"挪威三文鱼在中国市场被高度认可、具有竞争力的价格优势以及稳定充足的供应共同推动了对华出口 增长。此外，新兴销售渠道的出现以及中国下沉市场三文鱼分销效率的提升，也对增长起到了积极的作 用。"挪威海产局中国总监毕思明指出。 据介绍，2025年，中国成为挪威北极甜虾全球最大的出口市场，同时也是增长最快的市场。全年出口量 达到8,392吨，同比增长244%；出口额达4.5亿挪威克朗，同比增长345%。 根据挪威海产局当日公布的挪威海产2025年度出口成绩单：全年出口量达280万吨，出口额创历史新 高，达到1815亿挪威克朗，较2024年增长64亿挪威克朗，涨幅达4%。 中新网上海1月8日电 (记者陈静)挪威海产局方面8日在此间披露，2025年，挪威对华海产出口量达到 17.8万吨，出口额创历史新高，达123亿挪威克朗。 中国市场从2024年的第六位上升三位，首次跻身挪威海产全球前三大出口市场行列。中国也是2025年挪 威海产全球增长幅度最大的市场，出口额同比增长29亿挪威克朗，涨幅为30.9%，挪威海产局方面表 示，这反映中国消费者对优质挪威海产的需求仍在稳步上升。 2025年，挪威对华出口的多种海产均表现亮眼。其 ...

同时，中国也是2025年挪威海产全球增长最大的市场，出口额同比增长29亿挪威克朗，涨幅为30.9%， 反映中国消费者对优质挪威海产的需求仍在稳步上升。 2025年，挪威对华出口的多种海产均表现亮眼。其中，挪威三文鱼表现最为突出，全年对华出口量达到 90,906吨，同比增长99%，出口额达81.09亿挪威克朗，增长59%。 这一增长得益于两个关键因素的综合作用，一是中国市场大西洋三文鱼消费量的显著提升，二是挪威市 场份额的扩大：截至2025年11月，中国市场进口大西洋三文鱼总量同比增长48%；在此期间，挪威三文 鱼的市场份额显著提升，从上一年的41%提升至57%。 来源：环球网 1月8日，挪威海产2025年度的出口成绩单正式公布，全年出口量达280万吨，出口额创历史新高，达到 1,815亿挪威克朗，较2024年增长64亿挪威克朗，涨幅达4%，相当于每天为全球消费者提供了3,800万顿 海鲜大餐。 挪威海产局中国总监毕思明 其中，2025年挪威对华海产出口量达到17.8万吨，相当于约244万顿海鲜大餐；出口额创历史新高，达 123亿挪威克朗。凭借这一表现，中国市场从2024年的第六位上升三位，首次跻身挪威海产全球 ...

1月8日，挪威海产2025年度出口成绩单出炉，全年出口量达280万吨，出口额创历史新高，达到1815亿挪威克朗，较2024年增长 64亿挪威克朗，涨幅达4%，相当于每天为全球消费者提供了3800万顿海鲜大餐。 （2025年中国是挪威海产在全球增长最大的市场） "2025年对海产行业而言是充满挑战的一年，主要野生品类的捕捞配额下调、捕捞量减少，价格处于历史高位。同时，三文鱼出 口量实现了显著增长。尽管三文鱼价格有所回落，挪威海产出口总额仍创下历史新高。"挪威海产局首席执行官Christian Chramer 表示。 中国市场是关键增长引擎。2025年，挪威对华海产出口量达到17.8万吨，相当于约244万顿海鲜大餐；出口额创历史新高，达123 亿挪威克朗。凭借这一表现，中国市场从2024年的第六位上升三位，首次跻身挪威海产全球前三大出口市场。 挪威海产局中国总监毕思明对21世纪经济报道记者表示，中国已经是挪威海产品排名第三的大市场。而过去并非如此，如果回到 2020年，中国还只是第十位。可以说，中国市场的重要性在这几年持续上升。 同时，2025年中国是挪威海产全球增长最大的市场，出口额同比增长29亿挪威克朗，涨幅 ...

Core Insights - The China International Import Expo (CIIE) serves as a significant platform for Norwegian seafood companies to expand their public and government relations, as well as to explore macro-level cooperation opportunities [1] - China has rapidly become the third-largest market for Norwegian seafood exports, a significant increase from its previous position as the tenth-largest market in 2020 [1][2] - The growth of Norwegian seafood exports to China is primarily driven by salmon, with a projected continued increase in the Chinese salmon market [2] Group 1: Market Growth - In the first three quarters of this year, Norwegian seafood exports to China grew by 42%, with salmon being the largest contributor [2] - From January to September 2025, Norway exported 69,376 tons of salmon to China, generating 6.19 billion Norwegian Krone, representing year-on-year increases of 112.1% and 66.5% respectively [2] - Norway's market share of fresh whole salmon in China increased from 43% last year to 65% this year, making China the fifth-largest market for Norwegian salmon globally [2] Group 2: Emerging Products - The Arctic sweet shrimp from Norway has seen rapid growth in the Chinese market, with market share rising to 27% as of August this year [3] - In the first three quarters of 2025, Norway exported 7,482 tons of Arctic sweet shrimp to China, with an export value of nearly 400 million Norwegian Krone, reflecting year-on-year growth of 484% and 560% respectively [3] Group 3: Sales Channels and Strategies - The Norwegian Seafood Council is leveraging e-commerce and new retail channels to reach a broader consumer base in China, with online sales channels identified as the fastest-growing segment [4] - The Council's autumn promotional activities included collaborations with delivery platforms like Meituan and Taobao, marking a pilot initiative to explore new retail channels [5] - The expected export value of Norwegian seafood to China is projected to exceed 12.5 billion Norwegian Krone this year, with a planned 70% increase in market budget for the next year [5] Group 4: Future Collaboration - There is significant potential for cooperation between China and Norway in sustainable seafood and aquaculture, with numerous successful past collaborations [5] - Both countries have complementary roles in the seafood industry, with Norway needing China and vice versa, creating opportunities for mutual cooperation [5]

Core Insights - Norway's seafood, particularly fresh live crab, is set to enter the Chinese market, following the successful introduction of live snow crab last year [3][4] - By 2025, China has become Norway's third-largest seafood export market, with significant growth in export value [3][5] Group 1: Norway's Seafood Exports - Norway's fresh live crab has received approval for export to China, enhancing the variety of seafood available in the Chinese market [3][4] - In the first nine months of 2025, Norway exported 69,400 tons of salmon to China, marking a 112.1% year-on-year increase, with an export value of 6.19 billion Norwegian Krone (approximately 4.318 billion RMB) [4] - Norway's Arctic shrimp exports to China reached 7,482 tons in the first three quarters of 2025, a staggering 484% increase, with an export value nearing 400 million Norwegian Krone (approximately 279 million RMB) [5] Group 2: Market Dynamics and Trade Relations - The demand for fresh seafood in China is driven by consumer preferences, with over 80% of imported crab products being fresh or live [4] - Norway aims to strengthen bilateral trade relations with China, focusing on high-quality seafood to meet the growing demand from Chinese consumers [4][5] - The overall trade value between China and Nordic countries reached 42.43 billion USD in the first three quarters of the year, reflecting a 7.2% increase year-on-year [8]

Core Insights - Norway has become a significant player in the Chinese seafood market, with exports reaching 9.37 billion Norwegian Krone in the first three quarters of 2025, marking a 42% year-on-year increase [1] - The entry of live king crabs into the Chinese market is seen as a milestone for Norwegian seafood expansion in China, which is a major consumer market for high-quality seafood [2] Export Performance - In the first nine months of 2025, Norway exported 69,376 tons of salmon to China, generating 6.19 billion Norwegian Krone in revenue, reflecting increases of 112.1% in volume and 66.5% in value year-on-year [1] - The market share of whole fresh salmon in China rose from 43% in 2024 to 65% in 2025, indicating strong demand [1] - Norway's exports of Arctic sweet shrimp to China reached 7,482 tons, with an export value nearing 400 million Norwegian Krone, showing year-on-year growth of 484% in volume and 560% in value [1] Market Trends - The demand for high-quality and fresh seafood in China is on the rise, with crab imports exceeding 134,000 tons in 2024, valued at 22.6 billion Norwegian Krone, of which over 80% were live or fresh products [2] - The import volume of live king crabs is expected to drive further growth in Norwegian seafood exports to China [2] Future Projections - The Norwegian Seafood Council's China director anticipates that exports to China could exceed 12.5 billion Norwegian Krone in 2025, supported by a 70% increase in market budget for the following year [2] - The Norwegian ambassador to China highlighted the critical role of the Chinese market in driving the growth of Norwegian seafood exports and its potential for future market expansion [2]

Core Insights - Norway's fresh live bread crab has been officially approved for import into China, marking another addition to the list of Norwegian seafood products allowed in the Chinese market after live snow crab last year [1][2] - The demand for high-quality, fresh seafood among Chinese consumers has been steadily increasing, positioning China as a crucial trading partner for Norway [1] Group 1: Trade Developments - Norway's seafood exports to China reached 9.37 billion Norwegian Krone in the first three quarters of 2025, representing a 42% year-on-year increase [1] - China has become Norway's third-largest global export market for seafood and the market with the highest export growth [1] - The market share of Norwegian whole salmon in China increased from 43% last year to 65% this year [1] Group 2: Future Prospects - The Norwegian Seafood Council views China as one of the most promising and dynamic markets, with plans to increase the market budget by 70% next year [2] - The China International Import Expo (CIIE) is highlighted as a significant platform for enhancing trade relations and providing more cooperation opportunities between Norway and China [2]

Core Insights - Norway's salmon exports to China have seen remarkable growth, with a 122% increase in volume to 52,069 tons and a 64% increase in export value [1] - The Chinese market for Atlantic salmon has become the largest in Asia, with consumption levels twice that of Japan [1] - Norway's seafood industry plans to increase its marketing budget for China by 70% next year to capitalize on market growth [1] Group 1: Market Growth - The Chinese salmon market is exhibiting strong growth and resilience, driven by changing consumer habits and diversified market channels [3] - China has become Norway's second-largest seafood export market as of July this year, up from eighth place in 2023 [4] - The overall growth of the Chinese salmon market has exceeded 40% this year [4] Group 2: Product Performance - Norway's Arctic shrimp exports to China have surged, with a 603% increase in volume to 4,952 tons and a 630% increase in export value to 258 million Norwegian kroner [3] - Greenland halibut and redfish have also shown strong performance in exports to China, with significant year-on-year growth [3][4] Group 3: Strategic Initiatives - Norway Seafood Council aims to deepen cooperation with Chinese partners to promote high-quality seafood products [3] - The participation in the Shanghai International Fisheries Expo is part of Norway's strategy to connect with new customers and explore opportunities in the Chinese market [5] - The council emphasizes the importance of collaboration with Chinese importers and wholesalers to achieve mutual benefits [4]

Core Viewpoint - The Norwegian Seafood Council is actively promoting Arctic shrimp in China, highlighting the growth potential in this market and the strategic importance of China in the global seafood export landscape [1][2][3]. Group 1: Market Position and Growth - China is recognized as a stable and high-quality market for Norwegian seafood, with imports increasing over the years. In 2024, Norway's seafood exports to China are projected to reach 182,000 tons, a 14% increase year-on-year, with export value reaching 9.4 billion Norwegian Krone, a 10% increase [1]. - Norway's Arctic shrimp market share in China has grown from approximately 3% before 2023 to around 5% last year, indicating a significant expansion opportunity [3]. - The total allowable catch of Arctic shrimp in the Barents Sea has increased from 143,000 tons in 2024 to 150,000 tons this year, with current catch levels at only 50%, suggesting substantial growth potential for Arctic shrimp exports [2][3]. Group 2: Strategic Initiatives - The Norwegian Seafood Council is focusing on B2B collaborations, organizing events to connect Norwegian exporters with Chinese importers, and promoting the unique qualities of Arctic shrimp [3][6]. - Upcoming events include participation in major seafood expos in Shanghai and Qingdao, aimed at enhancing visibility and understanding of product specifications among Chinese buyers [6]. - The seafood council emphasizes the importance of food safety, adhering to strict regulations to ensure the quality of seafood products [6]. Group 3: Competitive Landscape - The Arctic shrimp market in China is characterized by a growing demand for cold-water shrimp, with Norway positioning itself as a key supplier alongside Canada and Greenland [4]. - The consumption of cold-water shrimp in China has remained stable, with significant potential for growth in regions beyond the current focus areas of Northeast and Shandong [5]. - The rise of e-commerce and social media platforms is transforming sales channels for seafood, providing new opportunities for market penetration [5]. Group 4: Performance Metrics - From January to April 2025, Norway exported 959 tons of Arctic shrimp to China, with an export value exceeding 50 million Norwegian Krone, representing a dramatic increase of 540% in volume and 320% in value compared to the previous year [7]. - The expectation is that Norway will continue to increase its market share in the Arctic shrimp sector, potentially becoming one of the top three suppliers globally [7].

Core Insights - Norway's seafood industry is focusing on expanding its Arctic shrimp exports to China, with a significant increase in export volume and value observed in early 2023 [1][3] - The Arctic shrimp is gaining popularity in China due to its rich nutritional profile and versatility in various culinary applications [2][3] Group 1: Export Growth - From January to April 2023, Norway exported 959 tons of Arctic shrimp to China, marking a 540% year-on-year increase [1][3] - The export value exceeded 50 million Norwegian Krone (approximately 35.49 million RMB), reflecting a 320% increase compared to the previous year [3] Group 2: Market Dynamics - The Chinese market for Arctic shrimp has seen a substantial rise in supply since 2021, with imports surpassing 65,000 tons in 2024 [2] - Approximately 35% of Arctic shrimp in China is sold through the food service sector, while 65% is distributed through retail channels, including e-commerce, supermarkets, and community group buying [2] Group 3: Industry Collaboration - The Norwegian Seafood Council, in collaboration with the China Aquatic Products Processing and Marketing Alliance, hosted a promotional event during the 2025 Asia-Pacific Seafood Expo to discuss business models, market trends, and development strategies [2] - The event aims to enhance industry exchanges between Norway and China, facilitating the introduction of more reliable shrimp products to the Chinese market [2][3] Group 4: Sustainability and Future Outlook - Norway's fishing organizations are implementing strict management practices for the Arctic shrimp population in the Barents Sea to ensure sustainability, with the total allowable catch (TAC) increasing from 143,000 tons in 2024 to 150,000 tons in 2025 [3] - The Norwegian Seafood Council views China as a strategically important market and aims to deepen understanding of the Arctic shrimp's value chain and its potential in diverse consumer scenarios [3]