New Product Launches - Gu Ming launched the Super Berry Cup, featuring juice from 9 types of fruits using HPP technology [3] - Three Sany launched the Zero Sugar Coconut Milk series, including banana, sweet potato, and red tea flavors, with over 8.8% coconut content [4] - Xinqing launched the Natural Sweet Dried Fruits, made from 100% fresh fruit without sulfur fumigation [4] - Nestlé's KitKat introduced mini mousse cakes in three flavors, combining mousse with KitKat wafers [6] - Mengniu's Daily Fresh Cheese launched a new pistachio cheese product, crafted with 33 steps of French cheese-making [7] Industry Events - Lotte's burger chain, Lotte Li, opened its first store in California, USA, offering five types of burgers and Korean BBQ rice bowls [10] - Zhengzhou Coca-Cola and Fantawild Resort signed a strategic cooperation agreement to enhance immersive experiences [10] - BornTooth, a pet food brand, opened its fourth store in Shanghai, focusing on fresh food for pets [12] Investment and Financing - Guoquan announced a multi-million strategic investment in "Xiong Miao Master," focusing on community cooking solutions [17] - Chongqing Beer plans to invest 600 million yuan in its subsidiary to optimize its asset structure [19] - Marumi, a leader in medical nutrition, completed over 100 million yuan in B+ round financing for product development [20] - Zhi Nuo Technology secured several million yuan in Pre-A round financing for production capacity and team expansion [20] New Trends in Food and Beverage - Feng Wei Pai launched a rich Hong Kong-style milk tea, now available on JD platform [23] - OIKOS introduced a new yogurt specifically designed for GLP-1 users, featuring a patented blend of whey protein and vitamins [25] - Wang Xiaolu released a new series of marinated products, including duck feet and chicken feet, using low-temperature marination [24] Beauty and Personal Care Developments - Louis Vuitton announced the launch of its new beauty line, La Beauté Louis Vuitton, featuring 55 lipsticks and 10 lip balms [30] - Youthforia, a clean beauty brand, announced its closure and is clearing inventory at a discount [31] - Streamlined collaboration between Shanghai Jahwa's Yuzhu brand and retail pharmacies is underway to enhance market presence [31]

Group 1 - Mengniu's core high-end brand, Telunsu, has decided to reduce prices on some products, with the "Desert Organic Milk" dropping from 118 yuan to 99 yuan per box, a decrease of 16% [1] - Telunsu's annual sales have surpassed 30 billion yuan, indicating its significance to Mengniu's overall strategy [1] - In 2024, Mengniu's revenue was 88.6748 billion yuan, a year-on-year decline of 10.1%, with net profit dropping by 97.8% to 104.5 million yuan [2] Group 2 - The overall demand in the dairy industry is declining, with a 2.7% year-on-year drop in total sales in 2024 according to Nielsen IQ [3] - The Chinese dairy industry is facing significant pressure, with companies producing excess industrial milk powder leading to increased inventory and losses of 10,000 to 20,000 yuan per ton sold [3] - The dairy price war is intensifying, particularly affecting high-end milk sources like Telunsu, which are under greater pressure due to higher costs [4] Group 3 - Despite the price cuts, Telunsu is also focusing on product upgrades, recently launching a premium product priced at 188 yuan [5] - The effectiveness of these price reductions as a brand defense strategy remains uncertain [6]