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丰润:民俗年货节带来消费新体验
Xin Lang Cai Jing· 2026-02-11 01:13
"以此次活动为契机,希望丰润非遗美食陪伴大家度过一个团圆美好、红红火火的新年。"看着展位前络 绎不绝的人流,丰润棋子烧饼非遗传承人谷小光喜笑颜开。 据了解,本次年货节将持续至2月15日。 活动集农产品展销、非遗文化展示、民俗表演、农耕文化体验、农家美食品鉴为一体。在本土特色年货 展区,棋子烧饼、江德庆熏鸡等非遗美食香气扑鼻,传统拓印等手工艺品匠心独具;农特产品展销区集 中展出了生姜、花生制品、板栗等数十种本地特色农产品;现场还特别设置了电商直播专区,邀请本地 网红主播与企业代表联袂"带货",向全国网友推介"丰润好物",实现"线上看展会、云端买年货"的新型 消费体验。 (来源:唐山劳动日报) 本报讯 (记者梁赞英 通讯员段程天)为进一步丰富群众精神文化生活,激发城乡消费活力,近日,由 丰润区委宣传部、区商务和投资促进局等单位主办的丰润区2026年民俗年货节活动在该区街心公园开 幕。 ...
业态融合,消费场景持续拓展
Xin Lang Cai Jing· 2026-02-10 23:14
Core Insights - The integration of various business formats and the continuous expansion of consumer scenarios are driving consumption growth in Hebei Province, with a projected retail sales total of 15,483.2 billion yuan in 2025, reflecting a year-on-year growth of 5.6%, surpassing the national average by 1.9 percentage points [1] Group 1: Consumption Trends - The shift in consumer demand from "availability" to "quality" is evident, with service consumption becoming the core driver of growth, emphasizing personalized, intelligent, and multi-layered experiences [2] - The establishment of 28 multi-format integrated consumption scenarios across various sectors, particularly in cities surrounding Beijing and Tianjin, highlights regional collaboration and strategic consumer attraction [2][3] Group 2: Tourism and Economic Impact - The integration of sports, culture, and tourism in Hebei is transforming visitor experiences, with a notable increase in tourist numbers and spending, including a 10.9% rise in visitor numbers and a 10.2% increase in total tourism expenditure last year [3] - The "Hebei Tour" initiative is effectively boosting local consumption, with significant contributions from visitors from Beijing and Tianjin, who accounted for 31.8% and 7.6% of external consumer spending in the province, respectively [3] Group 3: Innovative Consumption Scenarios - The development of unique consumption scenarios that leverage local culture is essential for maximizing value, as highlighted by the emphasis on creating emotionally engaging experiences [4] - The "Tangshan Feast" event has become a new cultural tourism landmark, attracting 5.5 million visitors last year, showcasing the importance of culinary experiences in driving tourism [5] Group 4: Policy and Infrastructure Support - Hebei Province has taken the lead in establishing guidelines for the cultivation of multi-format integrated consumption scenarios and has organized numerous promotional activities to stimulate consumption [6] - The province is enhancing urban commercial facilities, with the establishment of national and provincial demonstration commercial streets, contributing to an improved consumer environment and experience [6]
“早市+夜市+景点”延长“链式体验” “早晚互动”为城市经济注入新鲜活力
Yang Shi Wang· 2025-12-06 05:40
Core Viewpoint - The breakfast market in Jinzhou, particularly the Shiqiaozi morning market, has become a vibrant cultural and tourism hub, attracting both locals and tourists with its diverse food offerings and lively atmosphere [1][20][23]. Group 1: Market Dynamics - The Shiqiaozi morning market operates from 7:00 AM to 9:30 AM, becoming the busiest place in Jinzhou during these hours, with many visitors coming specifically for breakfast [5][20]. - The market has grown significantly, now spanning 1.2 kilometers and featuring over 1,200 stalls, with more than 160 food stalls at peak times [7][20]. - The variety of breakfast options includes traditional dishes such as fried dough sticks, tofu pudding, and local specialties, appealing to a wide range of tastes [10][18]. Group 2: Cultural Integration - The morning market serves as a bridge for cultural and tourism integration, enhancing the city's appeal through upgraded facilities and modern management practices [22][23]. - Jinzhou's breakfast economy is strategically linked to its cultural tourism, creating a "morning and evening interaction" model that revitalizes the city [23][35]. - The market's popularity is further boosted by social media and word-of-mouth, drawing more visitors to experience traditional flavors [18][20]. Group 3: Visitor Experience - On weekends and holidays, the Shiqiaozi morning market can attract up to 30,000 visitors, with many tourists including market visits as a key part of their Jinzhou experience [20]. - The market features artistic enhancements and social media-friendly spots to cater to younger audiences, enhancing their overall experience [22]. - Visitors can enjoy a full day of activities, from exploring the morning market to visiting historical sites like the Liaoshen Campaign Memorial Museum, creating a comprehensive cultural experience [28][35].