为持续巩固"双减"工作成效，给孩子们营造健康的成长环境，长沙始终对违规校外培训保持"零容忍"态势。记者获悉，2025年12月，全市共查处各类违规 校外培训54起，其中隐形变异学科培训11起、无证非学科类培训43起，相关违规行为已被依法依规处置。 据悉，针对此次查处的违规机构及个人，相关区县（市）教育局已第一时间责令其整改，情节严重的依法予以关停。对达到立案标准的，将严格按照《校 外培训行政处罚暂行办法》实施行政处罚，坚决遏制违规培训反弹回潮。 | 10 | 王* | | 浏阳市教育局 | | --- | --- | --- | --- | | | | 루 | | | 11 | 文 * | 宁乡市白马桥街道龙泉美墅11栋 | 宁乡市教育局 | | | | 11-19 | | 无证非学科培训(43起) $$>-,\;\;\mathbb{R}_{\infty}^{\infty}H\geq\pm\frac{\sqrt{\pi}}{2}\pi i\mathbb{H}_{\mathbb{H}}^{\pm}i\mathbb{H}_{\mathbb{H}}^{\pm}j\mathbb{H}_{\mathbb{H}}^{\pm ...

处理结果：依据《中华人民共和国民办教育促进法》《校外培训行政处罚暂行办法》相关规定，责令其 退还所收费用，并作出责令停止举办学科类培训、罚款的行政处罚。 近日，重庆市教委通报了近期查处的校外培训违规典型案例，提醒广大学生家长理性看待校外培训，审 慎选择合规机构，防范培训风险。 案例一：无证办学、违规组织考试案 案情概述：2025年4月，教育部门接到家长反映，"某教育咨询公司"正以"小升初选拔"为名组织学生考 试，并开展学科培训。经查，该机构未取得办学许可证，属于无证办学，并违规开展学科类培训。 处理结果：依据《中华人民共和国民办教育促进法》《校外培训行政处罚暂行办法》相关规定，责令其 退还所收费用，并作出责令停止举办、罚款的行政处罚。 危害说明：该机构以"教育咨询公司"为名，实际从事校外培训活动，未经教育部门审批，缺乏办学资 质，其组织的所谓"小升初考试"严重扰乱招生秩序，损害教育公平。无证机构往往存在资金监管缺失、 师资不明、安全隐患大等问题，极易发生"爆雷跑路"，导致家长退费无门。 案例二：超范围开展学科培训案 案情概述：2025年2月，教育部门在行政检查中发现，"某某艺术培训有限公司"在未取得学科类培训 ...

Core Viewpoint - The phrase "cognition is greater than fact" is often misinterpreted in the business context, leading many companies to focus excessively on marketing and branding at the expense of product quality and differentiation [5][25]. Group 1: Marketing and Cognition - The belief that "cognition is greater than fact" can lead to a marketing trap where companies prioritize branding over the actual value of their products [5][16]. - Examples like Volvo demonstrate how consistent branding can create strong associations in consumer minds, even if the underlying facts are not as clear [2][10]. - The concept of "black box business" illustrates that in certain markets, consumer judgment is heavily influenced by branding, as seen with luxury items like diamonds and high-end wines [9][10]. Group 2: Product Quality and Market Reality - In "white box business," where consumers can easily assess product quality, the reality of the product outweighs any marketing claims, as demonstrated by educational services and delivery companies [12][15]. - The case of "钟薛高" (Chongxuegao) highlights the risks of relying solely on marketing to create perceived value, as consumer backlash occurred when the product did not meet expectations [17][19]. - The comparison between Tesla and traditional luxury car brands shows that tangible product performance can disrupt established brand perceptions, emphasizing the importance of facts over marketing narratives [20][25]. Group 3: Recommendations for Businesses - Companies should maintain honesty about their products and focus on delivering quality, especially in sectors like healthcare and education where consumer evaluation is critical [23]. - Businesses must be wary of "concept inflation," as consumers become fatigued by overhyped marketing claims, making authenticity a valuable asset [24]. - A balanced approach that values both cognition and fact is essential for long-term success, as seen in companies like Apple that combine strong branding with high-quality products [24][25].