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农行广东分行:助“荔”稳产拓销 “出圈”又“出海”
Nan Fang Nong Cun Bao· 2025-06-05 04:35
Core Viewpoint - Agricultural Bank of China Guangdong Branch is actively supporting the production and sales of lychee in Guangdong, enhancing financial services to stabilize supply and prices while promoting the lychee industry’s growth and export potential [4][10][37]. Group 1: Financial Support and Services - The Agricultural Bank of China Guangdong Branch has launched the "Lychee Rhythm Baqiao" promotional activity to stimulate consumption and ensure stable supply and pricing of lychee during the peak harvest season [6][10]. - A dedicated financial service center for lychee and longan industries has been established, providing comprehensive financial services to over 100 lychee farmers and distributors, with loans exceeding 400 million yuan [24][27]. - The bank has provided 160 million yuan in loans to a cooperative led by a prominent lychee farmer, enabling them to secure funds for purchasing lychee [21][23]. Group 2: Export and Market Expansion - Guangdong lychee is gaining popularity not only domestically but also internationally, with significant export orders reaching 7,100 tons this year, primarily to countries like Russia, Australia, and Japan [58][59]. - The bank has supported companies like Hualong Company in establishing cold chain logistics and processing facilities, providing over 77 million yuan in loans to enhance their operational capabilities and facilitate lychee exports [45][46]. Group 3: Integration of Agriculture and Tourism - The opening of the first lychee cultural service area in Guangdong aims to promote the integration of agriculture, culture, and tourism, enhancing the visibility of the lychee industry and attracting more visitors [4][71][75]. - The bank plans to leverage this service area to deepen partnerships with local businesses and conduct promotional activities, potentially boosting consumer spending by over one million yuan [78][80]. Group 4: Overall Industry Growth - The Agricultural Bank of China Guangdong Branch has significantly increased its rural industry loan balance to over 180 billion yuan, reflecting a commitment to supporting the development of local agricultural sectors [86].
广东英德红茶今年力争突破百亿元产值大关
Zhong Guo Xin Wen Wang· 2025-05-14 18:15
Core Insights - The value of the Guangdong Yingde black tea regional public brand has reached 5.178 billion yuan, marking an 8.5% year-on-year increase, and it has ranked first in the national black tea category for the first time [1][3] - Yingde black tea is recognized for its unique quality characteristics of "rich, mellow, sweet, and fragrant," and has been included in the 2024 Agricultural Brand Boutique Cultivation Plan by the Ministry of Agriculture and Rural Affairs [3][5] Industry Overview - Yingde black tea is produced in Yingde City, Guangdong Province, known as the "hometown of world black tea," benefiting from favorable ecological conditions [3] - The tea planting area in Yingde exceeds 180,000 acres, with 880 tea enterprises operating in the region [1] Market Development - By the end of 2024, the comprehensive output value of Yingde black tea is expected to exceed 9 billion yuan, with a goal to surpass 10 billion yuan in production value this year [1] - The local government is focusing on developing five major modern agricultural industries, including Yingde black tea, to enhance the integration of tea culture, industry, and technology [5] Innovation and Product Development - Technological innovation is a key driver for Yingde black tea's growth towards the 10 billion yuan production target, with advancements in variety improvement, ecological planting, and smart processing [5] - Over 30 refined processed products have been developed, including lychee black tea and lemon black tea, alongside new tea drink products launched in collaboration with leading tea beverage companies [5]