"公司顺应经济结构调整和政策支持，针对新职业人才缺口，提前进行专业布局。同时，为了适应市场 对技能化、规范化蓝领需求的迅速增长，公司通过细化专业设置和证书培训，帮助学生实现高质量就业 及收入提升。此外，公司还通过融合AI等技术手段，创新教学模式，提升培训效率与质量，并通过强 化企业与学校的合作，确保人才培养符合产业升级方向。"上述中国东方教育相关负责人表示。 新设多个新兴专业 在中国东方教育看来，新蓝领更强调技能化，需掌握专业技术和知识，如智能设备维修、物联网技术 等，职业门槛和专业化程度显著提升。新蓝领更多面向现代服务业，如健康护理、高端家政和先进制造 业，且群体呈现年轻化趋势，对职业发展、收入及社会认同有更高期待。 中国东方教育针对新蓝领"技能化、规范化"方向，重点布局了三大模块，分别是：技能升级与细分模 块、先进制造技术模块以及现代服务业务模块。其中，技能升级与细分模块主要涵盖智能家电维修师、 PLC专业培训，以此推动岗位专业化转型。先进制造技术模块主要覆盖新能源汽车、工业机器人等领 域，主要培养符合先进制造业需求的高技能人才。现代服务业务模块则主要包括高端餐饮管理、健康服 务等，目的是强化服务标准化和 ...

Core Viewpoint - The article discusses the challenges and realities faced by graduates of e-commerce programs in China, highlighting the disparity between the perceived opportunities in the industry and the actual job market conditions [4][6][21]. Group 1: E-commerce Education Landscape - E-commerce has become a popular field of study, with over 600 universities offering related programs, indicating a promising outlook for the industry [5][15]. - The initial enthusiasm for e-commerce programs has waned, with many graduates struggling to find relevant jobs, leading to a significant drop in the number of new programs being established [11][15]. - In 2004, the employment rate for e-commerce graduates was reported to be as low as 20%, reflecting the difficulties in securing relevant positions [13][14]. Group 2: Job Market and Employment Challenges - Despite a high demand for e-commerce positions, with projections of 1.627 million job openings by 2025, graduates still face significant challenges in finding suitable roles [21][28]. - Many graduates report that the most accessible positions are low-paying customer service roles, leading to feelings of frustration and inadequacy [22][32]. - The e-commerce industry places a strong emphasis on practical experience, which many graduates lack, resulting in a gap between education and job readiness [24][39]. Group 3: Work Conditions in E-commerce - E-commerce jobs are characterized by high workloads and long hours, with many employees experiencing burnout due to the demanding nature of the work [29][31]. - The average salary for e-commerce specialists is low, with nearly 70% of employees earning less than 10,000 yuan per month, and some even earning below 5,000 yuan [32][33]. - Many employees find themselves performing multiple roles within the industry, leading to a sense of being overworked and underappreciated [30][31]. Group 4: Career Transition and Future Prospects - A significant number of e-commerce professionals are considering career changes due to the challenging work environment and limited growth opportunities [34][36]. - Those with skills in video production and design find it easier to transition to related fields, while others may struggle to find relevant opportunities outside of e-commerce [36][37]. - The perception that a degree in e-commerce is essential for success in the industry is challenged, as practical skills and adaptability are often more valuable [39].

Core Viewpoint - The article discusses the challenges and realities faced by graduates of e-commerce programs in China, highlighting the disparity between the perceived opportunities in the industry and the actual job market conditions [4][5][12]. Group 1: E-commerce Education and Job Market - E-commerce has become a popular field of study, with over 600 universities offering related programs, indicating a promising outlook [4][8]. - Despite the initial enthusiasm, many graduates face difficulties in finding relevant jobs, leading to a decline in the number of new e-commerce programs being established [9][12]. - In 2004, the employment rate for e-commerce graduates was reported to be only 20%, reflecting the challenges in securing jobs in the field [12][13]. Group 2: Industry Demand and Graduate Experiences - From 2014 to 2022, the number of people employed in e-commerce grew to nearly 70 million, increasing the demand for e-commerce professionals [15]. - Despite the high number of job openings in the e-commerce sector, many graduates report difficulties in finding suitable positions, often ending up in unrelated fields [20][21]. - A significant portion of e-commerce job postings (38.3%) do not require a specific educational background, making it easier for individuals to enter the industry, albeit with low pay and high demands [28][29]. Group 3: Work Conditions and Career Progression - E-commerce jobs are characterized by long hours and high workloads, with many employees feeling overburdened by their responsibilities [30][32]. - The average salary for e-commerce specialists is relatively low, with nearly 70% of employees with over four years of experience earning less than 10,000 yuan per month [35]. - Many e-commerce workers consider transitioning to other fields due to the demanding nature of their jobs and the lack of growth opportunities [37][39].