyy" at the 27th Asia Pet Expo, leveraging its unique "milk beef" as a differentiated raw material to enter the pet food market [1][2]. Industry Overview - The pet food industry in China is experiencing rapid growth, with the market size reaching 190 billion yuan in 2023 and expected to exceed 380 billion yuan by 2028, reflecting a compound annual growth rate of nearly 15% [2]. - Key trends in the industry include product premiumization, ingredient transparency, and specialized functionality, which are becoming focal points in the competitive landscape [2]. Company Strategy - Zhuangyuan Pastoral has established a comprehensive supply chain since its inception in 2000, focusing on dairy farming, research, processing, and sales [3]. - The company operates 11 standardized farms that adhere to strict management systems to ensure high-quality milk production without stress or hormone interference [3]. Product Differentiation - "Safiyy" utilizes high-protein, low-allergen beef as its core ingredient, setting it apart from competitors that primarily use chicken as the main protein source [2]. - The brand has achieved eight national certifications, including organic food and food safety management systems, creating a differentiated quality barrier [5]. Consumer Trends - A report indicates that in 2024, pet owners will increasingly prioritize palatability, user reputation, traceability of ingredients, and specific functionalities when selecting pet food, aligning with "Safiyy's" focus on transparent sourcing and nutritional science [5]. Product Development - "Safiyy" incorporates local Northwest ingredients and traditional Chinese medicine principles to address common pet health issues, showcasing innovation in product development [5]. Market Entry Strategy - The launch of "Safiyy" represents Zhuangyuan Pastoral's strategic extension into high-value segments, with plans to initiate a comprehensive online and offline channel strategy starting in October [5].