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农产品从卖不动到卖得好
Ren Min Ri Bao· 2025-10-09 22:22
板栗200斤、大米50斤、青椒20斤……在贵州省黔南布依族苗族自治州独山县拉林村,网络主播张天祥 的团队刚收完货,正忙着核对账单。对照下单明细,逐一分类打包,每天下午6点,快递公司准时上门 揽件。"卖货难成为过去,我们的探索总算见了效。"拉林村村委会主任文道邦乐开了花。 前些年,按照村村有电商的规划,独山县开始打造电商平台,全力打通特产出山通道。"动员一圈,却 没人想做。"事后文道邦总结,"我们村电商发展不起来,关键在于发货量上不去,成本下不来,物流没 保障,电商进村的'最后一公里'难以打通。" 盛产水稻、葡萄、茶叶的拉林村,距离县城不足5公里,地理位置并不差。但在过去,村民只能各自将 山货运到县城售卖,损耗大,收益也不稳定。 2024年,贵州省商务厅推出村播大行动,作为试点之一的拉林村,迎来发展转机。拉林村驻村第一书记 李君介绍,借助村播大行动,村里引进电商人才,培育本土团队,解决物流渠道,让流量变销量,努力 把农产品卖出去。 2024年12月,受贵州省商务厅委派,张天祥来到拉林村,负责村播落地。"直白地说,村播就是卖东 西。村干部带头下组,一家一户宣传,动员老百姓报名培训。"文道邦说。第一轮培训有70多人 ...
“拉面哥”回应“直播带货遭开盒网暴”:不能活在别人嘴里,家庭生活改善许多,花百多万元在镇上盖了房给儿子找对象用
Xin Lang Cai Jing· 2025-10-05 09:34
Core Viewpoint - The article discusses the rise of "Chicken Chop Brother" Li Junyong in Jiangxi Jingdezhen, drawing parallels to the earlier viral sensation "Noodle Brother" Cheng Yunfu, highlighting their transitions into live streaming and e-commerce. Group 1: Background and Popularity - "Noodle Brother" Cheng Yunfu gained fame for selling noodles at a low price for 15 years, which led to a surge of visitors and media attention, with over 52,000 people visiting his stall in one day in March 2021 [3]. - The local government responded to the influx of visitors by expanding roads and building parking lots to manage the traffic [3]. Group 2: Transition to Live Streaming - Cheng Yunfu transitioned to live streaming, selling agricultural products such as chestnuts, sweet potatoes, pears, and tea, as well as processed agricultural goods [3][4]. - He emphasized that both selling food and live streaming are forms of business, encouraging others not to fear the transition to online sales [4][9]. Group 3: Challenges Faced - Cheng Yunfu faced criticism and challenges after becoming a live streamer, including receiving abusive calls and dealing with individuals exploiting refund policies [4]. - Despite the challenges, he views live streaming as a means to promote his hometown and improve his family's living conditions, having invested over 1 million yuan in building a house [9].
双节“赶大集”,一站式淘遍临朐好物!
Sou Hu Cai Jing· 2025-09-29 18:50
Core Viewpoint - The "Celebrating National Day and Welcoming Mid-Autumn Festival" promotional event for local agricultural products in Linyi has become a popular destination for holiday shopping, showcasing the region's diverse agricultural offerings and reflecting the ongoing transformation in its agricultural industry [1][11]. Group 1: Event Overview - The event took place from September 28 to October 4 at the Linyi International Convention and Exhibition Center, attracting a large number of visitors [1]. - Various stalls featured local specialties, including meat products, gourmet items, and traditional snacks, creating a vibrant atmosphere for holiday shopping [3][5]. Group 2: Product Highlights - The event showcased a range of products, such as bacon, chicken fillets, and innovative goose liver products, which drew significant customer interest [3]. - Local specialties like hawthorn strips, chestnuts, and pickled vegetables were popular among attendees, emphasizing the region's agricultural diversity [5][8]. Group 3: Agricultural Development - Linyi's agricultural strategy focuses on "one village, one product" and "one town, one industry," leading to a rich variety of local products [8]. - The region has evolved from simple agricultural practices to advanced processing and branding, indicating a shift from traditional to modern agricultural practices [10]. - The event serves as a microcosm of the broader changes in Linyi's agricultural sector, which is poised for new opportunities under the rural revitalization strategy [11].
五谷丰登、“蟹”逅金秋、瓜果飘香……带出致富“好钱景” 又是一个丰收年!
Yang Shi Wang· 2025-09-28 05:08
央视网消息:农业农村部最新农情调度显示,目前,西南地区秋粮收获近六成,长江中下游收获过两成,东北、黄淮海主产区开始零星收获。 2025年,吉林水稻种植面积稳定在1200万亩以上,当地主推了20个水稻优质主导品种。这几天,永昌县万昌镇早熟新品种水稻迎来收获,由于 采用了绿色集成增产技术,实现了产量增加、品质提升。 2025年,贵州重点支持14个县试点建设涵盖主要粮油作物耕种管收全程机械化。在镇远县,当地主推山地丘陵适用农机具,水稻机械化率提高 到66.7%,助力单产提升2%左右。 河南桐柏:水稻进入收获期 即收即烘颗粒归仓 山东6000多万亩秋粮长势良好,陆续成熟。武城县石官屯村这个家庭农场里,新型四行玉米联合收割机,一次性完成摘穗、输送、秸秆粉碎还 田等全流程作业。 某水稻收购点负责人孙宁介绍,他们昼夜不停,每天能烘干湿水稻200余吨。同时,收购点也开放了干湿水稻都收购,老百姓可以把收获的水 稻直接拉过来卖,满足群众的卖粮需求。 2025年,桐柏县共种植水稻25万亩,投入810台联合收割机,预计9月底前完成抢收。 湖北罗田:板栗进入收获季 小果实"撬动"大产业 金秋时节,湖北罗田县的板栗迎来收获季。当地将直播 ...
小果实“撬动”大产业 特色种植激活乡村振兴新动能
Yang Shi Wang· 2025-09-27 08:49
央视网消息:金秋时节,湖北罗田县的百万亩板栗迎来收获季。面对6.2万吨的丰产成果,当地将直播间直接设到田间地头,实现了板栗 的热销快销。 走进罗田县的一个板栗场,沉甸甸的板栗压弯枝头,栗农们手持竹竿忙着采收。 为打通销路,罗田县组织9支直播团队深入11个主产乡镇,开展板栗村播活动,通过镜头向网友展示板栗从采摘到加工的全过程。截至目 前,通过直播已直接销售板栗1500吨,销售额达3000万元。在板栗加工企业的生产车间里,今年当地投资8000万元扩展产线,推动加工环节提 质增效。 据统计,今年罗田板栗产量将达到6.2万吨,综合产值达35.3亿元。 福建厦门:3万多亩龙眼丰收 鲜果烘焙促增收 福建厦门的同安区,龙眼种植面积达3万多亩。今年雨水、日照充足,当地的龙眼获得丰收。 在厦门同安区的龙眼种植园里,漫山遍野的龙眼树郁郁葱葱,一串串金黄饱满的龙眼缀满枝头。果农们穿梭其间,将成熟的果实采摘入 筐。据了解,今年整个同安龙眼产量将达到4.5万吨。龙眼大量上市,不仅带动了鲜果销售,各龙眼干加工点也进入了加工旺季。在龙眼干加 工作坊里,工人们将一串串饱满的龙眼送进烘干房烘焙。接下来,这些鲜果要经历脱粒、分级、再回炉复烘等一 ...
文化中国行·传统村落人文影像志丨丰收节前后,这里藏着皖南最“红火”的秋
Xin Hua Wang· 2025-09-23 07:19
Core Viewpoint - The article highlights the unique agricultural and cultural landscape of Yangchan Village in Anhui Province, showcasing its vibrant harvest season and the transformation from a "hollow village" to a popular tourist destination through the promotion of local traditions and products [1][25][30]. Group 1: Agricultural Practices - Yangchan Village is characterized by its diverse crops, including chili peppers, corn, and mountain walnuts, which are prominently displayed during the autumn harvest season [1][22]. - The village's agricultural practices are integrated with traditional methods, where villagers dry their harvests in front of their homes, creating a distinctive "sun-drying" landscape [1][22]. Group 2: Cultural Heritage - The village is known for its hundreds of earthen buildings, which were constructed using local materials, reflecting the historical significance and architectural style of the region [8][13]. - Yangchan Village was included in the second batch of China's traditional village list in 2013, emphasizing its cultural heritage [13]. Group 3: Tourism Development - In recent years, local government initiatives have leveraged the village's unique architecture and agricultural practices to develop tourism, allowing villagers to earn income through guiding, homestays, and agritourism [25][30]. - In 2024, Yangchan Village received 215,600 visitors, with nearly 100,000 during the autumn harvest period, indicating a significant increase in tourism and economic activity [30].
武汉唯一板栗古树年产百余斤
Chang Jiang Ri Bao· 2025-09-23 00:45
Core Points - A 126-year-old chestnut tree in Wuhan produces over 100 pounds of chestnuts annually, praised for its sweetness by local residents [1][2] - The tree is a significant contributor to the local economy, with the village's chestnut industry expanding to over 5,000 acres by the late 1990s, generating annual revenues exceeding one million yuan [2] - The longevity of the tree is attributed to the villagers' care and the nutrient-rich soil, which contains high levels of phosphorus and manganese beneficial for fruit trees [2] - The local government is increasing protection efforts for this unique chestnut tree, recognized for its scientific value [3]
600年古村晒秋 吸引近万名游客打卡
Chang Jiang Ri Bao· 2025-09-23 00:45
编辑:胡之澜 游客在大余湾打卡拍照,感受乡村秋日丰收的魅力。 近日,武汉市黄陂区木兰乡大余湾600年古村迎来"晒秋"高峰。火红的辣椒、金黄的玉米、橙黄的南瓜、褐色的板栗铺满青石板巷,与 黛瓦翘檐的明清民居交相辉映,吸引近万名游客打卡拍照。今年景区预计晒出稻谷5万斤、玉米5万棒、南瓜3万斤,规模创三届"晒秋节"之 最。 沿着青石板拾级而上,只见簸箕、竹匾、木架层层叠叠,火红的辣椒、金黄的玉米、橙黄的南瓜、褐色的板栗排兵布阵,像是大自然 打翻了调色盘,把最浓烈的秋色泼洒进古村。灰砖墙、燕尾脊、石门楣在斑斓农作物的映衬下,愈发显得古朴生动。游客穿梭其中,打卡 拍照,感受乡村秋日丰收的魅力。 除传统晾晒外,景区新增"丰收调色盘"艺术布景、屋顶晒台打卡点,游客可登高300米木栈道俯瞰"晒秋"全景。非遗皮影、变脸喷火、 编钟演奏每日滚动上演,汉服巡游、乡村婚嫁快闪亦穿插其间,让老宅院落"活"起来。景区同步开放"市集",农户现场展售新米、干菜、 野菊花茶,明码标价,扫码即购。 ...
(乡村行·看振兴)广东清远岭背镇:金秋栗香飘满山
Zhong Guo Xin Wen Wang· 2025-09-22 09:24
(乡村行·看振兴)广东清远岭背镇:金秋栗香飘满山 据了解,自2023年运营以来,该采摘园已为村集体带来18.3万元收入,带动周边产业增收约30万元。此 外,新种植的板栗苗将在3年后陆续挂果,6年后将进入丰产期,届时,预计整个园区年产值可突破250 万元,为村集体增收超50万元。 "2023年我们示范种植了200多棵。一年后,村民看到效益后积极性特别高,便再次扩种了100亩、种植 了2000多棵板栗树。"岭背村村干部钱锦清介绍,目前,村里的板栗种植面积达到了150亩。通过"党建 +产业"模式,村集体统一管理、统一运营,不仅板栗销售火爆,还带动了周边民宿、餐饮和农副产品 的热销。(完) 图为广东清远阳山县岭背镇板栗成熟,吸引众多游客前来采摘板栗。李笑怡 摄 图为游客采摘板栗。 李笑怡 摄 在镇党委、政府的引导和支持下,近年来,岭背村以党建为引领,立足当地农业资源,大力发展板栗采 摘园项目,通过整合村内板栗树资源,联合广东峡天下旅游景区,打造了集板栗采摘、观光体验、农产 品销售于一体的农旅综合体,板栗产业已成为岭背村集体经济增长和村民增收的重要引擎。 中新网清远9月22日电 (张璐 李笑怡)秋意渐浓,栗果飘香。近日 ...
秦岭脚下,这笔“生态账”越算越值!
Xin Hua Wang· 2025-09-21 13:59
秋收时节,秦岭脚下的西安市蓝田县灞源镇青坪村,村民方毅和家人终于能在忙碌一夏后稍作停歇、算算"收成"。 被秦岭环抱的灞源镇海拔超1200米,气温比西安市区低10摄氏度,是避暑胜地,生态旅游是当地人增收的主要来源。 位于西安市蓝田县的秦岭山景。新华社记者 张斌 摄 "游客天天爆满,还要排队,3个月足足赚了10多万元。"36岁的方毅曾在西安打拼10年,2023年,他与父亲深谈后决心回乡拆掉自家老旧土 房,建起崭新民居,转型开办民宿。 他家民宿没有奢华的装修,却藏着最动人的生活本真与自然之美:房前屋后的青菜鲜嫩欲滴,散养土鸡最受欢迎,站在阳台远眺,秦岭的青 翠山峦尽收眼底。 尽管忙碌时常常脚不沾地,但他始终坚守着一条"铁规":厨房必须安装油烟分离器、油水分离器,污水管要全部接入村里的污水处理设 备。"再忙碌也要经常检查这些设备,全村人都这么做,没有例外。"方毅说,"游客来村,图的就是这山清水秀。要是环境被破坏了,再精致的房 子也留不住人。" 生态是生存之本,也是发展之基。蓝田县的秦保区面积占全县总面积的83.09%,涉及17个镇街,216个行政村。近年来,蓝田不断带动群 众"护绿换金",将生态优势转化为产业优势。 ...