5月16日，绿茶集团正式登陆港交所。 此次IPO，无论是投资机构还是普通投资者都对绿茶集团有着不小的期待。紫燕食品、华宝股份、正大 集团等8名基石投资人共拿出8733万美元。在公开发售中，绿茶集团更是获得了317.54倍的认购倍数。 作为中国餐饮界的标杆性品牌，绿茶集团发家于西子湖畔，凭借着极高的性价比，加上具有国风特色的 装修、不断更新的特色菜品，公司不断优化门店模型，发展至今已经在全球范围内开出近500家门店， 2024年实现超38亿元。 根据灼识咨询报告，于2024年，在中国内地休闲中式餐厅品牌中，绿茶集团按餐厅数目计排名第三，按 收入计排名第四。 这次上市，不仅是绿茶集团17年深耕餐饮行业的价值兑现，更标志着公司全球化、资本化的新篇章的开 启。 备受资本青睐的绿茶集团 2024年以来的港股市场，正掀起一场消费品牌"上市潮"。小菜园、古茗、蜜雪冰城、霸王茶姬等消费股 陆续登陆资本市场。 5月16日，绿茶集团正式登陆港交所，加入消费赛道"战局"。值得关注的是，这家诞生于西子湖畔的连 锁餐饮企业，已经吸引各路资金"抢筹"。 从前几日的全球发售结果来看，绿茶集团的最终发售价格为7.19港元，发售股份数为1.6 ...

Core Viewpoint - In 2024, Guolian Aquatic announced a revenue of 3.409 billion yuan, a year-on-year decline of 26.16%, with a net loss attributable to shareholders of 742 million yuan due to adverse macroeconomic conditions and low market prices for shrimp products [1] Group 1: Financial Performance - The company reported a significant revenue drop, with total revenue at 3.409 billion yuan and a net loss of 742 million yuan [1] - The decline in revenue is attributed to the weak recovery of the global economy, low prices in the South American white shrimp market, and high asset impairment provisions [1] Group 2: Market Segmentation - In 2024, domestic revenue (including Hong Kong, Macau, and Taiwan) was 2.337 billion yuan, accounting for 68.54% of total revenue, while international revenue was 1.072 billion yuan, making up 31.46% [2] - The international marketing channel saw a significant revenue increase of 7.49 billion yuan, with non-U.S. market sales growing by 34% and European market exports increasing by 60% [2] Group 3: Product Strategy and Innovation - The company implemented a "321 big product" strategy, focusing on three major products that each exceed 30%, 20%, and 10% of sales [1] - New product development for restaurant clients included over 30 new items, receiving positive feedback from customers and consumers [3] Group 4: Sales Channels - The e-commerce channel showed strong performance, with shrimp products leading sales on platforms like JD and Taobao, and a notable increase in sales of prepared dishes [2] - Collaborations with major retailers like Hema and other supermarkets resulted in significant revenue growth, with some partnerships seeing over 40% increase [3] Group 5: Future Outlook - For 2025, the company plans to continue the "321 big product" strategy, focusing on developing competitive core products with expected annual sales exceeding 500 million yuan [3] - The company aims to enhance its sales network and fill market gaps to achieve nationwide coverage [3]