扬子晚报网讯(记者徐晓风)随着黑五大促旺季的结束，全球跨境物流迎来运输高峰。菜鸟跨境物流晒出的数据显示，多个海外核心市场迎来爆单时刻。欧 洲、北美、南美、中东和东南亚等市场的黑五峰值发货单量，环比日均单量均实现三位数增长。 具体来看，菜鸟欧洲11条快线发货单量全线攀升，其中英国在大促期间仍保持5个自然日送达，稳居当地时效领先地位，荷兰与瑞典则以单量爆发式增长 的好成绩，在欧洲11条快线中遥遥领先。 在发货单量暴增的背后，是国货品牌出海热潮的持续升温推动着跨境物流需求的激增。数据显示，在黑五大促期间，不同区域市场呈现出鲜明的品类偏 好。其中，东南亚消费者更加热衷于购买盲盒潮玩、3C电子配件及箱包产品；非洲市场则更青睐国产的游戏硬件设备与家居用品；而欧洲在圣诞季带动 下，智能家居用品、节日装饰及日用消费品成为主力热销品类。 菜鸟也在黑五期间拓展新兴市场，正式开通非洲跨境小包专线，目前已覆盖非洲8个国家，并计划于12月底扩展至南非和埃及，全面覆盖非洲电商渗透率 前五的国家市场，为商家打开了新的增量市场。 ...

Core Insights - The Ministry of Industry and Information Technology, the Ministry of Commerce, and the State Administration for Market Regulation jointly released the "Light Industry Stabilization and Growth Work Plan (2025-2026)", emphasizing the role of light industry in stabilizing growth, promoting consumption, and benefiting people's livelihoods [1][2] - The plan aims to address structural contradictions in consumption supply and enhance the quality and reasonable growth of light industry, providing strong support for industrial stability and consumption recovery [1][2] Summary by Sections Economic Performance - In the first seven months of this year, the revenue of large-scale light industry reached 13.2 trillion yuan, with profits of 760.1 billion yuan, and an industrial added value growth of 6.7% year-on-year [2] - The plan sets a growth target focused on stability, which is crucial for responding to complex international situations, while the industry possesses the capability to achieve these goals [2] Product Supply Optimization - The light industry is a major production sector in China, but it faces challenges such as supply structure imbalance and insufficient high-quality supply [3] - The plan proposes three key measures: accelerating product innovation, enhancing quality assurance, and strengthening brand cultivation [3] Digital Transformation - Companies like Luhua Group and Shandong Haihua are leveraging digital transformation to enhance operational efficiency and overall benefits [4] - The digitalization rate of light industry enterprises for R&D design tools reached 86.2%, with management digitalization at 82.3%, indicating a solid foundation for intelligent transformation [5] Consumer Demand Activation - The light industry is closely linked to the daily lives of over 1.4 billion people, making it a key player in promoting consumption and benefiting livelihoods [7] - The plan identifies new growth points in smart home products, elderly and infant goods, and health-related products, focusing on meeting the new consumer demands driven by AI and digital transformation [7][8] Future Development Trends - The plan emphasizes the importance of enhancing consumer experience through new application scenarios and promoting AI in product design and manufacturing [8] - It encourages the development of high-value-added products and the expansion of international market shares for key industries like home appliances and toys [8]

Core Viewpoint - The "Light Industry Stabilization and Growth Work Plan (2025-2026)" aims to enhance the role of light industry in stabilizing growth, promoting consumption, and benefiting people's livelihoods, with a focus on quality improvement and reasonable growth [3][4][5]. Group 1: Industry Overview - Light industry is a significant sector in China's economy, contributing to consumption, exports, and employment, with a revenue of 13.2 trillion yuan and a profit of 760.1 billion yuan in the first seven months of this year [5]. - The plan emphasizes stable growth in key industries and the development of new growth points, particularly in smart home products, elderly and infant goods, and sports leisure fashion products [3][4]. Group 2: Strategic Goals - The plan sets a growth target focused on stability, addressing structural contradictions in consumption supply, and aims for qualitative improvements alongside reasonable quantitative growth [4][5]. - It highlights the need for optimizing product supply, addressing issues like supply structure imbalance and insufficient quality assurance [6]. Group 3: Digital Transformation - The plan promotes digital transformation in light industry, with a focus on AI integration and operational intelligence, moving from resource management to knowledge creation [7][9]. - By 2024, the digital design tool penetration rate in light industry is expected to reach 84.9%, with significant advancements in AI applications across various sectors [8]. Group 4: Consumer Engagement - The plan aims to enhance consumer experience through new applications of AI, promoting personalized production and improving the overall consumption environment [10][11]. - It identifies key growth areas such as smart home products and health-related goods for the elderly and infants, aligning with emerging consumer demands [10][11].

Core Viewpoint - The "Zhangjiawan Design Town Fashion Industry Development Three-Year Implementation Plan (2025-2027)" has been officially released, marking the first regional fashion industry special plan following the "Beijing Fashion Industry High-Quality Development Implementation Plan (2025-2027)" [1] Group 1 - The plan aims to establish Zhangjiawan Design Town as a significant growth pole for the city's fashion industry, integrating it into Beijing's strategy to become a global fashion innovation source and trendsetter [1] - By 2027, the goal is to create a new highland for fashion industry development in Beijing, fostering a clustering effect and attracting more fashion enterprises and talent [2] - By 2030, the plan envisions Zhangjiawan as a national innovation source for the fashion industry, providing innovative ideas, technologies, and models to promote overall industry progress [2] Group 2 - By 2035, the objective is to develop an internationally influential hub for fashion elements, showcasing unique charm and competitiveness on the global fashion stage [3] - The plan focuses on four key areas: fashion research and development, creative design, smart manufacturing, and cultural experience and communication [3] - In fashion research and development, the plan proposes establishing platforms like the China Apparel Industry Technology Innovation Base and the International Workwear Innovation Center, targeting key technology breakthroughs [3] - In the creative design sector, the plan aims to cultivate sub-industries such as clothing design and digital media design, while developing emerging fields like virtual fashion and IP incubation [3] - In smart manufacturing, the focus is on six categories including apparel, digital fashion, and smart home products, promoting the application of technologies like AI pattern making and virtual fitting [3] - In cultural experience and communication, the plan will leverage the Beijing International Design Week as a permanent venue, hosting over 50 fashion events annually to build a multi-level communication system [3]