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朝阳迎来首家“胖永辉” 永辉百子湾路店30日开业
Bei Jing Shang Bao· 2025-12-01 08:13
Core Insights - Yonghui Supermarket has officially completed the transformation of its Beijing Chaoyang Baiziwan Road store, marking a significant breakthrough in its quality retail network in Beijing [2] - The Baiziwan Road store, originally opened in 2012, has undergone a transformation from a traditional supermarket to a quality retail benchmark, contributing to the enhancement of commercial quality in Chaoyang District [2] - The product structure of the Baiziwan Road store aligns with over 80% of the product structure of the benchmark store "Pang Dong Lai," featuring a dedicated brand area and introducing dozens of products at the same price as those in Pang Dong Lai stores [2] Product Offerings - The store has introduced a new product ratio exceeding 40%, with nearly 20% of the products being imported [2] - Yonghui's private label system is highlighted by the "Yonghui Custom" series, which includes fresh milk and yogurt that meet stricter standards than EU regulations, as well as high-quality salmon from Norway [2] - The "Quality Yonghui" series features products that have passed 439 safety checkpoints, including orange juice and various household items [2] Store Experience - The shelf height in the store has been standardized to 1.6 meters, creating an open and transparent shopping space [2] - The store has launched its online supermarket app and is available on platforms such as Meituan, Taobao, and JD.com, enhancing its online presence [2] Future Developments - Yonghui's transformation process in Beijing is ongoing, with the Banbi store in Tongzhou scheduled to undergo a similar transformation and open on December 23, further expanding its quality retail service radius [3]
调改门店覆盖北京9区,朝阳首家“胖永辉”开业
Bei Ke Cai Jing· 2025-12-01 08:09
Group 1 - The core point of the article is that Yonghui Supermarket has successfully transformed its store on Baiziwan Road in Beijing, adopting the "Fat Yonghui" model, which is inspired by the successful practices of another supermarket chain, "Fat Donglai" [1] - The Baiziwan Road store is the first in Chaoyang District and the 18th in the Beijing and surrounding areas to undergo this transformation, indicating a significant expansion of the "Fat Yonghui" model across Beijing [1] - The store has achieved over 80% alignment with the product structure of Fat Donglai, featuring a dedicated section for Fat Donglai's private label products, with a new product ratio exceeding 40% and nearly 20% of products being imported [1] Group 2 - Yonghui's transformation efforts in Beijing are ongoing, with another store in Tongzhou set to open on December 23 after undergoing similar modifications [2]