Core Insights - Norway's salmon exports to China have seen remarkable growth, with a 122% increase in volume to 52,069 tons and a 64% increase in export value [1] - The Chinese market for Atlantic salmon has become the largest in Asia, with consumption levels twice that of Japan [1] - Norway's seafood industry plans to increase its marketing budget for China by 70% next year to capitalize on market growth [1] Group 1: Market Growth - The Chinese salmon market is exhibiting strong growth and resilience, driven by changing consumer habits and diversified market channels [3] - China has become Norway's second-largest seafood export market as of July this year, up from eighth place in 2023 [4] - The overall growth of the Chinese salmon market has exceeded 40% this year [4] Group 2: Product Performance - Norway's Arctic shrimp exports to China have surged, with a 603% increase in volume to 4,952 tons and a 630% increase in export value to 258 million Norwegian kroner [3] - Greenland halibut and redfish have also shown strong performance in exports to China, with significant year-on-year growth [3][4] Group 3: Strategic Initiatives - Norway Seafood Council aims to deepen cooperation with Chinese partners to promote high-quality seafood products [3] - The participation in the Shanghai International Fisheries Expo is part of Norway's strategy to connect with new customers and explore opportunities in the Chinese market [5] - The council emphasizes the importance of collaboration with Chinese importers and wholesalers to achieve mutual benefits [4]

Core Viewpoint - The Norwegian Seafood Council is actively promoting Arctic shrimp in China, highlighting the growth potential in this market and the strategic importance of China in the global seafood export landscape [1][2][3]. Group 1: Market Position and Growth - China is recognized as a stable and high-quality market for Norwegian seafood, with imports increasing over the years. In 2024, Norway's seafood exports to China are projected to reach 182,000 tons, a 14% increase year-on-year, with export value reaching 9.4 billion Norwegian Krone, a 10% increase [1]. - Norway's Arctic shrimp market share in China has grown from approximately 3% before 2023 to around 5% last year, indicating a significant expansion opportunity [3]. - The total allowable catch of Arctic shrimp in the Barents Sea has increased from 143,000 tons in 2024 to 150,000 tons this year, with current catch levels at only 50%, suggesting substantial growth potential for Arctic shrimp exports [2][3]. Group 2: Strategic Initiatives - The Norwegian Seafood Council is focusing on B2B collaborations, organizing events to connect Norwegian exporters with Chinese importers, and promoting the unique qualities of Arctic shrimp [3][6]. - Upcoming events include participation in major seafood expos in Shanghai and Qingdao, aimed at enhancing visibility and understanding of product specifications among Chinese buyers [6]. - The seafood council emphasizes the importance of food safety, adhering to strict regulations to ensure the quality of seafood products [6]. Group 3: Competitive Landscape - The Arctic shrimp market in China is characterized by a growing demand for cold-water shrimp, with Norway positioning itself as a key supplier alongside Canada and Greenland [4]. - The consumption of cold-water shrimp in China has remained stable, with significant potential for growth in regions beyond the current focus areas of Northeast and Shandong [5]. - The rise of e-commerce and social media platforms is transforming sales channels for seafood, providing new opportunities for market penetration [5]. Group 4: Performance Metrics - From January to April 2025, Norway exported 959 tons of Arctic shrimp to China, with an export value exceeding 50 million Norwegian Krone, representing a dramatic increase of 540% in volume and 320% in value compared to the previous year [7]. - The expectation is that Norway will continue to increase its market share in the Arctic shrimp sector, potentially becoming one of the top three suppliers globally [7].

Core Insights - Norway's seafood industry is focusing on expanding its Arctic shrimp exports to China, with a significant increase in export volume and value observed in early 2023 [1][3] - The Arctic shrimp is gaining popularity in China due to its rich nutritional profile and versatility in various culinary applications [2][3] Group 1: Export Growth - From January to April 2023, Norway exported 959 tons of Arctic shrimp to China, marking a 540% year-on-year increase [1][3] - The export value exceeded 50 million Norwegian Krone (approximately 35.49 million RMB), reflecting a 320% increase compared to the previous year [3] Group 2: Market Dynamics - The Chinese market for Arctic shrimp has seen a substantial rise in supply since 2021, with imports surpassing 65,000 tons in 2024 [2] - Approximately 35% of Arctic shrimp in China is sold through the food service sector, while 65% is distributed through retail channels, including e-commerce, supermarkets, and community group buying [2] Group 3: Industry Collaboration - The Norwegian Seafood Council, in collaboration with the China Aquatic Products Processing and Marketing Alliance, hosted a promotional event during the 2025 Asia-Pacific Seafood Expo to discuss business models, market trends, and development strategies [2] - The event aims to enhance industry exchanges between Norway and China, facilitating the introduction of more reliable shrimp products to the Chinese market [2][3] Group 4: Sustainability and Future Outlook - Norway's fishing organizations are implementing strict management practices for the Arctic shrimp population in the Barents Sea to ensure sustainability, with the total allowable catch (TAC) increasing from 143,000 tons in 2024 to 150,000 tons in 2025 [3] - The Norwegian Seafood Council views China as a strategically important market and aims to deepen understanding of the Arctic shrimp's value chain and its potential in diverse consumer scenarios [3]

Core Insights - The Asia-Pacific Seafood Expo and the 7th Dalian International Seafood Festival opened in Dalian, Liaoning Province, highlighting the region's significant role in global seafood production and trade [1][2] - The Asia-Pacific region accounts for over 80% of global seafood production, making it a critical area for modernizing fisheries and promoting multilateral trade cooperation [1][2] Industry Overview - The Asia-Pacific region is the most active in global seafood production and consumption, with China, the United States, and Japan being the largest consumers [2] - China is the world's largest seafood trading nation and serves as the "core" of the Asia-Pacific seafood supply chain [2] Event Highlights - The expo features a main forum with discussions on various topics, including the current status and market prospects of species like yellowtail and cod, as well as investment opportunities in the seafood industry [1] - Multiple sub-forums and exhibitions of major seafood products are also part of the event, showcasing regional specialties and promoting international collaboration [1] Dalian's Role - Dalian's seafood production reached 2.73 million tons in 2024, with a total fishery economic output value of 83 billion yuan and an annual trade volume of 5 million tons [4] - Dalian is positioned as a key production and processing base for seafood in China and globally, benefiting from its geographical advantages and advanced infrastructure [2][4]