Core Insights - The county-level market in China is emerging as a new competitive arena for the automotive service industry, with a projected doubling of car wash and beauty stores by 2025 [2][4] - The automotive aftermarket is expected to reach a scale of 2 trillion yuan, with the penetration rate of new energy vehicles exceeding 50%, making the lower-tier market a critical growth area [2][4] Demand Drivers - The increasing number of vehicles, with a projected total of 353 million by the end of 2024, is driving demand, particularly in third and fourth-tier cities, which contribute nearly 60% of the growth [3] - The average age of vehicles in county areas has surpassed 5 years, leading to a surge in demand for car washing, beauty, and basic maintenance services [3] Industry Dynamics - Independent small repair shops are struggling, with 54% of single auto repair shops expected to see negative growth in customer visits by 2024, while chain brands are capitalizing on their advantages in procurement and standardized services [3][4] - The service gap in the lower-tier market presents a significant opportunity for chain brands to fill [3][4] Policy and Trends - The Chinese Chain Operation Association has identified "downward expansion" as one of the four main lines for the aftermarket, with local governments promoting the standardization of automotive after-services [4] - The impending "warranty expiration wave" for over 3 million new energy vehicles by the end of 2025 will create a spike in demand for battery maintenance and testing services in county markets [4] Company Strategy - Tuhu, a leading player in the automotive aftermarket, is leveraging its "system strength" rather than merely expanding its store count, focusing on a deep-rooted service network and standardized offerings [5][6] - As of June 2025, Tuhu operates 7,205 service stations, with a coverage rate of 70% in counties with over 20,000 passenger vehicles [5][6] Operational Excellence - Tuhu emphasizes detail-oriented standardization to alleviate customer concerns about service quality, ensuring that all core products are sourced directly from reputable brands [6] - The company has established partnerships with 135 educational institutions to train over 1,200 new energy vehicle technicians annually, ensuring skilled labor availability in county markets [6] Market Adaptation - Tuhu's strategy includes lowering entry barriers for franchisees and adapting services to meet local demands, such as expanding light beauty service capabilities to 5,700 stores by 2024 [7][8] - The introduction of digital tools, such as an intelligent pricing system, enhances operational efficiency and customer engagement in county markets [8] Industry Implications - Tuhu's approach signifies a new paradigm for the automotive service industry, demonstrating that the lower-tier market can be profitable and scalable [9] - The company's comprehensive standardization across supply chain, services, talent, and digitalization sets a replicable model for other chain enterprises in the industry [9]

近日，中国连锁经营协会（CCFA）与罗兰贝格联合发布《汽车后市场连锁企业发展研究白皮书（2025 年度）》（以下简称"报告"）。本报告中，围绕"连锁化、下沉化、新能源、数字化"四大核心趋势，复 盘了2024年行业增长逻辑，为企业提供从"规模扩张"到"效能提升"的转型方向，助力企业管理者更好地 应对市场变化，推动汽车后市场连锁企业高质量发展。 报告显示，2024年，汽车后市场连锁50强企业门店总数持续扩容，但不同类型、规模企业的增长节奏差 异显著。分类型看，汽配供应链企业增长最为显著，门店扩张速度远超维修保养与洗车美容领域，核心 驱动力来自新能源车维修对"即时配件供应"的需求激增，以及下沉市场汽配网络的快速铺设； 报告指出，数字化已不再是"加分项"，而是企业的"生存基础"。报告显示，数字化落地成效好的企业在 门店交易转化与用户复购上均有明显优势，核心可从三大环节发力：到店前，通过远程诊断精准识别用 户需求，结合新媒体营销降低获客成本；到店中，依托AI预检系统提升技师服务效率，通过智能调度 优化订单分配；离店后，实现便捷结算提升用户体验，结合用户行为数据推送个性化服务，强化用户黏 性。（工人日报客户端记者 杨召奎 ...

Group 1: Emerging Industries and Regional Collaboration - The Yangtze River Delta (YRD) region is experiencing significant growth in strategic emerging industries, with Shanghai's leading manufacturing sectors showing a 9.1% year-on-year increase in output value, including a 12.3% rise in artificial intelligence manufacturing and an 11.7% increase in integrated circuit manufacturing [2] - Jiangsu's high-tech industry accounts for 51.8% of the total industrial output value, with a year-on-year increase of 11.8% in value added from high-tech manufacturing, contributing 2.7 percentage points to overall industrial growth [2] - The region's collaborative innovation matrix, encompassing research, transformation, manufacturing, and application, demonstrates strong vitality and resilience [2] Group 2: Biotechnology and Innovation - The approval of the weight-loss drug by Innovent Biologics in Jiangsu has garnered attention, indicating a potential wave of new treatments in the biotechnology sector [2] - Innovent's chairman highlighted the company's successful collaborations within the YRD, breaking import monopolies and anticipating breakthroughs in immuno-oncology and chronic disease treatments in the second half of the year [3] Group 3: Foreign Trade and Economic Performance - The YRD's import and export scale reached 8.16 trillion yuan in the first half of the year, a 5.4% increase year-on-year, accounting for 37.4% of the national total [4] - Jiangsu, Zhejiang, and Shanghai reported respective import and export values of 2.81 trillion, 2.73 trillion, and 2.15 trillion yuan, with growth rates of 11.1%, 9.4%, and 9.1% [4] Group 4: Logistics and Digital Innovation - The introduction of seamless iron-water intermodal transport in Jiangsu has significantly reduced shipping times from one week to as little as one day, enhancing logistics efficiency and reducing costs for exporters [5] - The establishment of a digital "trade chain" utilizing blockchain technology has improved the efficiency of trade processes, reducing document review times from two days to 30 minutes [5][6] Group 5: Infrastructure Development - The construction of the Nantong station as part of the North Jiangsu high-speed railway is expected to enhance regional connectivity and support the integration of urban areas [7] - The YRD's high-speed rail operating mileage has increased from 4,150 kilometers in 2018 to 7,700 kilometers, representing an over 85% growth [7] Group 6: Digital Economy and Computing Infrastructure - New computing infrastructure projects in the YRD are being developed to support the digital economy, with significant advancements in data center clusters and integrated computing networks [8] - These computing hubs are designed to optimize resource allocation and reduce costs for businesses, enhancing the region's competitive edge in the digital era [8]

Group 1 - Wan Shun New Materials is the top-ranked company with a strong brand value, operating its own factory for automotive films and having advanced production capabilities in multiple locations [1] - Nar Holdings, ranked second, specializes in automotive paint protection films and has developed proprietary coating technologies, ensuring high durability and resistance to environmental factors [2] - Double Star New Materials, ranked third, focuses on innovative new materials and has established a competitive position in the invisible car film market through its R&D and production capabilities [4] Group 2 - Tongli Technology, ranked fourth, has a significant market share in the window film sector and is expanding its presence in the invisible car film market by optimizing production processes [6] - Jinghua New Materials, ranked fifth, offers a range of functional film materials and is gradually increasing its market presence in the invisible car film segment through quality improvements [7] - Yongguan New Materials, ranked sixth, leverages its technical advantages in material production to create high-quality invisible car films and is working on market expansion [9] Group 3 - Tongyi Aerospace, ranked seventh, focuses on specific material R&D and has developed products for the invisible car film market, gaining a customer base through quality enhancements [11] - Hehe New Materials, ranked eighth, emphasizes strict quality control and technological innovation in the invisible car film industry, gradually building brand recognition [13] - Yiche, previously listed on NYSE, utilizes its automotive industry resources to provide reliable paint protection solutions, leveraging its platform influence for market expansion [15] Group 4 - Kangde Xin, a former leading brand in the film materials sector, is working to regain its market share and brand reputation in the invisible car film market after facing operational challenges [17]