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国产HR SaaS入局Agent,商业化提速 | ToB产业观察
Tai Mei Ti A P P· 2025-05-28 03:10
Core Insights - The article discusses the challenges faced by a new energy vehicle company in training its sales team, highlighting the need for practical training methods to enhance sales capabilities and reduce costs [2][3][4] Group 1: Training Challenges - 80% of corporate training remains at the knowledge level, lacking practical application, particularly for frontline sales personnel who require 3 to 6 months of training before becoming independent [2] - The automotive sales market is experiencing pressure as traditional fuel vehicles are being overshadowed by electric vehicles, leading to performance anxiety among sales staff [2][3] - The complexity of product knowledge and high customer price points necessitate effective training, which has historically been costly and inefficient [3] Group 2: AI Training Solutions - The company implemented an AI training assistant from Beisen, which improved the sales team's assessment pass rate from 65% to 99.5% and increased new employee retention by 10% while reducing training costs by 200,000 yuan [2][6] - The AI training model allows employees to practice with various scenarios, receiving real-time feedback and performance evaluations, thus transforming training from theoretical learning to practical application [4][6] Group 3: Training Design and Implementation - The company designed over 20 AI training scenarios based on the complete sales workflow, breaking down key tasks and required competencies for different sales levels [5] - The training map created from these scenarios enabled new employees to achieve full scenario pass rates within one month [5] Group 4: AI Product Development and Market Position - Beisen has launched a new generation of learning platforms, including AI training assistants, which cover the entire learning process from course creation to assessment [7][8] - The CEO of Beisen indicated that the company has been exploring AI-driven products since 2023, focusing on creating commercially viable solutions in the human resources sector [8][9] - Beisen's AI products, such as the AI interview assistant, have gained traction in the market, with over 300 clients since its commercialization, highlighting the growing demand for AI solutions in corporate training [9][10]
北森酷学院发布新一代AI Learning平台,企业学习开启Agents时代
Cai Fu Zai Xian· 2025-05-22 01:43
Core Viewpoint - Beisen Holdings, a leading integrated HR SaaS platform in China, announced the acquisition of Cool Academy and the launch of its new AI Learning platform, which incorporates five AI Agents to enhance the learning experience and streamline the training process [1][19]. Group 1: AI Learning Platform Features - The AI Learning platform includes five AI Agents: AI Course Assistant, AI Learning Assistant, AI Practice Partner, AI Leadership Coach, and AI Exam Assistant, covering the entire learning process from course creation to assessment [1][6]. - The AI Course Assistant revolutionizes course production by automating the creation of outlines, PPTs, and exams, significantly increasing efficiency and reducing costs for companies [7]. - The AI Learning Assistant provides personalized learning experiences by recommending courses and offering real-time interaction, addressing the low completion rates of traditional eLearning [8][9]. Group 2: Changes in Learning Methodology - The introduction of AI Agents leads to a shift from traditional browser-based learning to interactive, dialogue-based learning, enhancing user engagement [4][9]. - The AI Practice Partner focuses on skill training rather than just knowledge acquisition, providing realistic practice scenarios and personalized feedback to improve employee capabilities [11][12]. - The AI Leadership Coach transforms leadership training from theoretical knowledge to practical experience through simulated management scenarios, addressing the gap between learning and application [15][16]. Group 3: Market Implications - The merger of Beisen and Cool Academy aims to capitalize on the significant market opportunity presented by the transition from eLearning to AI Learning, potentially reshaping the corporate training landscape [19]. - With over 9,000 potential enterprise clients, the integration of AI Learning solutions is expected to facilitate a rapid shift in corporate training methodologies [19]. - The unique combination of expert knowledge and AI technology positions Beisen as an innovator in the enterprise learning market, poised to lead the transformation towards AI-driven training solutions [17][18].