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四川推进文旅产业全域全业态发展 “百业+”共绘文旅新前景
Si Chuan Ri Bao· 2025-08-17 00:45
Group 1 - The core viewpoint emphasizes the integration of cultural tourism with various industries in Sichuan, aiming for a comprehensive development strategy that enhances both sectors [1][3][7] - Sichuan's cultural tourism market is evolving, facing challenges in both demand and supply, necessitating a broader approach that includes elements like commerce, health, and education [3][6] - The provincial government is promoting a dual approach of "cultural tourism + various industries" and "various industries + cultural tourism" to create a more diversified and collaborative development path [7][8] Group 2 - Leshan city has successfully combined its culinary offerings with tourism, achieving a restaurant revenue of 11.189 billion and welcoming over 100 million visitors in 2024 [2] - Yibin has established 60 educational tourism bases, attracting over 700,000 visitors and generating more than 40 million in revenue in 2024 [6] - The integration of cultural tourism with the liquor industry in Luzhou has led to the development of a comprehensive liquor industry park, enhancing the cultural tourism experience [8][9] Group 3 - The city of Ziyang aims to enhance its tourism appeal by integrating existing resources and creating new attractions, such as the digital display center for Anju Stone Carvings [5][6] - The establishment of a management system for outdoor sports in the Hailuo Valley reflects the growing trend of combining outdoor activities with tourism [9] - The ongoing reforms in the management of the Giant Panda National Park are expected to streamline operations and create new opportunities for cultural tourism development [9]
借势成德眉资同城化 华强方特资阳连落三子
Core Insights - The core viewpoint of the article highlights the opening of the Ziyang Fantawild Guose Chunqiu project, which integrates traditional Chinese culture with local cultural elements, and its strategic location near Chengdu enhances its appeal to visitors [2][3]. Group 1: Project Overview - Ziyang Fantawild Guose Chunqiu is a flagship cultural tourism project that combines Confucianism, Buddhism, Taoism, and local Sichuan culture, featuring 10 indoor and 28 outdoor high-tech amusement attractions [2]. - The project officially opened on August 8, with a diverse range of offerings including a water world and themed hotels, aiming to provide a comprehensive entertainment experience [2]. - The project is strategically located in the Chengdu-Chongqing economic hub, only 30 minutes from Tianfu Airport, enhancing its accessibility [2]. Group 2: Market Strategy - The project operates on an open reservation system, eliminating traditional ticketing, allowing free entry with optional paid experiences, which has increased the average visitor stay to 6.8 hours [3]. - The Ziyang line, a new intercity rail line, connects the project to Chengdu, facilitating easier access for visitors and contributing to an average daily passenger flow of 30,400 [3]. Group 3: Economic Impact - The "ticket root economy" concept allows visitors to enjoy various discounts in Ziyang, promoting cross-sector consumption and enhancing the local tourism market [4][5]. - The integration of different consumption scenarios through the ticket root system is expected to stimulate local economic activity and increase visitor engagement with the city [5]. - In the first half of the year, Ziyang's catering revenue reached 3.458 billion, reflecting a 4.4% year-on-year growth, indicating a positive trend in the local tourism sector [6].
资阳方特国色春秋盛大启幕 开启川渝文旅新篇章
Di Yi Cai Jing· 2025-08-08 05:34
8月8日,四川省重点文旅项目、华强方特集团全新力作——资阳方特国色春秋在万众瞩目中盛大开业。众多嘉宾与游客云集,共同见证这一以中华五千年文 明为核心的旗舰级文旅项目震撼亮相。 继资阳方特水世界、熊出没酒店成功运营后,国色春秋项目重磅落子,标志着资阳方特正式升级为中华传统文化旅游度假目的地。作为华强方特精心打造的 文化科技新标杆,该项目通过沉浸式体验与创新演绎,深度激活传统魅力,将开启川渝文旅协同发展的崭新篇章。 华强方特全新力作 携手资阳打造川渝文旅新引擎 资阳方特坐落在素有"成渝之心、巴蜀门户"之称的四川省资阳市,由方特国色春秋和已经开业的方特水世界、熊出没酒店三大板块构成,是华强方特集团深 耕地域文化的全新力作。 最新开业资阳方特国色春秋以中华优秀传统文化为核心,融合"儒、释、道"文化和巴蜀文化、石刻文化等资阳特色地域文化,分为七大区域,汇聚10项方特 独家呈现的室内大型高科技项目,28项室外游乐项目以及数百项休闲景观和特色餐厅、文创商店,不仅是合家出游的欢乐地,更是创新传承中华优秀传统文 化的重要载体。开业后,将连同方特水世界、熊出没酒店一道,与安岳石刻、陈毅故里等资阳核心文旅资源协同联动,为加快资阳从 ...