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Google's AI Push Hits 2 Billion—But Meta's Next Move Could Flip The Script
Benzinga· 2025-07-24 19:02
Core Insights - Alphabet Inc's Google has reported that 2 billion users are now engaging with its AI features across various products, indicating rapid scaling of AI integration [1] - In comparison, Meta Platforms Inc. reported 1 billion monthly active users engaging with AI on WhatsApp, but this figure may be outdated as no recent updates have been provided [2] - The strategic approach differs between the two companies, with Google embedding AI across productivity tools and mobile OS, while Meta focuses on conversational AI through messaging apps [3][4] Company Performance - Google's AI integration is seen as a significant advancement, with a notable increase in user engagement from the previous year [1] - Meta's AI usage may be increasing quietly, suggesting potential growth that has not yet been quantified [2] Competitive Landscape - Google currently leads in user engagement numbers, but Meta's ability to roll out viral products could shift momentum quickly [5] - The competition is characterized by the potential for rapid user adoption, making future updates critical for both companies [5]
