格隆汇12月10日丨格力博(301260.SZ)在互动平台表示，目前，公司与智元机器人关于商用清洁机器人 的合作已进入实施阶段，相关产品正在进行量产前的最后测试与优化。公司始终坚持"成熟一代、推广 一代"的审慎原则，在产品性能与可靠性得到充分验证后，才会正式推向市场并接受订单。 在产品方 面，公司的核心优势在于成功构建了围绕新能源动力的智能生态系统。公司创新性地开发了24V、 40V、60V、80V、82V的电压平台电池组，并基于此打造了包含1,500个SKU的多元化产品矩阵（如园 林工具、清洁设备等），不仅能满足家庭消费者在户外、车库、客厅、休闲、出行等场景的应用需求， 也能为专业绿化园林公司提供创新性的整体配套解决方案。在同一电压平台下，电池包可在不同产品间 互通互用，极大地降低了长期使用成本，形成了强大的用户粘性与竞争壁垒。 公司目前生产经营一切 正常，战略发展有序推进。而二级市场的股票交易情况（包括成交量、价格波动等）受到宏观经济、行 业政策、市场情绪及资金面等多重复杂因素的共同影响，并不直接等同于公司的实际经营状况。 ...

每经AI快讯，有投资者在投资者互动平台提问：请问现在量产的清洁机器人现在有多少订单呢，有没 有爆单，还有看到网上说，贵公司接到一个十多亿的订单，请问贵公司现在有什么市场比较厉害的产品 呢，为什么贵公司的成交量怎么会越来越低，是不是公司出现什么问题了？ 格力博（301260.SZ）12月10日在投资者互动平台表示，公司与智元机器人关于商用清洁机器人的合作 已进入实施阶段，相关产品正在进行量产前的最后测试与优化。公司始终坚持"成熟一代、推广一代"的 审慎原则，在产品性能与可靠性得到充分验证后，才会正式推向市场并接受订单。 在产品方面，公司 的核心优势在于成功构建了围绕新能源动力的智能生态系统。公司创新性地开发了24V、40V、60V、 80V、82V的电压平台电池组，并基于此打造了包含1500个SKU的多元化产品矩阵（如园林工具、清洁 设备等），不仅能满足家庭消费者在户外、车库、客厅、休闲、出行等场景的应用需求，也能为专业绿 化园林公司提供创新性的整体配套解决方案。在同一电压平台下，电池包可在不同产品间互通互用，极 大地降低了长期使用成本，形成了强大的用户粘性与竞争壁垒。 公司目前生产经营一切正常，战略发 展有序 ...

Core Insights - Anker Innovation has adopted a "Shallow Sea Strategy" focusing on smaller consumer electronics markets rather than competing in larger, saturated markets like smartphones and electric vehicles. This strategy aims to achieve sustainable growth through product innovation and channel advantages [7][10][25]. - The company reported impressive financial results, with a revenue of 128.67 billion yuan in the first half of 2025, marking a 33.36% year-on-year increase, and a net profit of 11.67 billion yuan, up 33.8% [6]. - The CEO, Yang Meng, emphasized the importance of talent acquisition and retention as critical to the company's success, especially after facing significant challenges in 2022 [90][94]. Company Overview - Founded in 2011, Anker Innovation has grown to achieve annual revenues exceeding 247 billion yuan and a market capitalization of over 700 billion yuan, with over 95% of its revenue coming from international markets [6]. - The company has expanded its product lines significantly, reaching up to 27 product lines at one point, but has since streamlined to focus on core areas [29][101]. Strategic Framework - The "Shallow Sea Strategy" was born out of a sense of urgency and the need for long-term sustainability, as the CEO recognized the rapid obsolescence of consumer electronics [11][12][16]. - Anker categorizes companies into three types based on their market focus: "Blue Whales" (deep sea), "Great White Sharks" (few shallow categories), and "Orca Pods" (integrating multiple shallow categories) [20][22][25]. Organizational Structure - Anker has implemented a three-tier management structure to support its multi-category strategy, consisting of a top-level design team, business unit leaders, and product line teams [32][30]. - The company has shifted its organizational focus to enhance product line autonomy while maintaining strategic oversight from the headquarters [29][30]. Challenges and Adjustments - Anker faced a "systemic failure" in 2022, with many product lines underperforming, leading to a reevaluation of its management and operational strategies [34][36]. - The company has since reduced its product lines from 27 to 17, focusing on core competencies and aligning with its main business directions [51][52]. Cultural Transformation - In response to the 2022 crisis, Anker has undertaken a cultural overhaul, emphasizing a new set of values centered around "First Principles," "Pursuit of Extremes," and "Mutual Growth" [62][64]. - The company aims to foster an environment that encourages innovation and creativity, moving away from merely competing with peers to focusing on customer value [58][70]. Talent Management - Anker is committed to attracting top talent by offering equity incentives and a profit-sharing model that allocates 70% of total remaining value to employees [95][99]. - The company believes in providing opportunities for employees to take on significant responsibilities early in their careers, which is a key differentiator from larger competitors [97][98]. Brand Strategy - Anker has consolidated its brand matrix to focus on three main brands: Anker for energy-related products, Soundcore for audio products, and Eufy for home automation [101][103]. - This restructuring allows for independent profit generation and resource allocation for each brand, enhancing operational efficiency [104][102].