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百年人寿山东分公司个险管理本部刘英娜:十一年寿险升级路,做有温度的保险代理人
Qi Lu Wan Bao· 2025-09-16 00:14
Core Insights - The article highlights the transformative journey of Liu Yingna in the insurance industry, showcasing her growth from a novice to a benchmark in her company, emphasizing the importance of dedication and continuous learning in achieving success [1][4][11]. Group 1: Professional Growth - Liu Yingna started her career in the insurance industry in 2014 and has since issued 1,132 policies with a total coverage amount of nearly 1 billion yuan, serving 521 clients [1]. - Over 11 years, she has experienced significant personal and professional growth, enhancing her skills and confidence, which has allowed her to effectively communicate and present in front of large audiences [4][11]. Group 2: Value of Insurance - Liu Yingna's experience with claims processing has deepened her understanding of the insurance industry's value, particularly in providing financial support during critical times, as illustrated by a case where a client received 200,000 yuan from critical illness insurance and over 500,000 yuan in medical reimbursements [8]. - The article emphasizes that each insurance policy represents a commitment to safeguarding clients' futures and maintaining their dignity, thereby contributing to the happiness of countless families [8]. Group 3: Commitment to Learning and Community - Liu Yingna actively seeks opportunities for professional development, including obtaining certifications as a financial planner and participating in advanced training programs, which has broadened her network and knowledge [11]. - She is also committed to social responsibility, participating in charitable activities and donating a portion of her income to support autism rehabilitation education, reflecting the industry's potential for positive societal impact [13].
2024年医疗险理赔报告:总赔付超860亿,富德、新华、友邦的5个赔案超300万!8人获赔超100次!理赔直付、特药...
13个精算师· 2025-07-10 15:16
Core Insights - The medical insurance claims in 2024 exceeded 86 billion, with an average annual growth rate of 21% over the past decade [1][12][87] - The report highlights significant cases of high claims, including five cases with total payouts exceeding 3 million and eight individuals with over 100 claims [1][21] - The trend of "one-stop" settlement for hospital discharges is gaining traction, with major companies like China Life and Ping An reporting direct payments exceeding 4 billion [1][48] - The age groups most affected by medical claims are 30-50 years and 0-17 years, with a higher incidence of claims among males in the child category [1][55][60] Medical Claims Overview - Medical claims have shown rapid growth, with total payouts reaching 405.2 billion in 2024, a sevenfold increase compared to ten years ago [12][87] - The report includes data from 68 life insurance companies, with 60 companies disclosing medical claims totaling over 86 billion [12][13] - Major insurers like Renmin Health reported over 20 billion in claims, while Ping An Life and Ping An Health reported over 12 billion [13][14] Claim Characteristics - The medical insurance claims are characterized by high frequency and low average payout, with nearly 80% of companies reporting average claims below 3,000 [19][34] - The report emphasizes that while average payouts may seem low, the high frequency of claims reflects the nature of medical insurance as a reimbursement product [19][20] High Payout Cases - Notable cases include individuals receiving over 3 million in claims, with companies like Fude Life, Xinhua Insurance, and AIA reporting multiple high-claim cases [26][30] - The report details that some medical insurance products have guaranteed renewal periods, allowing for cumulative payouts to exceed initial coverage limits [26] Special Drug Payments - In 2024, Ping An Health paid over 19 billion for special drugs, while Taibao Health reported a maximum payout of 1.2 million for CAR-T therapy [36][44] - The introduction of commercial health insurance innovation drug directories in the 2025 medical insurance catalog is expected to enhance coverage for previously excluded innovative drugs [40][41] One-Stop Settlement - The trend of one-stop settlement for medical claims is being adopted by several insurers, with 11 companies reporting direct payment amounts exceeding 12 billion in 2024 [50][51] - Companies like China Life and Ping An Life have reported direct payments exceeding 4 billion, indicating a shift towards more efficient claim processing [51][49] Age and Gender Distribution - The report indicates that the most common age groups for medical claims are 30-50 years and 0-17 years, with a notable prevalence of claims among males in the child category [55][60] - Female claims are generally higher in adult age groups, reflecting greater health awareness and insurance purchasing behavior among women [62][66] Claim Causes - The majority of medical claims are due to diseases, with respiratory infections being the most common reason for claims [72][76] - In contrast, accidental claims are primarily related to animal bites and sprains, highlighting the different nature of claims in medical insurance [81][82]
医保“双目录”!2025年医保目录调整:首度纳入商保创新药目录!推同步结算、数据协同...
13个精算师· 2025-07-01 15:58
Core Viewpoint - The article discusses the introduction of a "Commercial Insurance Innovative Drug Directory" as part of the 2025 medical insurance directory adjustment, marking the beginning of a dual-directory era for medical insurance and commercial health insurance in China [1][10][11]. Group 1: Introduction of the Dual-Directory System - The 2025 medical insurance directory will for the first time include a "Commercial Insurance Innovative Drug Directory," allowing innovative drugs that are not covered by medical insurance to be reimbursed by commercial insurance [2][10]. - This adjustment aims to clarify the boundaries of basic medical insurance coverage and enhance the collaboration between commercial health insurance and basic medical insurance [21][24]. Group 2: Features of the Commercial Insurance Innovative Drug Directory - The "Commercial Insurance Innovative Drug Directory" will focus on innovative drugs that have high innovation levels, significant clinical value, and substantial patient benefits, which exceed the coverage of basic medical insurance [24]. - The directory will allow companies to apply for inclusion in either the medical insurance directory or the commercial insurance directory, or both simultaneously [27][28]. Group 3: Payment and Collaboration Mechanisms - The article highlights the importance of synchronizing settlements and data collaboration between medical insurance and commercial health insurance, facilitating a smoother reimbursement process for patients [4][39]. - The introduction of the "three exclusions" support for the commercial insurance innovative drug directory will ensure that these drugs are not subject to certain basic medical insurance metrics, allowing for more flexible pricing negotiations [31][32]. Group 4: Growth of Commercial Health Insurance - Since 2014, the commercial health insurance sector has experienced rapid growth, with premium income reaching 97.73 billion by the end of 2024, more than six times the amount from a decade ago, reflecting a compound annual growth rate of approximately 20% [41]. - The article notes that the claims for medical insurance have also seen significant increases, with medical claims accounting for 44% and critical illness claims for 36% of total payouts in 2024 [43].
赖晓辉:破解商业健康险困局,推动产品创新与服务升级的实践探索
清华金融评论· 2025-06-13 11:01
Core Viewpoint - The seminar emphasized the importance of commercial health insurance in supporting China's modernization process, addressing supply-demand imbalances, and proposing strategies for innovation and service upgrades in the industry [2][4]. Group 1: Product Innovation - The health insurance industry faces a supply-demand mismatch, with issues such as premium exceeding coverage for critical illness insurance and stagnant growth in medical insurance [4][6]. - To address these challenges, the company is exploring product innovation focused on three areas: deep integration of health management with insurance products, development of differentiated medical insurance, and reform of group medical products [4][6]. - A new product, "Rui Xing Bao," aims to reduce risks for insurance companies while providing access to coverage for clients with pre-existing conditions through a model centered on prevention and immediate management [5][6]. Group 2: Service Upgrade - Service upgrades are crucial for the development of commercial health insurance, with a focus on creating a comprehensive service system that covers the entire disease management process [6][8]. - The company aims to enhance service offerings by providing health management during the prevention phase and comprehensive support during treatment and recovery [6][8]. - Key areas for deepening service include improving high-frequency services like green channel access for critical illnesses and increasing awareness of disease prevention [8][9]. Group 3: Ecological Collaboration - The company advocates for the integration of internal and external resources to create a closed-loop health insurance ecosystem [7][9]. - By leveraging open medical insurance data, the company seeks to enhance risk assessment and pricing through intelligent underwriting and refined cost control [7][8]. - The focus is on developing a dual-track design for medical insurance that caters to both basic and high-end medical needs, ensuring broader access to essential healthcare [7][8].
刘存鑫:从销售端看商业健康险的挑战与应对
清华金融评论· 2025-06-11 10:51
Core Viewpoint - The article discusses the impact of healthcare reform on the commercial health insurance sector in China, highlighting both challenges and opportunities for the industry as it adapts to new realities [2][4]. Group 1: Impact of Healthcare Reform - Recent reforms in the national healthcare system have fundamentally changed the logic of commercial health insurance, presenting both opportunities and challenges for the industry [4]. - The blurred identification of commercial insurance by hospitals and doctors has led to a perception that having commercial insurance is ineffective, undermining market confidence in commercial health insurance [4]. Group 2: Product and Service Redefinition - The traditional approach of offering broad "million medical" products is no longer sufficient for high-net-worth clients; instead, insurance companies should refine their product structures and target niche markets that mainstream companies overlook [5]. - There is a growing emphasis on the value of service, with clients increasingly concerned about proactive engagement and understanding rather than just compensation amounts [5][6]. Group 3: Building an Interconnected Health Ecosystem - Achieving breakthroughs in commercial health insurance requires more than just product innovation; it necessitates deep collaboration between healthcare and commercial insurance sectors in areas such as identity recognition, data sharing, and resource allocation [7]. - The industry is encouraged to rebuild client trust through actionable insights from claims data, integrating service interventions throughout the client's life cycle, and addressing real issues in a proactive and scientific manner [7].