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广西将启动“惠享暖冬消费月”
Guang Xi Ri Bao· 2025-12-10 03:11
Core Insights - Guangxi has launched the "Warm Winter, Beautiful Life" themed consumption month, engaging 14 cities and over one million merchants with five major promotional themes focused on various sectors including automotive, retail, travel, dining, accommodation, and e-commerce [1][2] Group 1: Automotive Sector - The "Warm Enjoyment Driving, Renewal Festival" is a key highlight, offering cash subsidies ranging from 2,000 to 5,000 yuan for personal purchases of new energy or fuel vehicles, with some cities like Nanning and Qinzhou providing additional discounts up to 5,000 yuan [1] - The combined subsidies from regional and city levels can reach up to 10,000 yuan, alongside multiple automotive exhibitions providing various incentives such as purchase subsidies, low-interest loans, and insurance packages [1] Group 2: Retail and Consumer Goods - The "Warm Shopping, Trendy Gifts Festival" focuses on everyday consumption by distributing various types of consumption vouchers for supermarkets, department stores, home appliances, and pharmaceuticals to meet year-end purchasing needs [1] - Localities are also organizing county-level commercial consumption seasons, creating vibrant markets and showcasing "Gui" branded products with various promotional activities [1] Group 3: Travel and Dining - The "Warm Journey, Accompanying Travel Festival" introduces fuel consumption vouchers and financial benefits for travel, with consumers able to redeem vouchers at participating gas stations for discounts [2] - Dining and accommodation are covered under the "Warm Rest Time, Gathering Festival," offering tiered dining vouchers tailored to different needs, and accommodation discounts for both domestic and international visitors [2] Group 4: E-commerce - The "Warm Hearted Goodies, Cloud Shopping Festival" promotes online consumption through the Guangxi station of "Buy in China" and the 2026 Guangxi Silk Road E-commerce Carnival, featuring ASEAN specialty products and local goods [2] - The online New Year goods festival will showcase high-quality products globally, with live streaming events focusing on traditional agricultural products to support local farmers [2]
文旅商跨界联动激活城市消费,佛山禅城“五一”推出“超抵狂欢周”活动
2 1 Shi Ji Jing Ji Bao Dao· 2025-04-29 14:26
Core Points - The "Super Value Carnival Week" event in Chancheng, Foshan, will officially start on April 30, integrating resources from government, platforms, business circles, finance, and cultural tourism, with a total investment exceeding 30 million yuan [1] - The government will provide consumer vouchers with discounts up to 30%, expected to drive consumption in the district by over 1 billion yuan during the "May Day" holiday [1] Group 1: Consumer Incentives - During the "May Day" holiday, multiple rounds of government-subsidized consumer vouchers will be distributed via Douyin, covering various sectors such as dining and retail [1] - Specific voucher details include discounts for dining (e.g., 90 yuan off for spending 300 yuan) and retail (e.g., 200 yuan off for spending 1000 yuan) [1] Group 2: Automotive and Appliance Promotions - Chancheng will issue an additional 2 million yuan in government subsidies for car purchases, allowing consumers to combine local and national incentives for significant savings [2] - The district will also promote appliance and home renovation upgrades, with over 10 million yuan in subsidies from major retailers like Suning and JD [2] Group 3: Commercial Activities - A total of 71 themed promotional activities will be held across large commercial entities in Chancheng during the "May Day" holiday, with over 20 million yuan in discounts offered [2] - Notable events include collaborations with Meituan for promotional campaigns and significant discounts at various shopping centers [2] Group 4: Financial Institution Participation - Several banks are participating in the "May Day" consumption promotion, offering discounts for cardholders, with total incentives exceeding 2 million yuan [3] - Specific offers include up to 100 yuan off for using certain bank credit cards at designated merchants [3] Group 5: Cultural and Marketing Initiatives - Douyin will launch a dedicated topic for the "Super Value Carnival Week," featuring a city guide and live streaming events with celebrities and influencers to enhance consumer engagement [4] - The initiative aims to create an immersive experience for consumers, promoting local attractions and businesses [4]