东方甄选相关负责人表示，电商平台能够有效帮助地理标志产品打破地域限制、提升品牌认知、解决"卖全国"的难题。通 过严格的品控体系、质量追溯系统及内容电商模式，东方甄选保障了产品质量，也为消费者创造沉浸式的购物体验，让消 费者沉浸式感受地理标志产品的独特之处。 未来，东方甄选表示，将继续与各地政府、行业协会等加强合作，探索电商助力地理标志产品发展的新路径，让农民增收 致富，让消费者享受到更多优质产品。 编辑：孙冰 近日，东方甄选受邀参加第十四届中国知识产权年会，并在会议现场发表演讲，介绍其在推广和销售地理标志产品方面的 实践与成果。东方甄选相关负责人在发言中表示，将继续大力推广和销售地理标志产品，助力乡村振兴与农业现代化。 据介绍，东方甄选目前已有800款以上的自营产品上市，农产品的数量占一半以上，其中包括多款地理标志产品，比如贵州 刺梨、洛川苹果、荔浦芋头等。多款产品已成为热销爆品，例如自营刺梨汁，随着健康消费观念的普及和产品口碑积累， 该产品实现销量大幅增长，目前累计售出已超1930万瓶。 ...

会议现场东方甄选公布，已有近800款的自营产品上市， 农产品的数量占一半以上，其中包括多款地理标志产 品，比如贵州刺梨、洛川苹果、荔浦芋头等。多款产品 已成为热销爆品，例如自营刺梨汁，随着健康消费观念 的普及和产品口碑积累，该产品实现销量大幅增长，目 前累计售出已超1930万瓶。 东方甄选相关负责人在演讲中介绍，电商平台能够有效 帮助地理标志产品打破地域限制、提升品牌认知、解 决"卖全国"的难题。通过严格的品控体系、质量追溯系 统及内容电商模式，东方甄选保障了产品质量，也为消 费者创造沉浸式的购物体验，让消费者沉浸式感受地理 标志产品的独特之处。 近日，东方甄选受邀参加第十四届中国知识产权年会，并在会议现场发表演讲，介绍其在推广和销售地 理标志产品方面的实践与成果。东方甄选相关负责人在发言中表示，将继续大力推广和销售地理标志产 品，助力乡村振兴与农业现代化。 未来，东方甄选表示将继续与各地政府、行业协会等加强合作，探索电商助力地理标志产品发展的新路 径，让农民增收致富，让消费者享受到更多优质产品。 免责声明：此文内容为本网站刊发或转载企业宣传资讯，仅代表作者个人观点，与本网无关。仅供读者 参考，并请自行核实相 ...

Core Viewpoint - Haidilao is innovating by launching themed restaurants, such as the new "Crispy Fish" concept in Guangzhou, to differentiate itself in a saturated market [1][2][4]. Group 1: Thematic Store Launches - Haidilao has opened a "Crispy Fish Fresh Cut Theme Store" in Guangzhou, marking a significant departure from its traditional offerings [2]. - The new store features a glass fish tank and a visible kitchen where chefs prepare dishes on-site, enhancing customer experience [2][11]. - The introduction of regional specialties like "Crispy Fish" from Zhongshan aims to expand the brand's reach beyond local markets [4][6]. Group 2: Market Trends and Challenges - The overall market growth for the hot pot industry is slowing, with a projected increase of only 5.6% in 2024 compared to 19.9% in 2023 [7]. - The number of hot pot restaurants peaked in November but has since declined, indicating a competitive and saturated market [7][9]. - Haidilao's strategy of localized menu adjustments and thematic innovations is a response to changing consumer demands and market conditions [10][13]. Group 3: Innovation and Differentiation - Haidilao's approach emphasizes fresh ingredients and regional flavors, with a focus on local supply chains to create unique offerings [9][10]. - The company has launched multiple themed stores across 24 cities, with a total of 42 fresh-cut kitchen theme stores, showcasing its commitment to innovation [6][12]. - Other brands in the industry, such as Banlu and Coucou, are also exploring unique offerings and localized themes to stand out in the competitive landscape [15][18]. Group 4: Future Directions - Haidilao plans to expand the successful "Crispy Fish" concept to more locations if the initial response is positive, indicating a potential nationwide rollout [4][12]. - The company is leveraging data and customer feedback to continuously adapt its menu and offerings, ensuring relevance in a dynamic market [10][13]. - The trend towards "fire pot +" models, integrating different dining experiences, is becoming more prevalent among major brands [19][20].

Core Viewpoint - The opening of the Yonghui Supermarket at Chang'an Wanda Plaza in Shijiazhuang marks a significant step in the city's retail innovation, modeled after the successful "Fat Donglai" supermarket concept, aiming to enhance consumer experience and meet local demand [1][10]. Group 1: Store Changes and Innovations - The newly opened Yonghui Supermarket has undergone substantial changes, including the removal of nearly half of the low-efficiency products and the addition of nearly 10,000 new product categories, with fresh food items now making up nearly 20% of the offerings [3]. - The product structure of the store is approximately 80% similar to that of "Fat Donglai," with the proportion of food and daily necessities increasing to 47.1%, and imported goods accounting for nearly 20% [3]. - The store features a revamped shopping environment with wider aisles and a more modern aesthetic, enhancing the overall shopping experience [3]. Group 2: Fresh Produce and Local Sourcing - The fresh produce section highlights local specialties, including products like sweet potatoes and leafy vegetables, emphasizing a direct supply chain model that ensures freshness and nutritional value [5]. - The store has implemented a "freshness management" system for its fruit offerings, providing discounts based on the time since the product was displayed, which enhances consumer confidence in product quality [7]. Group 3: Customer Experience Enhancements - The supermarket includes various customer-friendly features, such as gloves for handling durians, fresh-cut services for watermelons, and free meat processing services, which cater to consumer needs [7][8]. - The store's design incorporates hygiene facilities, such as automatic faucets and hand-drying options, particularly in the fresh food area, which has been positively received by customers [8]. Group 4: Broader Retail Trends in Shijiazhuang - The opening of this Yonghui store is part of a larger trend in Shijiazhuang's retail sector, with other chains like Junhong Fresh Supermarket and Hishido also adopting innovative retail practices [10]. - The city is expected to see further retail innovations with the introduction of major players like Sam's Club, Hema Fresh, and JD Seven Fresh, focusing on quality supply, digital empowerment, and supply chain improvements [10].