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“胖东来模式”在盐城落地开花!盐城永辉超市大有境店焕新开业
Yang Zi Wan Bao Wang· 2026-01-09 10:39
此前,永辉超市盐南高新区宝龙广场店于2025年12月11日完成调改开业,首周销售额同比增长超250%,客流同比增长近180%,印证了"胖永辉"模式与盐 城消费者需求的深度契合。此次新开业的大有境店位于盐城市盐南高新区解放南路278号负一层,经营面积达三千余平方米,延续并深化了"商品为先、服 务升温、体验升级"的核心理念,实现从商品内核到场景服务的系统性革新。 岁末迎新,盐城消费市场暖意升腾。1月9日,永辉超市(601933)盐城大有境店完成"胖东来模式"调改后焕新开业。扬子晚报/紫牛新闻记者专程前往探 店,作为该模式在盐城落地的第三家门店,同时也是盐南高新区的第二家店,大有境店的开业标志着永辉在当地形成了"双店联动、协同服务"的新格局, 为市民提供覆盖日常与节庆的高品质一站式购物体验。 紧贴季节与消费热点,门店通过场景化陈列与主题营销,为"优质平价"提供生动注脚。当前正火热进行的"有料火锅局"主题活动,一站式集结了从高品质 牛羊肉卷、新鲜丸滑、菌菇蔬菜,到丰富汤底、蘸料的优质火锅食材,以极具竞争力的价格和便捷的选购体验,满足家庭与朋友围炉聚餐的温暖需求。 步入腊月,年味渐浓,全面焕新的大有境店同步开启"年货节 ...
张家口首家!“胖永辉”今日亮相,市民购物体验将迎升级
Sou Hu Cai Jing· 2025-12-05 07:20
Core Insights - Yonghui Supermarket is expanding its "Learning from Pang Donglai" self-adjustment model in Hebei Province, with the new "Pang Yonghui" store in Zhangjiakou set to open on December 5, marking the sixth city in the province to feature this upgraded retail network [1][22] Store Upgrade and Community Impact - The Zhangjiakou store has been a community fixture for over 13 years, and the upgrade involves a comprehensive transformation focusing on products, environment, service, and staff to meet consumer demand for higher quality community commerce [3][20] - The upgraded store will feature over 100 dedicated parking spaces and a "butler-style service" to assist elderly customers and families with young children, enhancing the overall shopping experience [4][16] Shopping Environment Enhancements - The store layout has been optimized to create a more spacious and user-friendly shopping environment, including the removal of forced pathways and the lowering of shelf heights to facilitate easier navigation [8][11] - New community service areas will offer over 30 free facilities, such as warm water handwashing stations, microwaves, magnifying glasses, and health measurement tools, fostering a sense of community [8][16] Product Offering Improvements - The product matrix has been significantly enhanced, with a focus on high-quality imported goods, ready-to-eat meals, and freshly baked items, allowing local consumers access to products typically found in major urban supermarkets [11][14] - Notable products include the DL craft beer, Free Love liquor, and various fresh produce items, which will be introduced to the Zhangjiakou market for the first time [14][18] Service Upgrades - The store has adopted a service philosophy centered on human care, incorporating various customer-friendly features and services throughout the shopping experience, such as magnifying glasses for elderly customers and free ice bags for transporting frozen goods [16][18] Commitment to Community Supply - As a key supplier in Zhangjiakou, Yonghui Supermarket is committed to ensuring stable supply and pricing for essential goods, while implementing stricter freshness management protocols to enhance customer trust in product quality [18][20]
朝阳迎来首家“胖永辉” 永辉百子湾路店30日开业
Bei Jing Shang Bao· 2025-12-01 08:13
Core Insights - Yonghui Supermarket has officially completed the transformation of its Beijing Chaoyang Baiziwan Road store, marking a significant breakthrough in its quality retail network in Beijing [2] - The Baiziwan Road store, originally opened in 2012, has undergone a transformation from a traditional supermarket to a quality retail benchmark, contributing to the enhancement of commercial quality in Chaoyang District [2] - The product structure of the Baiziwan Road store aligns with over 80% of the product structure of the benchmark store "Pang Dong Lai," featuring a dedicated brand area and introducing dozens of products at the same price as those in Pang Dong Lai stores [2] Product Offerings - The store has introduced a new product ratio exceeding 40%, with nearly 20% of the products being imported [2] - Yonghui's private label system is highlighted by the "Yonghui Custom" series, which includes fresh milk and yogurt that meet stricter standards than EU regulations, as well as high-quality salmon from Norway [2] - The "Quality Yonghui" series features products that have passed 439 safety checkpoints, including orange juice and various household items [2] Store Experience - The shelf height in the store has been standardized to 1.6 meters, creating an open and transparent shopping space [2] - The store has launched its online supermarket app and is available on platforms such as Meituan, Taobao, and JD.com, enhancing its online presence [2] Future Developments - Yonghui's transformation process in Beijing is ongoing, with the Banbi store in Tongzhou scheduled to undergo a similar transformation and open on December 23, further expanding its quality retail service radius [3]
调改门店覆盖北京9区,朝阳首家“胖永辉”开业
Bei Ke Cai Jing· 2025-12-01 08:09
Group 1 - The core point of the article is that Yonghui Supermarket has successfully transformed its store on Baiziwan Road in Beijing, adopting the "Fat Yonghui" model, which is inspired by the successful practices of another supermarket chain, "Fat Donglai" [1] - The Baiziwan Road store is the first in Chaoyang District and the 18th in the Beijing and surrounding areas to undergo this transformation, indicating a significant expansion of the "Fat Yonghui" model across Beijing [1] - The store has achieved over 80% alignment with the product structure of Fat Donglai, featuring a dedicated section for Fat Donglai's private label products, with a new product ratio exceeding 40% and nearly 20% of products being imported [1] Group 2 - Yonghui's transformation efforts in Beijing are ongoing, with another store in Tongzhou set to open on December 23 after undergoing similar modifications [2]
北京朝阳迎首家“胖改永辉” 永辉超市百子湾路店调改开业
Core Insights - The article highlights the expansion of Yonghui Supermarket's "Pang Yonghui" model in Beijing, emphasizing its commitment to quality retail and customer-centric approaches [1][3]. Group 1: Store Expansion and Model Implementation - Yonghui Supermarket's Beijing Chaoyang Baiziwan Road store has officially opened, marking the 18th store in the Beijing and surrounding areas to adopt the "Pang Yonghui" model [1]. - The company has successfully transitioned from its first store to a network of 18 stores in Beijing over the past year, indicating a robust growth strategy [1]. Group 2: Product Offering and Quality Focus - The new store features a product structure that aligns with 80% of the offerings found in Pang Donglai stores, including a dedicated area for Pang Donglai's private label products [1]. - The store boasts a new product ratio exceeding 40% and nearly 20% of imported goods, showcasing a diverse and high-quality product range [1][2]. Group 3: Brand Development and Customer Experience - Yonghui's private label system includes the "Yonghui Custom" series, which meets stringent EU standards, and the "Quality Yonghui" series, featuring products that pass 439 safety checkpoints [2]. - The store environment has been optimized with wider main aisles and standardized shelf heights, enhancing the shopping experience [2]. Group 4: Workforce Development and Future Plans - The company is implementing a craftsman plan that offers skill certification for technical positions, with senior technicians receiving monthly subsidies of up to 2,500 yuan [3]. - Yonghui's transformation in Beijing is moving from scale expansion to refined operations, with plans for further store openings, including a new location in Tongzhou on December 23 [3].
永辉客服回应消费者所购胖东来燕麦脆无生产日期:已与当事顾客取得联系按标准解决
Cai Jing Wang· 2025-09-02 08:57
Core Points - A consumer reported that a package of "胖东来燕麦脆" (Pang Donglai Oat Crisp) purchased from Yonghui Supermarket in Zhengzhou lacked a production date [1] - Yonghui Supermarket's customer service responded promptly, emphasizing their commitment to consumer rights and product quality [1] Group 1 - The product in question was purchased from Yonghui Supermarket, and the packaging indicated it was associated with "胖东来超市" (Pang Donglai Supermarket) and "东来品质" (Donglai Quality) [1] - Yonghui Supermarket took immediate action by collaborating with Donglai Group to address the customer's concerns and verify the situation [1] - Following a thorough two-hour inspection, Yonghui confirmed that other products in the store met standards and resumed sales of the oat crisp after addressing the issue with the affected customer [1] Group 2 - The company expressed its commitment to maintaining strict quality control and protecting consumer rights, inviting public oversight and feedback [1]
“胖永辉”瀛海环宇坊店开业:生鲜“鲜”度管理与即食熟食比重强化
Cai Jing Wang· 2025-07-25 07:33
Core Insights - Yonghui Supermarket has officially opened its newly renovated store at Yinghai Huanyu Fang, marking its first deep renovation in the Beijing Economic and Technological Development Zone and the third in Daxing District [1][2] - The renovation aligns with the family-oriented customer base in the Yinghai area and the consumption characteristics during the high-temperature season, focusing on fresh produce and convenient ready-to-eat meals [1] Group 1 - The fresh produce section has been significantly enhanced to improve freshness management, catering to summer demands for convenient meal options [1] - The ready-to-eat food section has expanded to include popular items such as spicy beef strips, small sausages, fried chicken, and various cold dishes, along with a focus on ice cream and cold beverages [1] - A dedicated section featuring products from the "Fat Donglai" brand has been introduced alongside Yonghui's own core products [1] Group 2 - The store's online business has launched simultaneously, allowing local residents to order through various platforms, maintaining a consistent product offering with the physical store [2] - Yonghui has reached a total of 143 stores undergoing the "Learning from Fat Donglai" renovation, with plans to complete 200 stores by September 30, 2025, at an average pace of one store per day [2] - Additional stores in the Beijing area are also entering renovation phases, with several set to reopen between July and September [2]