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豆包大模型上车赛力斯自有品牌|36氪独家
3 6 Ke· 2025-10-24 05:10
Core Insights - ByteDance's Volcano Engine and Seres have partnered to advance the integration of the Doubao large model into vehicle systems, marking a significant collaboration in the field of embodied intelligence [1][2] - The project is currently in the research and development phase, with Seres focusing on vehicle system architecture and Volcano Engine concentrating on deploying the large model in vehicles [2][5] Partnership Details - The Doubao large model is one of the largest AI native applications in China, and its integration will enable comprehensive interactions through voice and visual capabilities [2] - Seres is evaluating the use of NVIDIA's Orin Y chip, which offers 200 TOPS of computing power, for the AI Box that will support the Doubao model [2][3] - The deployment strategy for the Doubao model is still under consideration, with options including cloud deployment or integration into the vehicle's domain control [2][8] Industry Trends - The application of large models in vehicle systems is becoming a trend, with other automakers like Geely and Changan also planning to adopt independent AI Boxes to support large models [3][4] - The introduction of large models into vehicles is seen as the next generation of cockpit technology, with companies like Li Auto and XPeng already deploying large models with billions of parameters [6][7] Competitive Landscape - Seres aims to establish its own independent intelligent technology platform, competing with other brands like AITO, which has seen significant success with its models [4][9] - The partnership with ByteDance is part of Seres' strategy to prepare for overseas expansion, with plans to allocate 20% of future IPO funds for marketing and global brand recognition [9][10]