Core Viewpoint - TCL Smart Home reported stable growth in performance for the first half of 2025, achieving a revenue of 9.476 billion yuan, a year-on-year increase of 5.74%, and a net profit attributable to shareholders of 638 million yuan, a year-on-year increase of 14.15% [1] Group 1: Financial Performance - In the first half of 2025, TCL Smart Home achieved a revenue of 9.476 billion yuan, representing a year-on-year growth of 5.74% [1] - The net profit attributable to shareholders reached 638 million yuan, marking a year-on-year increase of 14.15%, continuing a trend of positive growth for 16 consecutive quarters [1] - Operating cash flow was 1.371 billion yuan, showing a significant year-on-year increase of 74.48% [1] - The gross margin for the home appliance segment improved by 0.6 percentage points to 23.33% due to strong sales of mid-to-high-end products [1] Group 2: Overseas Business Development - TCL Smart Home's overseas revenue from its own brand grew by 66.18% in the first half of 2025, with regions like Southeast Asia, Latin America, and the Middle East seeing over 70% growth [2] - The company has maintained its position as the top exporter of refrigerators in China for 16 consecutive years and in Europe for 17 years [2] - Overseas market revenue reached 7.247 billion yuan, reflecting a year-on-year increase of 8.99% [2] Group 3: Production Capacity and Strategy - The company reported that its production capacity utilization is at a reasonable level, with plans to enhance capacity through new projects [3] - A new production base in Thailand is expected to add 1.4 million units of refrigerator capacity and 300,000 units of freezer capacity [3] - The company aims to focus on AI smart appliances and global expansion to become a leading player in the smart home appliance sector [3] Group 4: Product Innovation and Competitiveness - TCL Smart Home is focusing on creating standout products, such as the "Ice Kirin" series of deep-freezing refrigerators, which won the AWE 2025 Innovation Award [4] - The company launched the "Big Eye Cute·AI Super Cylinder" washing machine, achieving a wash ratio of over 1.31, enhancing its market position [4] - The introduction of advanced technologies and innovative designs is expected to increase the revenue share of the super cylinder washing machines by over 8 percentage points [4]

Investment Rating - The investment rating for TCL Smart Home is maintained at "Buy-A" with a target price of 12.43 CNY per share, reflecting a 6-month outlook [5][4]. Core Views - TCL Smart Home reported a revenue of 9.48 billion CNY for the first half of 2025, representing a year-over-year increase of 5.7%, and a net profit attributable to shareholders of 640 million CNY, up 14.2% year-over-year [1]. - The company continues to experience growth in overseas sales, with a year-over-year increase of 9.0% in the first half of 2025, driven by strong performance in Southeast Asia, Latin America, and the Middle East [2]. - Domestic sales faced challenges, declining by 3.6% year-over-year in the first half of 2025, influenced by national subsidies and intense online price competition [2]. - The company is focusing on enhancing product competitiveness through R&D and launching high-end products, which is expected to improve revenue growth in the future [2]. Financial Performance Summary - In Q2 2025, TCL Smart Home achieved a revenue of 4.88 billion CNY, a year-over-year increase of 2.4%, and a net profit of 340 million CNY, up 0.8% year-over-year [1]. - The net profit margin for Q2 was 6.9%, slightly down by 0.1 percentage points year-over-year, primarily due to a decrease in gross margin and changes in foreign exchange losses [3]. - Operating cash flow for Q2 increased significantly to 790 million CNY, a year-over-year rise of 125.1%, attributed to improved cash collection capabilities [3]. - The company is projected to have earnings per share (EPS) of 1.04 CNY, 1.15 CNY, and 1.28 CNY for the years 2025, 2026, and 2027 respectively [4].